WEBVTT 00:00:51.518 --> 00:01:00.060 ♪ 00:01:38.799 --> 00:01:43.670 ♪ 00:02:04.157 --> 00:02:09.896 (Applause). 00:02:15.035 --> 00:02:17.738 >> TIM COOK: Wow! Thank you! 00:02:17.738 --> 00:02:23.977 Thank you! Thank you! Thank 00:02:23.977 --> 00:02:26.780 you! Good morning! And welcome 00:02:26.780 --> 00:02:30.150 to WWDC 2019! 00:02:30.150 --> 00:02:32.419 (Applause). 00:02:32.419 --> 00:02:34.321 It is so great to be with you 00:02:34.321 --> 00:02:36.023 here today in San Jose. We are 00:02:36.023 --> 00:02:38.658 so inspired by the millions of 00:02:38.658 --> 00:02:40.460 incredible Apple Developers 00:02:40.460 --> 00:02:44.364 around the world. Your dreams 00:02:44.364 --> 00:02:45.465 and your passion and dwed 00:02:45.465 --> 00:02:47.601 indication to fulfill those 00:02:47.601 --> 00:02:48.969 dreams comes across so clearly 00:02:48.969 --> 00:02:50.570 in the apps that you create. 00:02:50.570 --> 00:02:53.573 Apps that enrich the lives of 00:02:53.573 --> 00:02:54.708 millions of people around the 00:02:54.708 --> 00:02:55.942 world. You make the world a 00:02:55.942 --> 00:02:57.911 better place, and that is why we 00:02:57.911 --> 00:02:59.813 are here this morning. So 00:02:59.813 --> 00:03:03.683 welcome to WWDC! 00:03:03.683 --> 00:03:06.186 (Applause). 00:03:10.323 --> 00:03:12.993 WWDC is more vibrant than ever 00:03:12.993 --> 00:03:14.995 with attendees from more 00:03:14.995 --> 00:03:17.731 countries and more first-time 00:03:17.731 --> 00:03:20.167 attendees than ever. In fact, 00:03:20.167 --> 00:03:21.902 for most of you in the audience 00:03:21.902 --> 00:03:25.005 this morning, this is your first 00:03:25.005 --> 00:03:29.342 WWDC. So welcome! 00:03:29.342 --> 00:03:31.912 (Applause). 00:03:31.912 --> 00:03:33.513 Apple makes the best products in 00:03:33.513 --> 00:03:36.416 the world. Products that 00:03:36.416 --> 00:03:38.618 integrate world class hardware 00:03:38.618 --> 00:03:41.021 with world class software and a 00:03:41.021 --> 00:03:42.222 growing collection of world 00:03:42.222 --> 00:03:44.558 class services to deliver 00:03:44.558 --> 00:03:45.559 experiences unlike anyone else 00:03:45.559 --> 00:03:49.262 out there. In March we held an 00:03:49.262 --> 00:03:51.698 event to talk about our services 00:03:51.698 --> 00:03:53.600 and introduce you to some brand 00:03:53.600 --> 00:03:56.803 new Apple services. We launched 00:03:56.803 --> 00:04:00.140 Apple News+, which offers a 00:04:00.140 --> 00:04:03.243 beautifully designed experience 00:04:03.243 --> 00:04:05.912 for more than 300 popular 00:04:05.912 --> 00:04:06.980 magazines, digital publications 00:04:06.980 --> 00:04:08.915 and newspapers. There is no 00:04:08.915 --> 00:04:11.351 service out there quite like 00:04:11.351 --> 00:04:13.386 this. I love it. And if you 00:04:13.386 --> 00:04:14.754 haven't tried it, I encourage 00:04:14.754 --> 00:04:15.822 you to do so. 00:04:15.822 --> 00:04:19.793 (Applause). 00:04:19.793 --> 00:04:22.863 We also announced Apple Arcade, 00:04:22.863 --> 00:04:25.799 the world's first game 00:04:25.799 --> 00:04:27.334 subscription service for mobile 00:04:27.334 --> 00:04:30.237 desktop and living room 00:04:30.237 --> 00:04:31.905 featuring over 100 new games 00:04:31.905 --> 00:04:34.107 some from of the most innovative 00:04:34.107 --> 00:04:36.476 game Developers in the world. 00:04:36.476 --> 00:04:37.844 Apple Arcade will be available 00:04:37.844 --> 00:04:40.080 later this year. And we 00:04:40.080 --> 00:04:41.915 introduced Apple Card which will 00:04:41.915 --> 00:04:43.817 completely reinvent the credit 00:04:43.817 --> 00:04:45.519 card experience. Apple Card 00:04:45.519 --> 00:04:46.953 will be available this summer. 00:04:46.953 --> 00:04:49.256 And we announced Apple TV+, 00:04:49.256 --> 00:04:51.491 which is a new home for the 00:04:51.491 --> 00:04:53.660 world's most creative 00:04:53.660 --> 00:04:55.996 storytellers. Now, while the 00:04:55.996 --> 00:04:57.430 service doesn't launch until 00:04:57.430 --> 00:04:58.732 fall, we thought it would be 00:04:58.732 --> 00:05:02.569 really fun to share with you a 00:05:02.569 --> 00:05:04.404 sneak peek of one of our 00:05:04.404 --> 00:05:05.872 upcoming show from Ron Moore, 00:05:05.872 --> 00:05:08.108 the executive producer behind 00:05:08.108 --> 00:05:11.945 battle star Galactica and star 00:05:11.945 --> 00:05:13.980 trek with his new series Ron 00:05:13.980 --> 00:05:15.382 wanted to take us on a journey 00:05:15.382 --> 00:05:17.684 in which the space race was a 00:05:17.684 --> 00:05:18.718 little different than you might 00:05:18.718 --> 00:05:22.122 remember it. And it has never 00:05:22.122 --> 00:05:24.291 ended. So let's take a first 00:05:24.291 --> 00:05:27.027 look at For All Mankind. 00:05:27.027 --> 00:05:30.597 (Applause). 00:05:32.132 --> 00:05:34.434 >> I believe this this nation 00:05:34.434 --> 00:05:37.237 should commit itself to landing 00:05:37.237 --> 00:05:38.805 a man on the moon and returning 00:05:38.805 --> 00:05:41.541 him safely to the earth. 00:05:41.541 --> 00:05:43.376 >> After thousands of years 00:05:43.376 --> 00:05:45.946 gazing up in the heavens and 00:05:45.946 --> 00:05:48.481 dreaming of this day, man is 00:05:48.481 --> 00:05:51.418 about to set foot on the moon. 00:05:51.418 --> 00:05:53.887 >> Across the world people wait 00:05:53.887 --> 00:05:56.089 with baited breath. 00:05:56.089 --> 00:05:57.324 >> Ladies and gentlemen, this is 00:05:57.324 --> 00:06:01.628 a live signal. There he is! 00:06:01.628 --> 00:06:05.365 The shock across the nation at 00:06:05.365 --> 00:06:11.271 this event is just 00:06:11.271 --> 00:06:15.942 indescribable. The Soviet 00:06:15.942 --> 00:06:17.177 cosmonaut has been the first to 00:06:17.177 --> 00:06:21.181 set foot on the moon. 00:06:25.452 --> 00:06:26.786 I thought it was about being 00:06:26.786 --> 00:06:28.288 first. It turns out the stakes 00:06:28.288 --> 00:06:29.789 are much bigger than that. 00:06:29.789 --> 00:06:32.792 >> Get back to work. 00:06:32.792 --> 00:06:34.728 >> We are still in this thing. 00:06:34.728 --> 00:06:36.263 >> Change of plans, gentlemen. 00:06:36.263 --> 00:06:39.065 >> There is water on the moon. 00:06:39.065 --> 00:06:42.369 This race will be ours to fight 00:06:42.369 --> 00:06:45.672 for and to win. 00:06:45.672 --> 00:06:48.074 We are not stopping there. We 00:06:48.074 --> 00:06:49.676 need to accelerate the base. 00:06:49.676 --> 00:06:53.246 >> You are going to be an 00:06:53.246 --> 00:06:53.780 astronaut candidate. 00:06:53.780 --> 00:06:56.316 >> No, I'm going to be an 00:06:56.316 --> 00:06:56.583 astronaut. 00:06:56.583 --> 00:06:59.619 >> We will go to Mars, Saturn, 00:06:59.619 --> 00:07:01.221 the stars, galaxy. 00:07:01.221 --> 00:07:04.924 >> Drifting right. Watch it! 00:07:04.924 --> 00:07:09.195 >> This is Houston, do you 00:07:09.195 --> 00:07:09.396 copy? 00:07:09.396 --> 00:07:10.997 >> This is not the end of the 00:07:10.997 --> 00:07:12.098 race. 00:07:12.098 --> 00:07:14.934 We must keep our eyes to the 00:07:14.934 --> 00:07:18.338 future. 00:07:18.338 --> 00:07:25.812 >> Three, two ... 00:07:26.813 --> 00:07:32.352 (Applause). 00:07:32.352 --> 00:07:35.355 >> TIM COOK: Wasn't that great? 00:07:35.355 --> 00:07:37.424 I've gotten an early look at the 00:07:37.424 --> 00:07:39.592 entire season, and I loved it, 00:07:39.592 --> 00:07:41.294 and I think you are going to 00:07:41.294 --> 00:07:42.829 too. We can't wait to show you 00:07:42.829 --> 00:07:44.397 this series and our other 00:07:44.397 --> 00:07:46.633 original shows coming up this 00:07:46.633 --> 00:07:50.970 fall. Now, Apple TV+ will be 00:07:50.970 --> 00:07:52.405 available on the Apple TV app 00:07:52.405 --> 00:07:54.341 which is across all of your 00:07:54.341 --> 00:07:57.377 screens including your Smart 00:07:57.377 --> 00:07:58.645 TVs. And, of course, the best 00:07:58.645 --> 00:08:02.215 way to enjoy this content is 00:08:02.215 --> 00:08:04.884 with AppleTV 4K which offers an 00:08:04.884 --> 00:08:06.753 immersive cinematic experience 00:08:06.753 --> 00:08:08.355 delivering the highest picture 00:08:08.355 --> 00:08:10.223 quality of any streaming device 00:08:10.223 --> 00:08:14.194 out there. Apple TV is powered 00:08:14.194 --> 00:08:17.430 by tvOS, and tvOS is just one of 00:08:17.430 --> 00:08:18.932 the software platforms that we 00:08:18.932 --> 00:08:20.734 are here to talk about today. 00:08:20.734 --> 00:08:22.902 So let's get going. 00:08:22.902 --> 00:08:25.538 (Applause). 00:08:28.274 --> 00:08:29.876 I'm excited to share with you 00:08:29.876 --> 00:08:31.478 this morning how we are going to 00:08:31.478 --> 00:08:34.013 make tvOS even more entertaining 00:08:34.013 --> 00:08:37.050 and more personal. We 00:08:37.050 --> 00:08:38.718 completely redesigned the Home 00:08:38.718 --> 00:08:40.920 screen, making Apple TV come to 00:08:40.920 --> 00:08:42.122 life from the moment that you 00:08:42.122 --> 00:08:45.358 turn it on with full screen 00:08:45.358 --> 00:08:46.760 previews of the best TV shows 00:08:46.760 --> 00:08:53.600 and newly released movies. 00:08:53.600 --> 00:08:55.201 Apple TV is designed to be used 00:08:55.201 --> 00:08:57.604 for the whole family, but we 00:08:57.604 --> 00:09:00.440 wanted to make it even more 00:09:00.440 --> 00:09:02.809 personal. Today the Up Next 00:09:02.809 --> 00:09:04.811 list has a mix of shows for 00:09:04.811 --> 00:09:06.546 everyone in the home, but when 00:09:06.546 --> 00:09:08.314 you sit down to watch TV, you 00:09:08.314 --> 00:09:11.084 want to see the shows that you 00:09:11.084 --> 00:09:13.420 love. So we are introducing 00:09:13.420 --> 00:09:15.889 multiuser support for tvOS. 00:09:15.889 --> 00:09:19.058 (Applause). 00:09:21.628 --> 00:09:23.730 Now everyone in the home gets 00:09:23.730 --> 00:09:26.199 their own Up Next list plus 00:09:26.199 --> 00:09:26.999 personalized recommendations for 00:09:26.999 --> 00:09:31.404 new shows and movies to enjoy. 00:09:31.404 --> 00:09:33.339 Now, it's easy to switch between 00:09:33.339 --> 00:09:35.175 family members using the all new 00:09:35.175 --> 00:09:36.242 Control Center. It works just 00:09:36.242 --> 00:09:43.516 like you would expect it to. 00:09:43.516 --> 00:09:48.054 TV TvOS also delivers Apple 00:09:48.054 --> 00:09:50.590 Music with over 50 million songs 00:09:50.590 --> 00:09:54.694 with multiuse ir support,st, 00:09:54.694 --> 00:09:56.396 everybody in the home gets their 00:09:56.396 --> 00:09:59.232 own personalized music 00:09:59.232 --> 00:10:00.233 experience. You are going to be 00:10:00.233 --> 00:10:02.335 able to see lyrics to your 00:10:02.335 --> 00:10:05.572 favorite songs in sync with the 00:10:05.572 --> 00:10:07.307 music. This is really cool! 00:10:07.307 --> 00:10:11.144 (Applause). 00:10:11.144 --> 00:10:13.346 This is the best music 00:10:13.346 --> 00:10:16.583 experience on television. Now, 00:10:16.583 --> 00:10:19.018 Apple Arcade is also going to be 00:10:19.018 --> 00:10:21.254 look amazing on the AppleTV 4K 00:10:21.254 --> 00:10:25.158 this fall. Playing great games 00:10:25.158 --> 00:10:26.793 like ocean horn 2, of course, is 00:10:26.793 --> 00:10:29.195 even better with great game 00:10:29.195 --> 00:10:30.530 controllers so we are extending 00:10:30.530 --> 00:10:32.298 support to two of the best and 00:10:32.298 --> 00:10:34.934 most popular game controllers 00:10:34.934 --> 00:10:41.207 available. Xbox 1S. Yes. And 00:10:41.207 --> 00:10:45.411 Playstation Dualshock 4 00:10:47.847 --> 00:10:49.682 (Applause). 00:10:50.984 --> 00:10:52.552 I think there is a few 00:10:52.552 --> 00:10:55.021 Playstation fans out there. 00:10:55.021 --> 00:10:56.623 Finally, let's talk about our 00:10:56.623 --> 00:10:58.958 beautiful screensavers. We have 00:10:58.958 --> 00:10:59.959 already captured some of the 00:10:59.959 --> 00:11:02.362 most stunning locations around 00:11:02.362 --> 00:11:04.130 the globe and even some from 00:11:04.130 --> 00:11:05.131 outer space through our 00:11:05.131 --> 00:11:07.467 collaboration with the 00:11:07.467 --> 00:11:09.168 International Space Station. 00:11:09.168 --> 00:11:11.070 This year, we are going under 00:11:11.070 --> 00:11:14.941 the sea. Oh, it's awesome! 00:11:14.941 --> 00:11:17.343 (Applause). 00:11:17.343 --> 00:11:19.879 We've partnered with BBC Natural 00:11:19.879 --> 00:11:22.649 History unit to shoot beautiful 00:11:22.649 --> 00:11:24.183 4K HDR footage taking you to 00:11:24.183 --> 00:11:26.152 places that few people have ever 00:11:26.152 --> 00:11:28.454 experienced before. So that's 00:11:28.454 --> 00:11:31.457 the new tvOS. More personal and 00:11:31.457 --> 00:11:32.759 more entertaining than ever. 00:11:32.759 --> 00:11:35.628 (Applause). 00:11:40.967 --> 00:11:44.037 Now, let's talk about Apple 00:11:44.037 --> 00:11:44.237 Watch. 00:11:44.237 --> 00:11:46.439 (Applause). 00:11:51.144 --> 00:11:52.512 Yeah! Apple Watch is the number 00:11:52.512 --> 00:11:53.780 one Watch in the world. It 00:11:53.780 --> 00:11:55.515 keeps you connected to the 00:11:55.515 --> 00:11:57.250 people and information you care 00:11:57.250 --> 00:11:59.752 about just by raising your 00:11:59.752 --> 00:12:02.622 wrist. It tracks your workouts 00:12:02.622 --> 00:12:03.990 and motivates you to stay active 00:12:03.990 --> 00:12:05.792 throughout the day. And with 00:12:05.792 --> 00:12:07.460 new features like fall 00:12:07.460 --> 00:12:08.461 detection, heart notifications 00:12:08.461 --> 00:12:11.331 and ACG, the Apple Watch has 00:12:11.331 --> 00:12:13.633 truly become an intelligent 00:12:13.633 --> 00:12:15.635 guardian for your health. For 00:12:15.635 --> 00:12:17.937 so many of us, the Apple Watch 00:12:17.937 --> 00:12:19.772 has become an essential part of 00:12:19.772 --> 00:12:22.175 our daily life. Today we are 00:12:22.175 --> 00:12:23.843 going to take another leap 00:12:23.843 --> 00:12:26.245 forward with the watchOS to 00:12:26.245 --> 00:12:28.715 bring new experiences to Apple 00:12:28.715 --> 00:12:29.983 Watch while enhancing the ones 00:12:29.983 --> 00:12:31.284 that you already love. To tell 00:12:31.284 --> 00:12:34.387 you all about it, I would like 00:12:34.387 --> 00:12:39.726 to invite Kevin to the stage. 00:12:39.726 --> 00:12:39.926 Kevin. 00:12:39.926 --> 00:12:42.996 >> KEVIN LYNCH: Thank you, Tim. 00:12:42.996 --> 00:12:46.366 Good morning! So excited to be 00:12:46.366 --> 00:12:47.667 here. We're thrilled at how 00:12:47.667 --> 00:12:49.035 Watch is making such a 00:12:49.035 --> 00:12:50.236 difference in so many people's 00:12:50.236 --> 00:12:51.638 lives. This is driving us to 00:12:51.638 --> 00:12:53.773 make Watch even more powerful 00:12:53.773 --> 00:12:55.475 and more personal for you. 00:12:55.475 --> 00:12:57.343 Let's start with Watch faces. 00:12:57.343 --> 00:12:58.745 Now, these are something you 00:12:58.745 --> 00:13:00.346 interact with most every day, 00:13:00.346 --> 00:13:02.081 and we have more Watch faces 00:13:02.081 --> 00:13:04.150 this year since the very first 00:13:04.150 --> 00:13:05.084 Apple Watch. 00:13:05.084 --> 00:13:07.286 (Applause). 00:13:10.189 --> 00:13:11.891 From simply beautiful to richly 00:13:11.891 --> 00:13:13.326 detailed, let's take a look at a 00:13:13.326 --> 00:13:16.829 few of these. First, we have 00:13:16.829 --> 00:13:18.998 the gradient face which is 00:13:18.998 --> 00:13:20.199 smoothly animating with the 00:13:20.199 --> 00:13:23.302 time. Then we have this large 00:13:23.302 --> 00:13:24.937 Numerals face showing the 00:13:24.937 --> 00:13:26.472 current hour in multiple 00:13:26.472 --> 00:13:28.307 languages and the very modern 00:13:28.307 --> 00:13:29.809 digital face showing you a great 00:13:29.809 --> 00:13:32.612 look in multiple colors and then 00:13:32.612 --> 00:13:34.380 the California dial, classic 00:13:34.380 --> 00:13:35.381 design for Watch face. Many of 00:13:35.381 --> 00:13:36.883 the faces you can add more 00:13:36.883 --> 00:13:39.018 information to, such as adding 00:13:39.018 --> 00:13:41.821 rich complications here right on 00:13:41.821 --> 00:13:42.722 the California dial. Then we 00:13:42.722 --> 00:13:44.757 have the solar face. This 00:13:44.757 --> 00:13:47.760 visualizes the sun's 24-hour 00:13:47.760 --> 00:13:48.961 path around the dial and you can 00:13:48.961 --> 00:13:50.196 see it changing during the day 00:13:50.196 --> 00:13:52.265 or as you rotate the Digital 00:13:52.265 --> 00:13:53.900 Crown. These are just 00:13:53.900 --> 00:13:54.167 beautiful! 00:13:54.167 --> 00:13:56.903 (Applause). 00:14:00.006 --> 00:14:01.374 Now, across all of the Watch 00:14:01.374 --> 00:14:03.876 faces, we are introducing taptic 00:14:03.876 --> 00:14:05.712 chimes. And when enabled on the 00:14:05.712 --> 00:14:07.747 hour, you will feel a silent 00:14:07.747 --> 00:14:09.549 taptic on your wrist and if 00:14:09.549 --> 00:14:11.317 sound is on, you will hear an 00:14:11.317 --> 00:14:15.955 audible chime like this. Yes, 00:14:15.955 --> 00:14:18.458 that's a bird song! It's 00:14:18.458 --> 00:14:23.730 actually a ran bin cap -- Robin 00:14:23.730 --> 00:14:26.099 captured in Apple Park, I mean, 00:14:26.099 --> 00:14:28.468 it was recorded in Apple mark. 00:14:28.468 --> 00:14:30.603 The Robins are okay. 00:14:32.605 --> 00:14:34.207 Now, let's talk about apps, 00:14:34.207 --> 00:14:36.142 these are designed for quick 00:14:36.142 --> 00:14:37.210 interactions on Watch. First, 00:14:37.210 --> 00:14:38.978 we are bringing more Apple apps 00:14:38.978 --> 00:14:41.948 to Watch. The new audio books 00:14:41.948 --> 00:14:44.016 app to letet you listen to Apple 00:14:44.016 --> 00:14:45.852 Books and Voice Memos so you can 00:14:45.852 --> 00:14:49.555 easily record your thoughts. 00:14:49.555 --> 00:14:52.058 (Applause). 00:14:52.058 --> 00:14:53.726 And calculator. 00:14:53.726 --> 00:14:56.229 (Applause). 00:14:59.065 --> 00:15:00.600 And check this out. It also 00:15:00.600 --> 00:15:02.101 includes the ability to do 00:15:02.101 --> 00:15:06.839 typtip tip calculations 00:15:06.839 --> 00:15:08.174 including the ability to split 00:15:08.174 --> 00:15:11.244 the bill with friends. 00:15:11.244 --> 00:15:12.111 (Applause). 00:15:12.111 --> 00:15:14.747 Now, we are also giving 00:15:14.747 --> 00:15:16.349 Developers great new tools and 00:15:16.349 --> 00:15:18.284 APIs to build great apps for 00:15:18.284 --> 00:15:20.453 Apple Watch. And we are now 00:15:20.453 --> 00:15:21.754 making it possible to create 00:15:21.754 --> 00:15:23.523 apps that run independently on 00:15:23.523 --> 00:15:27.260 the Watch, no longer requiring 00:15:27.260 --> 00:15:29.695 an companion iPhone app. 00:15:29.695 --> 00:15:31.531 (Applause). 00:15:31.531 --> 00:15:33.065 And now you can get extended 00:15:33.065 --> 00:15:35.101 time to access sensor data and 00:15:35.101 --> 00:15:37.303 complete sessions like physical 00:15:37.303 --> 00:15:40.840 therapy with Kya or brushing 00:15:40.840 --> 00:15:42.775 your teeth with Colgate or 00:15:42.775 --> 00:15:45.812 medicating with Calm. And 00:15:45.812 --> 00:15:47.146 watchOS 6 enables the streaming 00:15:47.146 --> 00:15:48.815 audio API so you can go with 00:15:48.815 --> 00:15:51.651 just your Watch and you can 00:15:51.651 --> 00:15:53.653 stream great content like 00:15:53.653 --> 00:15:56.455 Podcasts music, live sports 00:15:56.455 --> 00:15:57.757 games so with new developer 00:15:57.757 --> 00:16:00.393 tools and a new native UI 00:16:00.393 --> 00:16:01.694 framework we are enabling a 00:16:01.694 --> 00:16:03.162 whole new generation of apps for 00:16:03.162 --> 00:16:04.564 Watch. Now, to make it easr 00:16:04.564 --> 00:16:07.533 for you to discover these apps, 00:16:07.533 --> 00:16:09.602 we are excited to bring the App 00:16:09.602 --> 00:16:12.305 Store to Apple Watch. 00:16:12.305 --> 00:16:14.273 (Applause). 00:16:15.675 --> 00:16:18.477 You can browse apps curated by 00:16:18.477 --> 00:16:20.346 our editorial team or find five 00:16:20.346 --> 00:16:22.315 rate apps like Head Space, 00:16:22.315 --> 00:16:24.584 Carrot Weather, Streaks, Nike 00:16:24.584 --> 00:16:27.286 Run Club. You can search the 00:16:27.286 --> 00:16:28.654 full App Store using dictation 00:16:28.654 --> 00:16:30.456 or scribble or asking Siri. And 00:16:30.456 --> 00:16:32.158 you can view product pages to 00:16:32.158 --> 00:16:33.359 see information like the app 00:16:33.359 --> 00:16:35.728 description, reviews, 00:16:35.728 --> 00:16:37.363 screenshots. And finally, you 00:16:37.363 --> 00:16:39.232 can purchase and install an app 00:16:39.232 --> 00:16:40.533 directly on your Watch. 00:16:40.533 --> 00:16:43.669 (Applause). 00:16:46.372 --> 00:16:48.174 So discovering and using apps at 00:16:48.174 --> 00:16:50.176 Apple Watch is going to be 00:16:50.176 --> 00:16:53.412 ge get -- better than ever 00:16:53.412 --> 00:16:54.814 with these great tools. We are 00:16:54.814 --> 00:16:56.782 adding new health and fitness 00:16:56.782 --> 00:16:57.750 capabilities. To tell you about 00:16:57.750 --> 00:16:59.752 these, I would like to invite to 00:16:59.752 --> 00:17:01.654 the stage Dr. Sumbul Desai our 00:17:01.654 --> 00:17:04.724 vp of health to the stage. 00:17:04.724 --> 00:17:06.692 (Applause). 00:17:09.629 --> 00:17:11.697 >> SUMBUL DESAI: Thanks Kevin. 00:17:11.697 --> 00:17:13.532 Apple Watch is an amazing health 00:17:13.532 --> 00:17:15.935 and fitness partner and in 00:17:15.935 --> 00:17:17.603 watchOS 6 we are adding even 00:17:17.603 --> 00:17:20.139 more features to empower you to 00:17:20.139 --> 00:17:21.173 better manage your health 00:17:21.173 --> 00:17:23.843 starting with activity. Being 00:17:23.843 --> 00:17:24.744 physically active is one of the 00:17:24.744 --> 00:17:25.945 most important things you can do 00:17:25.945 --> 00:17:27.847 for your health. If it were a 00:17:27.847 --> 00:17:28.748 prescription, it would actually 00:17:28.748 --> 00:17:30.783 be one of the most prescribed 00:17:30.783 --> 00:17:32.118 medicines in the world. The 00:17:32.118 --> 00:17:34.687 Activity app on Apple Watch 00:17:34.687 --> 00:17:38.658 already v motivates you to 00:17:38.658 --> 00:17:40.126 stay active. But knowing how 00:17:40.126 --> 00:17:41.794 active you are over the long 00:17:41.794 --> 00:17:43.195 term is just as important. It 00:17:43.195 --> 00:17:45.998 gives you aI sense of your 00:17:45.998 --> 00:17:47.700 overall fitness. So in watchOS 00:17:47.700 --> 00:17:50.369 6, we are introducing Activity 00:17:50.369 --> 00:17:51.871 Trends. 00:17:51.871 --> 00:17:53.706 (Applause). 00:17:56.509 --> 00:17:58.311 For nine key metrics it will 00:17:58.311 --> 00:17:59.612 compare progress over the last 00:17:59.612 --> 00:18:01.681 90 days with the last 365. If 00:18:01.681 --> 00:18:03.783 the trends show that you are 00:18:03.783 --> 00:18:05.051 maintaining or improving, you 00:18:05.051 --> 00:18:06.852 will see an arrow pointing up, 00:18:06.852 --> 00:18:08.054 and that's great, keep doing 00:18:08.054 --> 00:18:10.022 what you are doing, but if you 00:18:10.022 --> 00:18:11.557 are trending downward, we will 00:18:11.557 --> 00:18:12.792 give you simple coaching to get 00:18:12.792 --> 00:18:14.660 you back on track. You will see 00:18:14.660 --> 00:18:16.662 trends for familiar metrics like 00:18:16.662 --> 00:18:17.797 move, exercise and stand, but 00:18:17.797 --> 00:18:19.799 you will also see trends for 00:18:19.799 --> 00:18:22.168 some new metrics like your 00:18:22.168 --> 00:18:23.970 workout walking pace, flights of 00:18:23.970 --> 00:18:26.038 stairs climbed or even your 00:18:26.038 --> 00:18:27.740 cardio fitness level. Activity 00:18:27.740 --> 00:18:29.308 Trends will provide you with a 00:18:29.308 --> 00:18:30.209 more complete picture of what 00:18:30.209 --> 00:18:33.312 you can do to stay active, and 00:18:33.312 --> 00:18:34.480 even more importantly give you 00:18:34.480 --> 00:18:36.582 the motivation you need for 00:18:36.582 --> 00:18:38.484 long-term tuck says. 00:18:38.484 --> 00:18:40.319 success. 00:18:43.522 --> 00:18:45.157 Now, let's talk about your 00:18:45.157 --> 00:18:47.393 hearing health. Your hearing is 00:18:47.393 --> 00:18:48.694 a precious asset. Think about 00:18:48.694 --> 00:18:49.929 the sounds that surround you 00:18:49.929 --> 00:18:52.131 every day. Hearing a friend's 00:18:52.131 --> 00:18:53.632 laughter, listening to your 00:18:53.632 --> 00:18:55.334 favorite song, protecting your 00:18:55.334 --> 00:18:56.836 hearing is critical to living 00:18:56.836 --> 00:18:58.537 your everyday life and 00:18:58.537 --> 00:19:00.473 maintaining your independence as 00:19:00.473 --> 00:19:02.908 you age. Since hearing loss is 00:19:02.908 --> 00:19:04.176 often so gradual, it's important 00:19:04.176 --> 00:19:05.544 to know when the sounds around 00:19:05.544 --> 00:19:07.146 you are loud enough to impact 00:19:07.146 --> 00:19:08.547 your hearing. Like when you are 00:19:08.547 --> 00:19:10.282 in the middle of a construction 00:19:10.282 --> 00:19:12.685 zone, at a sporting event or 00:19:12.685 --> 00:19:14.754 playing your music really loud 00:19:14.754 --> 00:19:16.555 to drown out your singing voice. 00:19:16.555 --> 00:19:19.091 I do that all of the time. The 00:19:19.091 --> 00:19:20.860 new Noise app uses the 00:19:20.860 --> 00:19:22.361 microphone to detect decibel 00:19:22.361 --> 00:19:23.662 levels and can notify you if 00:19:23.662 --> 00:19:25.097 it's reached a level that could 00:19:25.097 --> 00:19:26.332 impact your hearing. Because 00:19:26.332 --> 00:19:27.967 the Watch is always on your 00:19:27.967 --> 00:19:29.902 wrist, it's in a great position 00:19:29.902 --> 00:19:31.604 to monitor your environmental 00:19:31.604 --> 00:19:33.773 noise. If you tap the Noise app 00:19:33.773 --> 00:19:35.374 you will get more detail and you 00:19:35.374 --> 00:19:36.642 can use the complication to 00:19:36.642 --> 00:19:37.943 check with the raise of a wrist. 00:19:37.943 --> 00:19:40.646 It's an easy way to protect your 00:19:40.646 --> 00:19:42.114 hearing health, and, of course, 00:19:42.114 --> 00:19:43.916 this feature was designed with 00:19:43.916 --> 00:19:46.585 privacy in mind. It only 00:19:46.585 --> 00:19:48.587 periodically samples and does 00:19:48.587 --> 00:19:51.190 not record or save any audio. 00:19:51.190 --> 00:19:53.325 (Applause). 00:19:57.963 --> 00:20:00.299 We think the Noise app is going 00:20:00.299 --> 00:20:01.634 to make a big impact. Now, 00:20:01.634 --> 00:20:03.602 there is one more new feature in 00:20:03.602 --> 00:20:04.804 health and fitness, and all of 00:20:04.804 --> 00:20:06.806 the women out there, pay close 00:20:06.806 --> 00:20:07.673 attention because this one is 00:20:07.673 --> 00:20:09.575 for you. Cycle Tracking. 00:20:09.575 --> 00:20:11.577 (Applause). 00:20:15.281 --> 00:20:17.416 Knowing more about your 00:20:17.416 --> 00:20:18.851 menstrual cycle gives you a 00:20:18.851 --> 00:20:20.286 window into your health from 00:20:20.286 --> 00:20:21.787 simply ensuring that you are 00:20:21.787 --> 00:20:23.589 prepared to understanding your 00:20:23.589 --> 00:20:25.391 personal patterns and 00:20:25.391 --> 00:20:26.225 regularities. As a physician I 00:20:26.225 --> 00:20:28.761 know that understanding what's 00:20:28.761 --> 00:20:31.397 normal for you is critical in 00:20:31.397 --> 00:20:33.065 making informed decisions and 00:20:33.065 --> 00:20:33.799 can enrich conversations with 00:20:33.799 --> 00:20:37.703 your doctor. So in watchOS 6 00:20:37.703 --> 00:20:39.171 the Cycle Tracking app gives you 00:20:39.171 --> 00:20:43.909 a simple, discreet ways to 00:20:43.909 --> 00:20:45.111 visualize your cycle on your 00:20:45.111 --> 00:20:47.213 wrist. You can log key aspects 00:20:47.213 --> 00:20:50.883 of your period and per felt club 00:20:50.883 --> 00:20:52.418 Tim Toms and you can be notified 00:20:52.418 --> 00:20:53.786 when it's about to begin. You 00:20:53.786 --> 00:20:56.322 can choose to receive a fertile 00:20:56.322 --> 00:20:57.723 window prediction so you are 00:20:57.723 --> 00:20:58.924 better informed. This feature 00:20:58.924 --> 00:21:00.426 is available on Apple Watch and 00:21:00.426 --> 00:21:01.627 because we wanted to make this 00:21:01.627 --> 00:21:02.962 available to hundreds of 00:21:02.962 --> 00:21:04.530 millions of women around the 00:21:04.530 --> 00:21:06.232 world, Cycle Tracking is also 00:21:06.232 --> 00:21:07.867 available without a Watch in the 00:21:07.867 --> 00:21:13.506 Health app and iOS, yes, for 00:21:13.506 --> 00:21:15.341 everybody to use. 00:21:15.341 --> 00:21:16.575 (Applause). 00:21:16.575 --> 00:21:18.277 You can use it on your iPhone to 00:21:18.277 --> 00:21:19.612 do all of those same functions 00:21:19.612 --> 00:21:21.647 that can be done on Watch. We 00:21:21.647 --> 00:21:24.683 are so excited to bring more 00:21:24.683 --> 00:21:26.585 focus to this incredibly 00:21:26.585 --> 00:21:28.020 important aspect of women's 00:21:28.020 --> 00:21:29.321 health. Now, back to Kevin. 00:21:29.321 --> 00:21:33.058 (Applause). 00:21:33.058 --> 00:21:37.096 >> KEVIN LYNCH: Thank you Sumbul. 00:21:37.096 --> 00:21:38.497 So the Health app is the best 00:21:38.497 --> 00:21:40.366 way to see all of your health 00:21:40.366 --> 00:21:42.468 data in one place, and we have 00:21:42.468 --> 00:21:45.337 r redesigned it to be more 00:21:45.337 --> 00:21:47.540 personal and meaningful to you. 00:21:47.540 --> 00:21:50.910 In the new summary view you can 00:21:50.910 --> 00:21:52.244 see health notifications, your 00:21:52.244 --> 00:21:55.181 f favorites, as well as 00:21:55.181 --> 00:21:55.714 automatically generated 00:21:55.714 --> 00:21:57.349 highlights so you can see your 00:21:57.349 --> 00:21:58.851 health data over time. For 00:21:58.851 --> 00:22:00.853 example, if you are more active 00:22:00.853 --> 00:22:02.621 than you usually are, how 00:22:02.621 --> 00:22:04.857 consistently you may have been 00:22:04.857 --> 00:22:07.226 mindful or how your heart rate 00:22:07.226 --> 00:22:13.132 recovered after a workout. Is 00:22:13.132 --> 00:22:15.034 the new Mel Health app will 00:22:15.034 --> 00:22:17.136 bring you more powerful 00:22:17.136 --> 00:22:18.270 perspective on your health. All 00:22:18.270 --> 00:22:20.406 of this health data is securely 00:22:20.406 --> 00:22:22.374 stored in your iPhone or 00:22:22.374 --> 00:22:23.776 encrypted in iCloud, and since 00:22:23.776 --> 00:22:26.111 there is nothing more private 00:22:26.111 --> 00:22:27.513 than your health information, 00:22:27.513 --> 00:22:29.048 you can decide if you want to 00:22:29.048 --> 00:22:30.883 share data with selected apps, 00:22:30.883 --> 00:22:31.884 if you would ■like to share 00:22:31.884 --> 00:22:32.818 anything at all. Those are some 00:22:32.818 --> 00:22:34.753 of the great new features coming 00:22:34.753 --> 00:22:36.488 in watchOS 6. So give you a 00:22:36.488 --> 00:22:38.457 look at some of this running 00:22:38.457 --> 00:22:40.659 live, please welcome to the 00:22:40.659 --> 00:22:42.528 stage watchOS program lead, 00:22:42.528 --> 00:22:43.462 Haley Allen. 00:22:43.462 --> 00:22:48.867 (Applause). 00:22:48.867 --> 00:22:49.868 >> HALEY ALLEN: Thanks so much, 00:22:49.868 --> 00:22:52.471 Kevin. I have been loving 00:22:52.471 --> 00:22:54.807 watchOS 6 and I'm super excited 00:22:54.807 --> 00:22:56.275 to have the opportunity to show 00:22:56.275 --> 00:22:58.077 it to you today. This is the 00:22:58.077 --> 00:22:59.678 new modular compact face and now 00:22:59.678 --> 00:23:01.981 I can have a large info graph 00:23:01.981 --> 00:23:03.949 complication alongside a 00:23:03.949 --> 00:23:05.017 beautiful dial. And there is 00:23:05.017 --> 00:23:07.319 room in the corner for a couple 00:23:07.319 --> 00:23:09.521 of my five rate rich 00:23:09.521 --> 00:23:11.257 complications like these new 00:23:11.257 --> 00:23:13.359 ones wind and rain. Let's tap 00:23:13.359 --> 00:23:14.360 customize and check out some of 00:23:14.360 --> 00:23:17.596 the options. This is the new 00:23:17.596 --> 00:23:18.998 Noise complication which tells 00:23:18.998 --> 00:23:20.699 me how old it is in here. It's 00:23:20.699 --> 00:23:22.601 pretty quiet. Let's make some 00:23:22.601 --> 00:23:24.503 noise and see how this works. 00:23:24.503 --> 00:23:27.740 (Applause). 00:23:27.740 --> 00:23:29.541 Amazing! Thank you. That's 00:23:29.541 --> 00:23:31.143 great. The next face I want to 00:23:31.143 --> 00:23:32.678 show you is one of our most 00:23:32.678 --> 00:23:33.979 popular faces and this year we 00:23:33.979 --> 00:23:35.314 have made it even cooler because 00:23:35.314 --> 00:23:38.350 you can customize it to our all 00:23:38.350 --> 00:23:41.120 new monochrome style. I love 00:23:41.120 --> 00:23:42.988 the simplicity of this two tone 00:23:42.988 --> 00:23:46.525 look. In the middle is the 00:23:46.525 --> 00:23:47.793 Audio Books complication and I 00:23:47.793 --> 00:23:50.429 can tap it and reseem where I 00:23:50.429 --> 00:23:51.664 left off. The controls are 00:23:51.664 --> 00:23:53.098 great showing me exactly what I 00:23:53.098 --> 00:23:54.833 need to see for that app. In 00:23:54.833 --> 00:23:56.368 Audio Books I can tap at the 00:23:56.368 --> 00:23:57.469 bottom and find the chapter I 00:23:57.469 --> 00:23:58.971 want to listen to again. It's 00:23:58.971 --> 00:24:00.572 never been easier to listen to 00:24:00.572 --> 00:24:02.808 great books on the go. The last 00:24:02.808 --> 00:24:04.443 face I want to show you is the 00:24:04.443 --> 00:24:06.712 gradient face. Kevin showed you 00:24:06.712 --> 00:24:07.880 how beautiful it looks full 00:24:07.880 --> 00:24:10.182 screen and I can customize it to 00:24:10.182 --> 00:24:13.018 add all of my favorite rich 00:24:13.018 --> 00:24:14.920 complications. I'm constantly 00:24:14.920 --> 00:24:17.122 multitasking with a busy job and 00:24:17.122 --> 00:24:18.357 a son at home sometimes I only 00:24:18.357 --> 00:24:20.492 have a moment to capture a quick 00:24:20.492 --> 00:24:22.361 thought. Let me tap on the 00:24:22.361 --> 00:24:24.363 Voice Memos complication in the 00:24:24.363 --> 00:24:25.998 bottom right corner and do that 00:24:25.998 --> 00:24:27.299 now. Remind Marcus that just 00:24:27.299 --> 00:24:28.400 because you are almost seven 00:24:28.400 --> 00:24:32.237 does not mean you get to, quote, 00:24:32.237 --> 00:24:34.840 veto your bedtime. 00:24:34.840 --> 00:24:36.742 Okay. Now, I'm super excited to 00:24:36.742 --> 00:24:38.610 give you the first look at the 00:24:38.610 --> 00:24:43.282 all new App Store. With curated 00:24:43.282 --> 00:24:45.984 collections and apps it's super 00:24:45.984 --> 00:24:47.786 easy to discover and download 00:24:47.786 --> 00:24:49.655 great apps for the Watch. Let's 00:24:49.655 --> 00:24:52.624 check out Chineasy, I can tap 00:24:52.624 --> 00:24:54.927 here to see ratings and 00:24:54.927 --> 00:24:56.595 screenshots. And I can download 00:24:56.595 --> 00:24:58.297 it directly from my Watch. It's 00:24:58.297 --> 00:25:00.165 super convenient. Let me show 00:25:00.165 --> 00:25:01.900 you an app I have already 00:25:01.900 --> 00:25:04.703 downloaded the MLB app, with the 00:25:04.703 --> 00:25:06.939 new audio streaming APIs in 00:25:06.939 --> 00:25:08.741 watchOS 6 I can listen into any 00:25:08.741 --> 00:25:10.476 live game no matter where I am. 00:25:10.476 --> 00:25:11.443 They aren't actually playing 00:25:11.443 --> 00:25:13.946 right now, but let me tap here 00:25:13.946 --> 00:25:15.414 and give you a preview of how 00:25:15.414 --> 00:25:15.714 this works. 00:25:15.714 --> 00:25:18.751 >> Two, one, pitch coming, a 00:25:18.751 --> 00:25:20.352 swing and high drive to right 00:25:20.352 --> 00:25:21.320 field. Going back to the track 00:25:21.320 --> 00:25:23.055 it's got a shot. Right at the 00:25:23.055 --> 00:25:24.323 wall. It is gone! 00:25:24.323 --> 00:25:27.393 >> Yes, tnt that cool -- isn't 00:25:27.393 --> 00:25:29.495 that cool? Come on. 00:25:29.495 --> 00:25:30.295 (Applause). 00:25:30.295 --> 00:25:33.365 Thanks so much. Those are just 00:25:33.365 --> 00:25:35.667 a few highlights in watchOS 6, I 00:25:35.667 --> 00:25:36.935 think you are going to love it. 00:25:36.935 --> 00:25:38.470 Back to you, Kevin. 00:25:38.470 --> 00:25:43.208 (Applause). 00:25:43.208 --> 00:25:43.942 >> KEVIN LYNCH: Thank you, that 00:25:43.942 --> 00:25:45.444 was really cool. Now, there is 00:25:45.444 --> 00:25:49.148 so much more to watchOS 6 like 00:25:49.148 --> 00:25:51.283 recognizing songs with Shazam 00:25:51.283 --> 00:25:52.384 and automatic software updates 00:25:52.384 --> 00:25:54.019 right on your Watch. Now, 00:25:54.019 --> 00:25:55.921 lastly, we know how personalized 00:25:55.921 --> 00:25:57.289 you like to make Watch from the 00:25:57.289 --> 00:25:58.891 Watch faces to the physical 00:25:58.891 --> 00:26:00.325 bands, and we are introducing 00:26:00.325 --> 00:26:03.629 today some new summer colors and 00:26:03.629 --> 00:26:06.665 annal new pride edition Watch 00:26:06.665 --> 00:26:06.865 band. 00:26:06.865 --> 00:26:09.067 (Applause). 00:26:11.270 --> 00:26:13.305 It matches perfectly with the 00:26:13.305 --> 00:26:15.574 new pride Watch face on your 00:26:15.574 --> 00:26:17.376 Watch. So watchOS 6 is a large 00:26:17.376 --> 00:26:18.977 step forward for Watch, and it's 00:26:18.977 --> 00:26:20.946 really an honor for the team to 00:26:20.946 --> 00:26:21.947 be crafting something so 00:26:21.947 --> 00:26:23.549 personal to all of you. Thank 00:26:23.549 --> 00:26:24.683 you. Back to Tim. 00:26:24.683 --> 00:26:26.518 (Applause). 00:26:28.053 --> 00:26:31.223 >> TIM COOK: Thank you, Kevin. 00:26:31.223 --> 00:26:33.292 All of these great new features 00:26:33.292 --> 00:26:35.694 will make the Apple Watch an 00:26:35.694 --> 00:26:37.629 even more indispensable part of 00:26:37.629 --> 00:26:39.731 your daily life. Now, let's 00:26:39.731 --> 00:26:42.734 talk about iOS, the world's most 00:26:42.734 --> 00:26:43.836 powerful mobile Operating 00:26:43.836 --> 00:26:44.069 System. 00:26:44.069 --> 00:26:46.038 (Applause). 00:26:47.840 --> 00:26:49.942 Last year we delivered iOS 12, 00:26:49.942 --> 00:26:51.844 which is full of amazing 00:26:51.844 --> 00:26:55.380 features from dynamic new AR 00:26:55.380 --> 00:26:57.883 experiences and Memoji to screen 00:26:57.883 --> 00:26:59.918 time and faster performance, and 00:26:59.918 --> 00:27:03.322 once again, iOS has the highest 00:27:03.322 --> 00:27:05.023 customer satisfaction in the 00:27:05.023 --> 00:27:08.193 industry. With an incredible 00:27:08.193 --> 00:27:09.261 97%. 00:27:09.261 --> 00:27:11.830 This is unbelievable! 00:27:11.830 --> 00:27:13.966 (Applause). 00:27:13.966 --> 00:27:16.802 And as always our adoption rate 00:27:16.802 --> 00:27:19.738 is industry-leading as well. 00:27:19.738 --> 00:27:21.974 85% of iOS customers are on the 00:27:21.974 --> 00:27:25.444 latest release. And in fact, 00:27:25.444 --> 00:27:26.778 iOS 12 has been installed on 00:27:26.778 --> 00:27:29.882 more systems than any version of 00:27:29.882 --> 00:27:33.285 iOS ever. Now, that's in stark 00:27:33.285 --> 00:27:35.821 contrast to the latest offering 00:27:35.821 --> 00:27:39.925 from those other guys which was 00:27:39.925 --> 00:27:43.028 released before iOS 12, they 00:27:43.028 --> 00:27:45.364 only have 10% adoption. 00:27:45.364 --> 00:27:48.333 (Applause). 00:27:53.839 --> 00:27:55.641 Now, this high adoption rate is 00:27:55.641 --> 00:27:58.176 a huge benefit for both users 00:27:58.176 --> 00:28:00.712 and Developers. Now, to tell 00:28:00.712 --> 00:28:02.848 you about the next major release 00:28:02.848 --> 00:28:05.050 of iOS, I would like to hand it 00:28:05.050 --> 00:28:07.319 over to Craig. Craig. 00:28:07.319 --> 00:28:13.091 (Applause). 00:28:13.091 --> 00:28:13.692 >> CRAIG FEDERIGHI: Hello! 00:28:13.692 --> 00:28:22.834 Thank you. Thank you. Okay. 00:28:22.834 --> 00:28:25.370 I'd like to talk -- all right, 00:28:25.370 --> 00:28:28.574 we got a lot to talk about this 00:28:28.574 --> 00:28:30.542 morning. I'd like to talk about 00:28:30.542 --> 00:28:32.844 our next big release of iOS. 00:28:32.844 --> 00:28:35.213 Now, when it came to naming this 00:28:35.213 --> 00:28:36.648 release, our crack marketing 00:28:36.648 --> 00:28:39.217 team really surprised us this 00:28:39.217 --> 00:28:40.652 year by demonstrating their 00:28:40.652 --> 00:28:42.754 ability to count well into the 00:28:42.754 --> 00:28:45.691 double digits, yes, it's iOS 00:28:45.691 --> 00:28:45.857 13. 00:28:45.857 --> 00:28:51.463 (Applause). 00:28:51.463 --> 00:28:53.865 Now, iOS 13 is a huge release 00:28:53.865 --> 00:28:56.234 packed with lots of 00:28:56.234 --> 00:28:57.336 capabilities, but we nose that 00:28:57.336 --> 00:29:00.205 nothing is more important to our 00:29:00.205 --> 00:29:01.707 iPhone users than performance, 00:29:01.707 --> 00:29:04.009 so this year, we worked top to 00:29:04.009 --> 00:29:05.611 bottom the system making 00:29:05.611 --> 00:29:06.745 everything faster that you do 00:29:06.745 --> 00:29:09.281 the most, things like unlocking 00:29:09.281 --> 00:29:13.018 with Face ID, now 30% faster. 00:29:13.018 --> 00:29:14.786 (Applause). 00:29:17.389 --> 00:29:19.257 Now, this one is cool. We have 00:29:19.257 --> 00:29:20.659 changed the way that we are 00:29:20.659 --> 00:29:22.094 packaging apps on the App Store, 00:29:22.094 --> 00:29:23.495 and when this rolls out in the 00:29:23.495 --> 00:29:25.430 fall with iOS 13, you will see 00:29:25.430 --> 00:29:29.434 that your downloads are now 50% 00:29:29.434 --> 00:29:32.437 smaller. And updates, 60% 00:29:32.437 --> 00:29:34.940 smaller. But what's -- yes! 00:29:34.940 --> 00:29:38.210 (Applause). 00:29:41.046 --> 00:29:43.148 But what's really incredible is 00:29:43.148 --> 00:29:45.350 the effect it has on app launch 00:29:45.350 --> 00:29:47.753 speed. It's up to twice as fast 00:29:47.753 --> 00:29:49.221 in iOS 13. 00:29:49.221 --> 00:29:52.557 (Applause). 00:29:54.559 --> 00:29:56.161 Now, we were able to do this in 00:29:56.161 --> 00:29:57.663 a release packed with new 00:29:57.663 --> 00:29:59.564 features and there is one that I 00:29:59.564 --> 00:30:01.700 think is going to really 00:30:01.700 --> 00:30:02.868 resonate with some of you here 00:30:02.868 --> 00:30:04.069 and I would like to introduce it 00:30:04.069 --> 00:30:07.139 to you now. Let's take a look. 00:30:20.952 --> 00:30:31.897 (Music). 00:30:57.522 --> 00:30:59.925 (Applause). 00:30:59.925 --> 00:31:02.728 We are bringing Dark Mode to 00:31:02.728 --> 00:31:02.894 iOS. 00:31:02.894 --> 00:31:05.964 (Applause). 00:31:05.964 --> 00:31:10.635 I'd love to show it to you live 00:31:10.635 --> 00:31:15.540 now. All right! Okay. Let's 00:31:15.540 --> 00:31:17.709 take our first live look at iOS. 00:31:17.709 --> 00:31:20.011 Now, here it is in its 00:31:20.011 --> 00:31:22.647 traditional light appearance 00:31:22.647 --> 00:31:25.350 this gorgeous new wallpaper, but 00:31:25.350 --> 00:31:27.652 now let's begin our dissent into 00:31:27.652 --> 00:31:30.122 darkness. Look at that. The 00:31:30.122 --> 00:31:32.557 gorgeous dark wallpaper and 00:31:32.557 --> 00:31:33.458 notifications look great. Let's 00:31:33.458 --> 00:31:35.794 take a look at our Widgets. 00:31:35.794 --> 00:31:37.796 They look just awesome! Let's 00:31:37.796 --> 00:31:39.397 take a look at some apps. We 00:31:39.397 --> 00:31:42.100 will start with News. Check it 00:31:42.100 --> 00:31:45.203 sought with a gorgeous dark 00:31:45.203 --> 00:31:48.373 appearance, so nice. And your 00:31:48.373 --> 00:31:50.075 calendar, your daily events have 00:31:50.075 --> 00:31:52.110 never looked so awesome with 00:31:52.110 --> 00:31:57.215 this really beautiful palette 00:31:57.215 --> 00:32:00.285 and Notes. Look at the refined 00:32:00.285 --> 00:32:01.720 texture, it's really fantastic. 00:32:01.720 --> 00:32:04.422 Let's take a trip into Messages. 00:32:04.422 --> 00:32:08.360 You see how your images, your 00:32:08.360 --> 00:32:09.828 emoji, they look fantastic. 00:32:09.828 --> 00:32:11.630 And, of course, the keyboard, 00:32:11.630 --> 00:32:13.799 with an extra refined new dark 00:32:13.799 --> 00:32:15.834 appearance, and some new tricks 00:32:15.834 --> 00:32:18.303 because now when you type, you 00:32:18.303 --> 00:32:20.472 can swipe. 00:32:20.472 --> 00:32:24.142 (Applause). 00:32:24.142 --> 00:32:28.747 Just like that. It's really 00:32:28.747 --> 00:32:31.149 great. Let's take a look at 00:32:31.149 --> 00:32:32.784 photos. Of course, it looks 00:32:32.784 --> 00:32:34.986 fantastic in Dark Mode. Now, 00:32:34.986 --> 00:32:37.022 this is our Dark Mode project 00:32:37.022 --> 00:32:38.490 team at the project kickoff. 00:32:38.490 --> 00:32:42.427 You see it was happy times. 00:32:42.427 --> 00:32:46.031 They did slowly begin their 00:32:46.031 --> 00:32:48.567 dissent into darkness. We take 00:32:48.567 --> 00:32:51.303 the details very seriously. 00:32:51.303 --> 00:32:53.004 Let's take a look at our new 00:32:53.004 --> 00:32:54.706 share sheet. It looks awesome 00:32:54.706 --> 00:32:57.309 in Dark Mode, but you notice in 00:32:57.309 --> 00:32:59.377 the middle sharing suggestions 00:32:59.377 --> 00:33:00.278 intelligently based on who you 00:33:00.278 --> 00:33:01.646 share with and who appears in 00:33:01.646 --> 00:33:03.381 the photos, you can share with 00:33:03.381 --> 00:33:06.551 just a tap. It's so fast and 00:33:06.551 --> 00:33:10.222 easy. And finally, music. Your 00:33:10.222 --> 00:33:12.591 music looks great in Dark Mode. 00:33:12.591 --> 00:33:14.926 It can go through some of my 00:33:14.926 --> 00:33:16.328 recent play back. Of course, 00:33:16.328 --> 00:33:19.097 start playing some music here. 00:33:19.097 --> 00:33:19.497 ♪ . 00:33:19.497 --> 00:33:22.701 ♪ and now for the first time 00:33:22.701 --> 00:33:26.938 ever, time synced lyrics. 00:33:26.938 --> 00:33:30.442 (Applause). 00:33:30.442 --> 00:33:36.081 ♪ 00:33:36.081 --> 00:33:36.214 ♪ 00:33:36.214 --> 00:33:39.317 And that is a Quick Look at 00:33:39.317 --> 00:33:45.056 What's New with Dark Mode in iOS 00:33:45.056 --> 00:33:45.223 13. 00:33:45.223 --> 00:33:48.627 (Applause). 00:33:48.627 --> 00:33:50.128 So great performance, 00:33:50.128 --> 00:33:52.764 intelligent sharing, the new 00:33:52.764 --> 00:33:54.799 quick path keyboard and Dark 00:33:54.799 --> 00:33:56.001 Mode, but, of course, there is 00:33:56.001 --> 00:33:58.637 much more to iOS 13, starting 00:33:58.637 --> 00:34:01.239 with apps. Let's start with 00:34:01.239 --> 00:34:03.975 Safari, Mail, and Notes. Now, 00:34:03.975 --> 00:34:06.878 Safari has new options to 00:34:06.878 --> 00:34:08.813 quickly change text sizing and 00:34:08.813 --> 00:34:10.715 has per-website preferences. 00:34:10.715 --> 00:34:14.286 Mail gets desktop class desk 00:34:14.286 --> 00:34:15.287 formatting controls including 00:34:15.287 --> 00:34:17.455 support for rich fonts and Notes 00:34:17.455 --> 00:34:19.190 gets this beautiful new gallery 00:34:19.190 --> 00:34:21.059 view, support for shared 00:34:21.059 --> 00:34:22.294 folders, and much more. But 00:34:22.294 --> 00:34:25.330 what we really -- where we 00:34:25.330 --> 00:34:27.332 really went deep is with 00:34:27.332 --> 00:34:29.434 Reminders, we have completely 00:34:29.434 --> 00:34:31.336 reinvented the app, rewriting it 00:34:31.336 --> 00:34:32.771 from the ground up to make it 00:34:32.771 --> 00:34:35.006 more intelligent, intuitive and 00:34:35.006 --> 00:34:36.308 powerful and easier than ever. 00:34:36.308 --> 00:34:38.243 For instance, type what you want 00:34:38.243 --> 00:34:39.911 and Reminders will understand 00:34:39.911 --> 00:34:41.379 when and where to notify you, or 00:34:41.379 --> 00:34:44.416 you can use the new quick type 00:34:44.416 --> 00:34:46.217 bar, just tap and enter things 00:34:46.217 --> 00:34:48.119 like location or even 00:34:48.119 --> 00:34:50.689 attachments like Photos. With 00:34:50.689 --> 00:34:53.725 tas,s -- tasks you can 00:34:53.725 --> 00:34:56.094 associate to-dos with a top 00:34:56.094 --> 00:34:57.829 level reminder. Smart lists, 00:34:57.829 --> 00:34:59.431 they help you keep track of your 00:34:59.431 --> 00:35:00.565 most important items and if you 00:35:00.565 --> 00:35:02.367 tag a person in a reminder, 00:35:02.367 --> 00:35:03.868 well, next time you are in a 00:35:03.868 --> 00:35:05.537 messages conversation, you will 00:35:05.537 --> 00:35:07.639 automatically get a notification 00:35:07.639 --> 00:35:09.007 letting them know that now is 00:35:09.007 --> 00:35:11.843 time to talk. It's really 00:35:11.843 --> 00:35:14.579 handy. Next Maps. Maps is with 00:35:14.579 --> 00:35:17.449 you everywhere you are from 00:35:17.449 --> 00:35:19.651 work, home, or even on the go 00:35:19.651 --> 00:35:21.886 with CarPlay. And our team 00:35:21.886 --> 00:35:23.088 continues its obsession with 00:35:23.088 --> 00:35:25.290 building the best possible map. 00:35:25.290 --> 00:35:27.492 Now, we have outfitted literally 00:35:27.492 --> 00:35:29.694 hundreds of planes and cars with 00:35:29.694 --> 00:35:34.065 custom sensors and lidar and 00:35:34.065 --> 00:35:35.600 driven over four million miles 00:35:35.600 --> 00:35:36.801 to rebuild our map from the 00:35:36.801 --> 00:35:38.536 ground up, and the results are 00:35:38.536 --> 00:35:41.172 really impressive. Here is our 00:35:41.172 --> 00:35:45.310 old map, and here is the new 00:35:45.310 --> 00:35:45.477 map. 00:35:45.477 --> 00:35:48.113 (Applause). 00:35:51.216 --> 00:35:55.420 It's just great! Now, we expect 00:35:55.420 --> 00:35:57.322 to roll out this map across the 00:35:57.322 --> 00:35:58.723 entire U.S. by the end of this 00:35:58.723 --> 00:36:00.458 year and select other countries 00:36:00.458 --> 00:36:02.360 next year. But we didn't stop 00:36:02.360 --> 00:36:04.129 there. There is much more to 00:36:04.129 --> 00:36:05.296 maps, and to give you a Quick 00:36:05.296 --> 00:36:08.066 Look at what's new, I would like 00:36:08.066 --> 00:36:10.835 to invite meg Frost our director 00:36:10.835 --> 00:36:11.970 of product design to the stage 00:36:11.970 --> 00:36:17.809 for a quick demo. Meg. 00:36:17.809 --> 00:36:21.079 >> MEG FROST: All right. Thank 00:36:21.079 --> 00:36:23.581 you. I'm so happy to show you 00:36:23.581 --> 00:36:25.350 What's New in Apple Maps. All 00:36:25.350 --> 00:36:27.585 right. First, let's take a look 00:36:27.585 --> 00:36:29.487 at that new map. As Craig said, 00:36:29.487 --> 00:36:32.057 we have been driving and flying 00:36:32.057 --> 00:36:35.026 all across the United States 00:36:35.026 --> 00:36:37.495 collecting land and aerial data 00:36:37.495 --> 00:36:39.597 to add significant new detail to 00:36:39.597 --> 00:36:43.201 the map. So now roads and 00:36:43.201 --> 00:36:45.603 beaches, parks and buildings 00:36:45.603 --> 00:36:48.773 look great. We have also added 00:36:48.773 --> 00:36:51.009 a couple of very useful new 00:36:51.009 --> 00:36:52.911 features to our recently 00:36:52.911 --> 00:36:55.380 designed launch screen, like 00:36:55.380 --> 00:36:56.681 favorites, where I can add the 00:36:56.681 --> 00:36:58.817 places I go every day for quick 00:36:58.817 --> 00:37:01.719 and easy access. Now, I can 00:37:01.719 --> 00:37:06.958 just tap and go. And with 00:37:06.958 --> 00:37:08.326 collections, this is where I can 00:37:08.326 --> 00:37:10.428 organize all of my favorites or 00:37:10.428 --> 00:37:12.664 I can make lists of favorites to 00:37:12.664 --> 00:37:15.433 share with friends, or I can 00:37:15.433 --> 00:37:18.803 finally organize that next big 00:37:18.803 --> 00:37:21.840 trip. Let's check out my SF 00:37:21.840 --> 00:37:23.741 spots collection. Now, I have 00:37:23.741 --> 00:37:25.443 been checking out China town. 00:37:25.443 --> 00:37:27.712 You will notice in the upper 00:37:27.712 --> 00:37:29.514 right-hand corner, there is a 00:37:29.514 --> 00:37:31.216 new binoculars button. When I 00:37:31.216 --> 00:37:34.586 tap that, I get a brand new look 00:37:34.586 --> 00:37:37.589 around window. Yes, this is the 00:37:37.589 --> 00:37:39.691 right place to drop in, so I'm 00:37:39.691 --> 00:37:42.594 going to go full screen. With 00:37:42.594 --> 00:37:46.064 look around, I get a gorgeous, 00:37:46.064 --> 00:37:50.135 HiDef in addition, 3D view. 00:37:50.135 --> 00:37:53.138 It's an awesome way to explore. 00:37:58.276 --> 00:38:00.178 But this is my favorite part, 00:38:00.178 --> 00:38:05.884 turn your phone, and hold on 00:38:05.884 --> 00:38:07.552 tight, smoothly move down the 00:38:07.552 --> 00:38:07.785 street. 00:38:07.785 --> 00:38:09.787 (Applause). 00:38:09.787 --> 00:38:11.189 Yep, I bet you haven't seen it 00:38:11.189 --> 00:38:15.293 look like that before. I can 00:38:15.293 --> 00:38:16.961 tap on labels to learn more 00:38:16.961 --> 00:38:19.197 about new places. Yes, I think 00:38:19.197 --> 00:38:21.866 I will check this one out later. 00:38:21.866 --> 00:38:24.035 And those are just a few of the 00:38:24.035 --> 00:38:26.271 new features that we will be 00:38:26.271 --> 00:38:28.573 bringing to Apple Maps. Thanks 00:38:28.573 --> 00:38:30.642 and back to you, Craig. 00:38:30.642 --> 00:38:33.444 (Applause). 00:38:33.444 --> 00:38:36.581 >> CRAIG FEDERIGHI: Thank you, 00:38:36.581 --> 00:38:38.783 Meg. Now, we think Maps users 00:38:38.783 --> 00:38:40.852 are really going to love 00:38:40.852 --> 00:38:41.953 favorites, collections and look 00:38:41.953 --> 00:38:43.521 around, but there is much more 00:38:43.521 --> 00:38:45.790 to Maps, like junction view for 00:38:45.790 --> 00:38:47.692 China, or the ability when you 00:38:47.692 --> 00:38:49.594 are enroute to share an 00:38:49.594 --> 00:38:51.529 up-to-date ETA with friends and 00:38:51.529 --> 00:38:53.164 family with just a tap. But 00:38:53.164 --> 00:38:55.300 what's most important is that 00:38:55.300 --> 00:38:57.101 Maps has been designed to be 00:38:57.101 --> 00:38:59.537 private and secure. We always 00:38:59.537 --> 00:39:01.306 protect your identity and 00:39:01.306 --> 00:39:02.607 activity, and there is no need 00:39:02.607 --> 00:39:04.776 to flip a switch to ask Maps to 00:39:04.776 --> 00:39:07.045 start respecting your privacy. 00:39:07.045 --> 00:39:10.982 Because at Apple, we believe 00:39:10.982 --> 00:39:15.220 privacicy is a f fundamental 00:39:15.220 --> 00:39:16.721 human right and we Engineer it 00:39:16.721 --> 00:39:17.789 into everything we do. This 00:39:17.789 --> 00:39:19.190 year we are doing even more. I 00:39:19.190 --> 00:39:21.292 want to focus on three big areas 00:39:21.292 --> 00:39:22.527 starting with location. Sharing 00:39:22.527 --> 00:39:24.429 your location with a third-party 00:39:24.429 --> 00:39:26.130 app can really enable some 00:39:26.130 --> 00:39:28.333 useful experiences, but we don't 00:39:28.333 --> 00:39:29.767 expect to have that privilege 00:39:29.767 --> 00:39:31.703 used to track us, and so this 00:39:31.703 --> 00:39:33.938 year we are building in even 00:39:33.938 --> 00:39:35.840 more protections. Now, for the 00:39:35.840 --> 00:39:37.242 first time, you can share your 00:39:37.242 --> 00:39:39.377 location to an app just once, 00:39:39.377 --> 00:39:41.179 and then require it to ask you 00:39:41.179 --> 00:39:42.780 again next time it wants it. 00:39:42.780 --> 00:39:45.350 (Applause). 00:39:49.487 --> 00:39:52.190 And if you do choose to grant an 00:39:52.190 --> 00:39:53.992 app the ability to continually 00:39:53.992 --> 00:39:55.093 monitor your location in the 00:39:55.093 --> 00:39:56.194 background, we will give you 00:39:56.194 --> 00:39:58.296 reports so you will know what 00:39:58.296 --> 00:40:00.865 they are up to. Now, some apps 00:40:00.865 --> 00:40:03.334 try to work around these 00:40:03.334 --> 00:40:04.669 protections by scanning for 00:40:04.669 --> 00:40:06.571 Bluetooth or WiFi signals to 00:40:06.571 --> 00:40:07.572 infer your location. Well, we 00:40:07.572 --> 00:40:09.274 are shutting the door on that 00:40:09.274 --> 00:40:10.375 abuse as well. 00:40:10.375 --> 00:40:13.144 (Applause). 00:40:16.648 --> 00:40:19.584 Next, I want to turn to log in. 00:40:19.584 --> 00:40:21.819 We have all seen buttons like 00:40:21.819 --> 00:40:24.322 this, asking us to use a social 00:40:24.322 --> 00:40:26.424 account log in to get a more 00:40:26.424 --> 00:40:27.625 personalized experience with an 00:40:27.625 --> 00:40:30.328 app. Now, this can be 00:40:30.328 --> 00:40:31.696 convenient, but it also can come 00:40:31.696 --> 00:40:34.532 at the cost of your privacy. 00:40:34.532 --> 00:40:35.633 Your personal information 00:40:35.633 --> 00:40:38.536 sometimes gets shared behind the 00:40:38.536 --> 00:40:40.405 scenes and these log ins can be 00:40:40.405 --> 00:40:42.607 used to track you. We wanted to 00:40:42.607 --> 00:40:44.242 solve this and many Developers 00:40:44.242 --> 00:40:46.544 do too. So now we have the 00:40:46.544 --> 00:40:48.613 solution. It's called sign in 00:40:48.613 --> 00:40:52.483 with Apple. 00:40:52.483 --> 00:40:55.420 (Applause). 00:40:59.157 --> 00:41:01.025 Sign in with Apple is the fast, 00:41:01.025 --> 00:41:02.727 easy way to sign in without all 00:41:02.727 --> 00:41:06.931 of the tracking. It's simple 00:41:06.931 --> 00:41:08.733 API allows the developer to put 00:41:08.733 --> 00:41:11.069 in a sign in with Apple button 00:41:11.069 --> 00:41:12.837 in their app. You tap it and 00:41:12.837 --> 00:41:14.572 you are authenticated with face 00:41:14.572 --> 00:41:18.509 Face ID on your device, 00:41:18.509 --> 00:41:21.612 logged in without revealing any 00:41:21.612 --> 00:41:22.880 personal information. 00:41:22.880 --> 00:41:27.251 (Applause). 00:41:27.251 --> 00:41:29.354 Now, some apps may want your 00:41:29.354 --> 00:41:31.022 name, and maybe even an email to 00:41:31.022 --> 00:41:32.123 send you information when you 00:41:32.123 --> 00:41:34.826 are outside the app. Now, we do 00:41:34.826 --> 00:41:36.861 allow them to request this 00:41:36.861 --> 00:41:39.464 information, but check this out, 00:41:39.464 --> 00:41:41.199 you can choose to share your 00:41:41.199 --> 00:41:45.370 actual email address or you can 00:41:45.370 --> 00:41:46.871 choose to hide it, and when you 00:41:46.871 --> 00:41:49.374 do, we will create a unique 00:41:49.374 --> 00:41:50.742 random address that forwards to 00:41:50.742 --> 00:41:52.243 your real address. 00:41:52.243 --> 00:41:54.645 (Applause). 00:42:09.093 --> 00:42:11.229 Yeah! A lot of love for random 00:42:11.229 --> 00:42:12.964 addresses here. And that's good 00:42:12.964 --> 00:42:15.400 news because we give each app a 00:42:15.400 --> 00:42:16.534 unique random address. This 00:42:16.534 --> 00:42:18.069 means you can disable any one of 00:42:18.069 --> 00:42:19.437 them at any time when you are 00:42:19.437 --> 00:42:21.105 tired of hearing from that app. 00:42:21.105 --> 00:42:24.175 It's really great. 00:42:24.175 --> 00:42:26.411 (Applause). 00:42:30.148 --> 00:42:32.450 So, of course, this entire 00:42:32.450 --> 00:42:34.552 experience is meant to help you 00:42:34.552 --> 00:42:36.487 have control over your data. 00:42:36.487 --> 00:42:37.989 Now, this is available across 00:42:37.989 --> 00:42:40.758 all of our platforms, and also 00:42:40.758 --> 00:42:44.529 on the Web. Now, next I want to 00:42:44.529 --> 00:42:46.998 turn to HomeKit, our homes are 00:42:46.998 --> 00:42:48.699 such personal places, places 00:42:48.699 --> 00:42:51.469 where we deseven to feel safe 00:42:51.469 --> 00:42:53.871 and -- deserve to feel safe and 00:42:53.871 --> 00:42:56.040 secure so HomeKit has been 00:42:56.040 --> 00:42:58.009 designed to protect the privacy 00:42:58.009 --> 00:43:00.244 and security in your use of home 00:43:00.244 --> 00:43:02.480 accessory. No accessory is more 00:43:02.480 --> 00:43:04.081 personal than security cameras 00:43:04.081 --> 00:43:06.384 that film in and around your 00:43:06.384 --> 00:43:09.420 home. Now, unfortunately, most 00:43:09.420 --> 00:43:11.689 home cameras today send people's 00:43:11.689 --> 00:43:14.192 video up to the Cloud, so it can 00:43:14.192 --> 00:43:15.426 be analyzed to tell the 00:43:15.426 --> 00:43:17.061 difference between maybe a leaf 00:43:17.061 --> 00:43:18.162 blowing in the wind and someone 00:43:18.162 --> 00:43:20.431 at your door, but unfortunately, 00:43:20.431 --> 00:43:22.433 this risks your privacy. We 00:43:22.433 --> 00:43:26.471 have a new way, it's called 00:43:26.471 --> 00:43:30.975 HomeKit Secure Video. Now -- 00:43:30.975 --> 00:43:32.777 yes. HomeKit Secure Video, in 00:43:32.777 --> 00:43:34.645 that case the video is analyzed 00:43:34.645 --> 00:43:39.717 in your home on your resident 00:43:39.717 --> 00:43:41.519 iPad, HomePod or Apple TV and 00:43:41.519 --> 00:43:44.055 then its encrypted and securely 00:43:44.055 --> 00:43:45.857 sent to iCloud where no one, 00:43:45.857 --> 00:43:47.592 not even Apple can see it. 00:43:47.592 --> 00:43:51.729 (Applause). 00:43:51.729 --> 00:43:53.064 Now, of course, you will be 00:43:53.064 --> 00:43:54.365 alerted if there is any 00:43:54.365 --> 00:43:55.366 activity, and you will be able 00:43:55.366 --> 00:43:58.069 to review the recordings. Now, 00:43:58.069 --> 00:43:59.537 storage for ten days of clips 00:43:59.537 --> 00:44:01.606 will be included in your 00:44:01.606 --> 00:44:03.508 existing iCloud accounts and 00:44:03.508 --> 00:44:07.111 it wouldn't couldn't against 00:44:07.111 --> 00:44:11.249 your storage. Netatmo, Logitech 00:44:11.249 --> 00:44:13.351 and Eufy will be the first to 00:44:13.351 --> 00:44:14.619 provide cameras with more to 00:44:14.619 --> 00:44:16.954 come. In addition to cameras, 00:44:16.954 --> 00:44:19.156 HomeKit supports a wide variety 00:44:19.156 --> 00:44:22.360 of other accessories. But many 00:44:22.360 --> 00:44:24.362 accessories don't just connect 00:44:24.362 --> 00:44:26.297 via HomeKit, they connect via 00:44:26.297 --> 00:44:27.732 the Internet and through your 00:44:27.732 --> 00:44:28.966 router. Unfortunately, this can 00:44:28.966 --> 00:44:30.468 leave them open to attack. And 00:44:30.468 --> 00:44:31.969 we want to make sure that this 00:44:31.969 --> 00:44:34.906 can't happen. And so we are 00:44:34.906 --> 00:44:37.208 bringing HomeKit to routers. 00:44:37.208 --> 00:44:38.910 Now, with HomeKit at the router, 00:44:38.910 --> 00:44:41.412 we will automatically fire wall 00:44:41.412 --> 00:44:43.014 off each of your accessories so 00:44:43.014 --> 00:44:45.116 even if one were to be 00:44:45.116 --> 00:44:46.117 compromised, it wouldn't be able 00:44:46.117 --> 00:44:49.020 to access your other devices or 00:44:49.020 --> 00:44:49.921 compromise your personal 00:44:49.921 --> 00:44:51.455 information. The first HomeKit 00:44:51.455 --> 00:44:53.157 enabled routers will be coming 00:44:53.157 --> 00:44:57.929 from link sis, Eero and Internet 00:44:57.929 --> 00:45:01.566 service providers like Charter Spectrum. 00:45:04.502 --> 00:45:07.772 Next up, Messages, now, we have 00:45:07.772 --> 00:45:09.740 all received messages like this, 00:45:09.740 --> 00:45:12.143 like who is this guy? Well, 00:45:12.143 --> 00:45:13.210 wouldn't it be better if you 00:45:13.210 --> 00:45:15.012 could see something like this, 00:45:15.012 --> 00:45:19.550 or maybe even this. Well, now 00:45:19.550 --> 00:45:22.219 you can. Because with iOS 13 00:45:22.219 --> 00:45:23.621 you and the people you message 00:45:23.621 --> 00:45:25.323 with will be able to share your 00:45:25.323 --> 00:45:28.326 name and your photo, and even 00:45:28.326 --> 00:45:31.062 use Memoji or Animoji to create 00:45:31.062 --> 00:45:32.697 a photo of yourself. Now, this 00:45:32.697 --> 00:45:34.231 information is only shared when 00:45:34.231 --> 00:45:35.866 you message with someone, so you 00:45:35.866 --> 00:45:37.368 are completely in control of who 00:45:37.368 --> 00:45:39.503 sees your name and picture. 00:45:39.503 --> 00:45:40.805 Now, since we are all going to 00:45:40.805 --> 00:45:43.007 be creating a lot more Memoji, 00:45:43.007 --> 00:45:44.575 we wanted to make them even 00:45:44.575 --> 00:45:46.877 better at reflecting our own 00:45:46.877 --> 00:45:49.146 personal style, so we added a 00:45:49.146 --> 00:45:51.449 huge amount of new options for 00:45:51.449 --> 00:45:52.817 makeup, accessories and so much 00:45:52.817 --> 00:45:55.820 more I we would like to have 00:45:55.820 --> 00:46:01.292 some experts give you a Quick 00:46:01.292 --> 00:46:02.927 Look. 00:46:02.927 --> 00:46:03.728 >> DESI PERKINS: I'm Desi 00:46:03.728 --> 00:46:03.961 Perkins. 00:46:03.961 --> 00:46:07.131 >> PATRICK STARR: I'm Patrick 00:46:07.131 --> 00:46:07.331 Starr. 00:46:07.331 --> 00:46:09.300 >> DESI PERKINS: We are beauty 00:46:09.300 --> 00:46:09.600 influencers. 00:46:09.600 --> 00:46:10.267 >> PATRICK STARR: We are twoing 00:46:10.267 --> 00:46:12.770 to show you how to make a cute, 00:46:12.770 --> 00:46:14.171 flirty Memoji look. 00:46:14.171 --> 00:46:14.905 >> DESI PERKINS: Using the 00:46:14.905 --> 00:46:17.541 McUp and accessories in iOS 00:46:17.541 --> 00:46:17.808 13. 00:46:17.808 --> 00:46:18.476 >> PATRICK STARR: Starting with 00:46:18.476 --> 00:46:19.210 eye shadow. 00:46:19.210 --> 00:46:20.845 >> DESI PERKINS: This is my 00:46:20.845 --> 00:46:22.179 favorite eye shadow, and it 00:46:22.179 --> 00:46:26.651 comes in this cute Toolbar. 00:46:26.651 --> 00:46:27.251 >> PATRICK STARR: Close your 00:46:27.251 --> 00:46:30.454 eyes, let me see. 00:46:30.454 --> 00:46:31.188 >> DESI PERKINS: Pink,. 00:46:31.188 --> 00:46:32.490 >> PATRICK STARR: Red, you have 00:46:32.490 --> 00:46:36.193 to go Dark Mode, darker, 00:46:36.193 --> 00:46:37.695 darker. 00:46:37.695 --> 00:46:38.329 >> DESI PERKINS: Seriesings,. 00:46:38.329 --> 00:46:38.929 >> PATRICK STARR: Nose ring, 00:46:38.929 --> 00:46:41.565 brow ring, ear ring. 00:46:41.565 --> 00:46:43.000 >> DESI PERKINS: You can 00:46:43.000 --> 00:46:44.301 customize your teeth, braces, 00:46:44.301 --> 00:46:46.737 gap tooth, missing tooth. 00:46:46.737 --> 00:46:48.673 >> PATRICK STARR: Mini grill. 00:46:48.673 --> 00:46:49.473 >> DESI PERKINS: Ear rings, do 00:46:49.473 --> 00:46:51.542 you think this will be cool? 00:46:51.542 --> 00:46:53.644 I'm allergic to fake jewelry. 00:46:53.644 --> 00:46:54.945 >> PATRICK STARR: Moving on, 00:46:54.945 --> 00:46:56.147 hair. How about this? 00:46:56.147 --> 00:46:57.181 >> DESI PERKINS: We have to 00:46:57.181 --> 00:47:03.220 screenshot these. What else? 00:47:03.220 --> 00:47:05.122 Hats. 00:47:05.122 --> 00:47:05.656 >> PATRICK STARR: Hats! 00:47:05.656 --> 00:47:06.924 >> DESI PERKINS: And glasses. 00:47:06.924 --> 00:47:08.025 >> PATRICK STARR: Cute, cute, 00:47:08.025 --> 00:47:11.395 cute, cute. What do we have 00:47:11.395 --> 00:47:11.729 here? 00:47:11.729 --> 00:47:13.097 >> DESI PERKINS: Last but not 00:47:13.097 --> 00:47:14.832 least, Air Pods. 00:47:14.832 --> 00:47:15.433 >> PATRICK STARR: Everyone, 00:47:15.433 --> 00:47:18.335 these are our finished looks. 00:47:18.335 --> 00:47:18.969 >> DESI PERKINS: Thanks, Pat, 00:47:18.969 --> 00:47:21.038 for joining me. 00:47:21.038 --> 00:47:21.672 >> PATRICK STARR: Don't forget 00:47:21.672 --> 00:47:23.908 to like and subscribe. 00:47:23.908 --> 00:47:24.709 >> DESI PERKINS: Craig, I have a 00:47:24.709 --> 00:47:26.277 few tips for you. Let's connect 00:47:26.277 --> 00:47:27.645 after the show! 00:47:27.645 --> 00:47:32.016 (Applause). 00:47:34.819 --> 00:47:35.519 >> CRAIG FEDERIGHI: So I think 00:47:35.519 --> 00:47:37.021 that's given us all a great deal 00:47:37.021 --> 00:47:39.857 to think about. (Laughter). We 00:47:39.857 --> 00:47:41.659 are all going to have a lot of 00:47:41.659 --> 00:47:43.861 fun personalizing our own Memoji 00:47:43.861 --> 00:47:45.529 so we wanted to give you more 00:47:45.529 --> 00:47:47.531 ways to use them. So we are 00:47:47.531 --> 00:47:48.833 introducing something new. It's 00:47:48.833 --> 00:47:52.203 called Memoji stic 00:47:52.203 --> 00:47:52.470 stickers. 00:47:52.470 --> 00:47:54.105 (Applause). 00:47:54.105 --> 00:47:55.740 Now, instead of expressing 00:47:55.740 --> 00:47:57.875 yourself like this with emoji in 00:47:57.875 --> 00:47:59.210 your conversations, you can now 00:47:59.210 --> 00:48:03.147 do it like this. We 00:48:03.147 --> 00:48:04.081 automatically create a sticker 00:48:04.081 --> 00:48:06.650 pack for you for each of your 00:48:06.650 --> 00:48:07.852 Memoji. Now, of course, you can 00:48:07.852 --> 00:48:10.521 use them in messages but we have 00:48:10.521 --> 00:48:13.491 also incorporated them right 00:48:13.491 --> 00:48:14.692 alongside emoji in the system 00:48:14.692 --> 00:48:16.193 keyboard so you can use them in 00:48:16.193 --> 00:48:18.729 apps like Mail or favorite other 00:48:18.729 --> 00:48:20.498 apps like WeChat. And we have 00:48:20.498 --> 00:48:22.099 made these usable not just in 00:48:22.099 --> 00:48:24.668 more apps but also on more 00:48:24.668 --> 00:48:27.171 devices because while actually 00:48:27.171 --> 00:48:30.241 animating a Memoji puppet with a 00:48:30.241 --> 00:48:32.977 face requires a device with a 00:48:32.977 --> 00:48:35.312 TrueDepth Camera system, Memoji 00:48:35.312 --> 00:48:36.914 stickers is now supported for 00:48:36.914 --> 00:48:39.550 all devices with an A9 chip or 00:48:39.550 --> 00:48:40.918 later. Next -- 00:48:40.918 --> 00:48:43.053 (Applause). 00:48:45.623 --> 00:48:47.324 Next, I want to turn to camera 00:48:47.324 --> 00:48:48.793 and photos where we have given 00:48:48.793 --> 00:48:50.995 you great new ways to capture, 00:48:50.995 --> 00:48:53.097 edit, and experience your 00:48:53.097 --> 00:48:55.566 photos. Now, I'm going to start 00:48:55.566 --> 00:48:56.767 with Portrait Lighting where we 00:48:56.767 --> 00:48:58.102 put the power of the studio 00:48:58.102 --> 00:49:01.005 right in your pocket. In iOS 13 00:49:01.005 --> 00:49:02.439 we are taking Portrait Lighting 00:49:02.439 --> 00:49:05.042 to a new level. And it starts 00:49:05.042 --> 00:49:07.411 with a brand new effect we call 00:49:07.411 --> 00:49:10.114 high key mono. It looks just 00:49:10.114 --> 00:49:12.216 amazing. Now, we are also 00:49:12.216 --> 00:49:12.817 extending Portrait Lighting so 00:49:12.817 --> 00:49:15.152 you can adjust the intensity of 00:49:15.152 --> 00:49:15.753 the Lighting Effect just like 00:49:15.753 --> 00:49:17.855 you could in a lighting studio 00:49:17.855 --> 00:49:19.857 by moving the lights closer or 00:49:19.857 --> 00:49:22.593 farther away from your subject i 00:49:22.593 --> 00:49:25.062 when you increase the iPad 00:49:25.062 --> 00:49:26.197 tensity of the light it's like 00:49:26.197 --> 00:49:29.099 moving the light closer. This 00:49:29.099 --> 00:49:31.368 has the effect of smoothing kin 00:49:31.368 --> 00:49:33.904 brightening eyes and facial 00:49:33.904 --> 00:49:35.306 features or you can pull it back 00:49:35.306 --> 00:49:37.208 for a more refined look. We 00:49:37.208 --> 00:49:39.243 adapt this effect uniquely to 00:49:39.243 --> 00:49:41.045 each style of Portrait Lighting. 00:49:41.045 --> 00:49:43.347 Next I want to turn to photo 00:49:43.347 --> 00:49:44.615 editing. We have a brand new 00:49:44.615 --> 00:49:46.617 experience so that you control 00:49:46.617 --> 00:49:48.118 every element of your photo. 00:49:48.118 --> 00:49:49.687 You can see at a glance all of 00:49:49.687 --> 00:49:51.388 your settings, and with just a 00:49:51.388 --> 00:49:54.525 tap and a drag, you can make 00:49:54.525 --> 00:49:56.594 adjustments. It applies across 00:49:56.594 --> 00:49:58.896 all of our existing effects, and 00:49:58.896 --> 00:50:02.366 many more that are new to iOS 00:50:02.366 --> 00:50:03.801 13. But we are -- yes. 00:50:03.801 --> 00:50:05.803 (Applause). 00:50:08.339 --> 00:50:10.140 But what's really cool is we are 00:50:10.140 --> 00:50:12.309 bringing all of this to video 00:50:12.309 --> 00:50:15.880 for the first time. 00:50:15.880 --> 00:50:21.218 (Applause). 00:50:21.218 --> 00:50:23.354 Now, for the first time, you can 00:50:23.354 --> 00:50:28.325 rotate a video. How about it! 00:50:28.325 --> 00:50:29.593 (Applause). 00:50:29.593 --> 00:50:31.161 But, of course, much more. You 00:50:31.161 --> 00:50:34.064 can apply filters and all of 00:50:34.064 --> 00:50:36.333 these effects. It's just 00:50:36.333 --> 00:50:37.968 awesome. But, you know, our 00:50:37.968 --> 00:50:39.036 biggest change this year is in 00:50:39.036 --> 00:50:40.604 the way you can browse and 00:50:40.604 --> 00:50:42.439 experience your photos. You 00:50:42.439 --> 00:50:44.241 know, we all have so many photos 00:50:44.241 --> 00:50:46.310 in our library, so much great 00:50:46.310 --> 00:50:48.646 stuff in there, but it's all 00:50:48.646 --> 00:50:50.147 often weighed down by pictures 00:50:50.147 --> 00:50:53.317 of receipts and white boards and 00:50:53.317 --> 00:50:55.452 screenshots. So now we are 00:50:55.452 --> 00:50:56.954 using advanced Machine Learning 00:50:56.954 --> 00:50:58.422 to remove duplicates and clutter 00:50:58.422 --> 00:51:01.058 and let you focus on your best 00:51:01.058 --> 00:51:02.693 shots. And we are taking these 00:51:02.693 --> 00:51:04.895 photos and we are intelligently 00:51:04.895 --> 00:51:06.697 organizing them to create a sort 00:51:06.697 --> 00:51:08.732 of diary of your life. Using 00:51:08.732 --> 00:51:10.801 this, you will be amazed at how 00:51:10.801 --> 00:51:12.202 you discover the moments in your 00:51:12.202 --> 00:51:13.604 life that matter to you the 00:51:13.604 --> 00:51:15.506 most. Now, we do all of this 00:51:15.506 --> 00:51:17.908 inside a brand new Photos tab. 00:51:17.908 --> 00:51:20.144 And so to show it to you, I 00:51:20.144 --> 00:51:21.312 would like to bring up the 00:51:21.312 --> 00:51:26.383 leader of our photos app team 00:51:26.383 --> 00:51:30.254 Justin Titi to give you a life 00:51:30.254 --> 00:51:30.454 demo. 00:51:30.454 --> 00:51:31.088 >> JUSTIN TITI: Thanks Craig. 00:51:31.088 --> 00:51:33.057 I'm so excited to show you the 00:51:33.057 --> 00:51:35.993 new Photos app. Here we are in 00:51:35.993 --> 00:51:38.162 all photos. It's got a new home 00:51:38.162 --> 00:51:40.197 right here in the Photos tab. 00:51:40.197 --> 00:51:42.399 We have also given you more 00:51:42.399 --> 00:51:43.801 control over how you view your 00:51:43.801 --> 00:51:45.336 photos. You can pinch to zoom 00:51:45.336 --> 00:51:49.573 out and see a bumple of bunch of 00:51:49.573 --> 00:51:51.575 photos or zoom in. As you can 00:51:51.575 --> 00:51:53.544 see, I take a ton of photos of 00:51:53.544 --> 00:51:55.179 my kids, trying to capture the 00:51:55.179 --> 00:51:56.880 perfect moment. Oftentimes my 00:51:56.880 --> 00:51:59.016 best shots get lost in the sea 00:51:59.016 --> 00:52:01.618 of images. That's what days is 00:52:01.618 --> 00:52:04.188 for. I tap at the bottom, you 00:52:04.188 --> 00:52:06.991 can seedays is cliewtly 00:52:06.991 --> 00:52:09.526 beautiful. The clutter of the 00:52:09.526 --> 00:52:11.128 similar photos is gone. I can 00:52:11.128 --> 00:52:13.931 scroll and enjoy know. So 00:52:13.931 --> 00:52:15.566 Photos uses intelligence to 00:52:15.566 --> 00:52:17.868 create stunning layouts of my 00:52:17.868 --> 00:52:22.239 photos. Every day looks great. 00:52:22.239 --> 00:52:24.608 And you can see videos like this 00:52:24.608 --> 00:52:26.010 Time-Lapse play automatically 00:52:26.010 --> 00:52:27.511 for me bringing my library back 00:52:27.511 --> 00:52:30.981 to life. As do live photos help 00:52:30.981 --> 00:52:34.618 me re-live those really fun 00:52:34.618 --> 00:52:36.020 moments. 00:52:36.020 --> 00:52:38.322 And a simple trip to the 00:52:38.322 --> 00:52:40.758 235R78er's market makes me 00:52:40.758 --> 00:52:42.960 feel -- farmer's market makes me 00:52:42.960 --> 00:52:46.397 feel like a professional 00:52:46.397 --> 00:52:47.431 photographer. Let's check out 00:52:47.431 --> 00:52:49.466 months, I just tap, and even 00:52:49.466 --> 00:52:51.068 moving between views is 00:52:51.068 --> 00:52:53.070 beautiful. So months organizes 00:52:53.070 --> 00:52:55.506 the most meaningful events in my 00:52:55.506 --> 00:52:56.807 library by month. So here is a 00:52:56.807 --> 00:52:59.343 trip I took to Tahoe. My kids' 00:52:59.343 --> 00:53:01.812 last day of school, and my 00:53:01.812 --> 00:53:04.148 wife's birthday. Now, this is a 00:53:04.148 --> 00:53:06.283 video we all take but forget to 00:53:06.283 --> 00:53:08.585 enjoy and now it's playing for 00:53:08.585 --> 00:53:11.555 me right here. Really fun 00:53:11.555 --> 00:53:13.757 concert, and, of course, WWDC 00:53:13.757 --> 00:53:15.859 from last year, these labs were 00:53:15.859 --> 00:53:18.095 a blast! So that's months. It 00:53:18.095 --> 00:53:20.497 makes it easy to browse the 00:53:20.497 --> 00:53:22.399 greatest hits of your library in 00:53:22.399 --> 00:53:25.302 one view. Let's head over to 00:53:25.302 --> 00:53:27.171 Years. So years gives me a high 00:53:27.171 --> 00:53:28.572 level overview of my library. 00:53:28.572 --> 00:53:30.707 What makes years special is that 00:53:30.707 --> 00:53:32.676 it's dynamic based on my 00:53:32.676 --> 00:53:35.779 context. So today is WWDC and 00:53:35.779 --> 00:53:38.582 photos knows I go to WWDC every 00:53:38.582 --> 00:53:41.018 year, so now it's showing me all 00:53:41.018 --> 00:53:43.620 of my WWDCs from the past. Go 00:53:43.620 --> 00:53:45.522 try it out. It's awesome! 00:53:45.522 --> 00:53:47.357 (Applause). 00:53:49.159 --> 00:53:50.961 I can go all the way back to my 00:53:50.961 --> 00:53:53.163 first WWDC in 2011. I was so 00:53:53.163 --> 00:53:54.998 excited to be at that Keynote. 00:53:54.998 --> 00:53:57.401 Now, years can do so much more. 00:53:57.401 --> 00:53:58.936 What if today was my daughter's 00:53:58.936 --> 00:54:01.238 birnl day, let me show -- 00:54:01.238 --> 00:54:03.140 birthday, let me show you what 00:54:03.140 --> 00:54:05.209 that would look like. Years is 00:54:05.209 --> 00:54:06.643 totally transformed and it's all 00:54:06.643 --> 00:54:08.278 about my daughter. As a proud 00:54:08.278 --> 00:54:12.883 dad, this brings me so much joy. 00:54:12.883 --> 00:54:14.918 She's grown up so fast. Her 00:54:14.918 --> 00:54:18.222 first bike, these fun times when 00:54:18.222 --> 00:54:23.360 every meal was a mess, and this 00:54:23.360 --> 00:54:25.863 is her first smile. And this 00:54:25.863 --> 00:54:27.231 video just brings that moment 00:54:27.231 --> 00:54:30.033 right back to life for me. 00:54:30.033 --> 00:54:31.935 I can just tap, and I can 00:54:31.935 --> 00:54:34.104 re-live that whole great day. 00:54:34.104 --> 00:54:36.173 So that's the new photos app, we 00:54:36.173 --> 00:54:37.608 think you are going to love it. 00:54:37.608 --> 00:54:38.709 Back to you, Craig. 00:54:38.709 --> 00:54:41.945 (Applause). 00:54:41.945 --> 00:54:45.182 >> CRAIG FEDERIGHI: Thank you, 00:54:45.182 --> 00:54:46.683 Justin. We are so excited to 00:54:46.683 --> 00:54:49.386 have you try this out when you 00:54:49.386 --> 00:54:51.321 experience it with your own 00:54:51.321 --> 00:54:52.689 photos, it's a very meaningful 00:54:52.689 --> 00:54:53.957 experience. So that's camera 00:54:53.957 --> 00:54:55.792 and Photos, and as you can see, 00:54:55.792 --> 00:54:58.495 there is so much to experience 00:54:58.495 --> 00:55:01.198 in iOS 13. And now while much 00:55:01.198 --> 00:55:03.433 of our interaction with iPhone 00:55:03.433 --> 00:55:05.035 is through touch, we also 00:55:05.035 --> 00:55:07.237 experience iOS in so many other 00:55:07.237 --> 00:55:09.306 ways. We use iOS when we are on 00:55:09.306 --> 00:55:11.909 the go with our Air Pods, when 00:55:11.909 --> 00:55:13.477 we gather around to listen to 00:55:13.477 --> 00:55:16.580 our favorite music on HomePod. 00:55:16.580 --> 00:55:18.916 And when we are on the road with 00:55:18.916 --> 00:55:20.918 CarPlay. And, of course, tying 00:55:20.918 --> 00:55:23.187 together all of these 00:55:23.187 --> 00:55:25.389 experiences is Siri. So to take 00:55:25.389 --> 00:55:27.357 you through What's New with Air 00:55:27.357 --> 00:55:29.793 Pods, HomePod, CarPlay, and 00:55:29.793 --> 00:55:32.162 Siri, I would like to invite to 00:55:32.162 --> 00:55:33.964 the stage Stacey Lysik our 00:55:33.964 --> 00:55:37.301 Senior Director of OS program 00:55:37.301 --> 00:55:42.439 management to the stage. 00:55:42.439 --> 00:55:45.042 Stacey. 00:55:45.042 --> 00:55:46.543 >> STACEY LYSIK: Thanks Craig. 00:55:46.543 --> 00:55:48.111 Let's get started with Air Pods 00:55:48.111 --> 00:55:49.813 where we have a couple of great 00:55:49.813 --> 00:55:53.717 new features coming to iOS 13. 00:55:53.717 --> 00:55:55.686 First, when you are wearing 00:55:55.686 --> 00:55:57.020 AirPods Siri will now be able to 00:55:57.020 --> 00:55:58.789 read your incoming messages to 00:55:58.789 --> 00:56:00.023 you as soon as they arrive and 00:56:00.023 --> 00:56:02.025 you can instantly respond. 00:56:02.025 --> 00:56:04.761 Let's take a quick peek and see 00:56:04.761 --> 00:56:07.064 how it works. 00:56:09.566 --> 00:56:11.134 Amy said, can you meet for 00:56:11.134 --> 00:56:12.269 coffee at 9:00 a.m. 00:56:12.269 --> 00:56:14.071 >> Tell her I'll be there. 00:56:14.071 --> 00:56:17.307 >> It's sent. 00:56:18.141 --> 00:56:20.277 (Applause). 00:56:22.212 --> 00:56:23.847 Just like that Siri helps you 00:56:23.847 --> 00:56:25.849 stay in the moment, whether the 00:56:25.849 --> 00:56:26.650 incoming notification comes from 00:56:26.650 --> 00:56:29.119 the messages app or any third 00:56:29.119 --> 00:56:33.557 party messaging app using 00:56:33.557 --> 00:56:33.790 SiriKit. 00:56:33.790 --> 00:56:37.728 (Applause). 00:56:37.728 --> 00:56:39.529 Another great new feature is 00:56:39.529 --> 00:56:42.633 audio sharing. We have all had 00:56:42.633 --> 00:56:44.167 a time where we wanted to share 00:56:44.167 --> 00:56:46.737 a movie or a song with a friend. 00:56:46.737 --> 00:56:50.474 Now, you can with just a tap. 00:56:50.474 --> 00:56:53.043 (Applause). 00:56:58.081 --> 00:56:59.783 Like everything Air Pods, the 00:56:59.783 --> 00:57:02.052 experience is magical. And when 00:57:02.052 --> 00:57:03.887 you get home, there is no better 00:57:03.887 --> 00:57:05.922 way to keep the music going than 00:57:05.922 --> 00:57:08.525 with HomePod and its incredible 00:57:08.525 --> 00:57:10.794 sound quality. To make that 00:57:10.794 --> 00:57:12.496 transition seamless, we are 00:57:12.496 --> 00:57:15.165 bringing Handoff to HomePod. 00:57:15.165 --> 00:57:20.203 (Applause). 00:57:20.203 --> 00:57:22.005 Now, when you walk through the 00:57:22.005 --> 00:57:24.574 door, just bring your iPhone 00:57:24.574 --> 00:57:26.343 close to your HomePod to 00:57:26.343 --> 00:57:28.145 instantly hand off music, a 00:57:28.145 --> 00:57:29.513 Podcast or a phone call. And 00:57:29.513 --> 00:57:30.881 you can take it with you when 00:57:30.881 --> 00:57:33.216 you leave the exact same way. 00:57:33.216 --> 00:57:35.319 (Applause). 00:57:37.821 --> 00:57:39.823 Today we are introducing Live 00:57:39.823 --> 00:57:44.161 Radio. So you can ask Siri to 00:57:44.161 --> 00:57:45.529 play stations from iHeartRadio, 00:57:45.529 --> 00:57:47.564 tune in and radio.com. In fact, 00:57:47.564 --> 00:57:52.135 we have over 100,000 radio 00:57:52.135 --> 00:57:53.236 stations from all around the 00:57:53.236 --> 00:57:54.171 world. 00:57:54.171 --> 00:57:55.806 (Applause). 00:58:02.713 --> 00:58:04.881 Now, home pod can learn to 00:58:04.881 --> 00:58:07.017 recognize who in your family is 00:58:07.017 --> 00:58:09.920 talking and personalize the 00:58:09.920 --> 00:58:10.187 response. 00:58:10.187 --> 00:58:12.356 (Applause). 00:58:13.423 --> 00:58:15.492 Of course, this is great with 00:58:15.492 --> 00:58:17.127 Apple Music so now when you ask 00:58:17.127 --> 00:58:20.797 Siri to play you some music ited 00:58:20.797 --> 00:58:22.699 on your taste and play history 00:58:22.699 --> 00:58:25.602 and not anyone else's and the 00:58:25.602 --> 00:58:26.937 personalization extends beyond 00:58:26.937 --> 00:58:29.673 music to Messages, Reminders, 00:58:29.673 --> 00:58:32.042 notes and more. So that's 00:58:32.042 --> 00:58:34.044 HomePod. Next, let's shift 00:58:34.044 --> 00:58:36.179 gears to CarPlay. CarPlay leads 00:58:36.179 --> 00:58:38.982 the industry in adoption with 00:58:38.982 --> 00:58:40.584 availability more than 90% of 00:58:40.584 --> 00:58:42.586 cars sold here in the U.S. and 00:58:42.586 --> 00:58:45.122 75% of cars sold globally. This 00:58:45.122 --> 00:58:46.923 year, we have our biggest update 00:58:46.923 --> 00:58:49.960 to CarPlay since the beginning. 00:58:49.960 --> 00:58:53.463 It all starts with the CarPlay 00:58:53.463 --> 00:58:54.965 dashboard where you can now have 00:58:54.965 --> 00:58:56.500 music next to your maps and you 00:58:56.500 --> 00:58:58.802 still have room for Siri smart 00:58:58.802 --> 00:59:00.103 suggestions, like a garage door 00:59:00.103 --> 00:59:01.905 opener when you get close to 00:59:01.905 --> 00:59:04.574 home or a view of your next 00:59:04.574 --> 00:59:05.776 calendar event. You can see 00:59:05.776 --> 00:59:07.611 your whole day in the new 00:59:07.611 --> 00:59:11.014 calendar app, music has been 00:59:11.014 --> 00:59:13.116 redesigned so your album art is 00:59:13.116 --> 00:59:14.618 front and center and beautiful. 00:59:14.618 --> 00:59:16.353 Siri stays out of the way so you 00:59:16.353 --> 00:59:17.888 don't lose sight of what's on 00:59:17.888 --> 00:59:20.190 the display. Siri has always 00:59:20.190 --> 00:59:21.191 been great for getting 00:59:21.191 --> 00:59:22.993 directions or asking for many 00:59:22.993 --> 00:59:25.195 music, and it now works with 00:59:25.195 --> 00:59:27.197 third-party apps like Pandora 00:59:27.197 --> 00:59:29.166 and Waze. 00:59:29.166 --> 00:59:31.635 (Applause). 00:59:34.538 --> 00:59:36.540 As you saw, Siri is with you 00:59:36.540 --> 00:59:39.109 across so much of what we do on 00:59:39.109 --> 00:59:41.344 iOS, and last year Siri became 00:59:41.344 --> 00:59:42.846 even more powerful with the 00:59:42.846 --> 00:59:46.116 introduction of Siri Shortcuts. 00:59:46.116 --> 00:59:47.951 Shortcuts enable you to use your 00:59:47.951 --> 00:59:50.253 apps through Siri, and in the 00:59:50.253 --> 00:59:51.555 Shortcuts app you can create 00:59:51.555 --> 00:59:55.358 your own personalized multi-step 00:59:55.358 --> 00:59:57.260 Shortcut. Now, on iOS 13, the 00:59:57.260 --> 00:59:59.196 app is built right in and it is 00:59:59.196 --> 01:00:00.997 more powerful than ever. It is 01:00:00.997 --> 01:00:02.599 now the one place you access all 01:00:02.599 --> 01:00:04.801 of your Shortcuts, including 01:00:04.801 --> 01:00:06.369 ones you have added to Siri, and 01:00:06.369 --> 01:00:08.405 we make it easier to get started 01:00:08.405 --> 01:00:10.340 with your first multistep 01:00:10.340 --> 01:00:12.309 shortcut using a new feature 01:00:12.309 --> 01:00:13.577 called suggested automations 01:00:13.577 --> 01:00:15.078 which take your habits builts 01:00:15.078 --> 01:00:17.881 and personalize -- habits and 01:00:17.881 --> 01:00:19.850 personalize it to a template 01:00:19.850 --> 01:00:22.419 like heading home or going to 01:00:22.419 --> 01:00:25.655 the gym. Interest gral across 01:00:25.655 --> 01:00:27.057 all -- integral across all of 01:00:27.057 --> 01:00:28.425 these experiences how Siri 01:00:28.425 --> 01:00:30.227 sounds. When we first started 01:00:30.227 --> 01:00:32.295 we used short clips of audio 01:00:32.295 --> 01:00:33.730 from actor recordings, but 01:00:33.730 --> 01:00:35.265 sometimes when we put them 01:00:35.265 --> 01:00:36.766 together it didn't always sound 01:00:36.766 --> 01:00:38.869 as natural as we want the it to 01:00:38.869 --> 01:00:40.937 be. So this year we have taken 01:00:40.937 --> 01:00:43.340 a huge step forward using 01:00:43.340 --> 01:00:45.642 cutting edge Machine Learning 01:00:45.642 --> 01:00:47.444 called Neural Text to Speech 01:00:47.444 --> 01:00:48.578 where for the first time ever, 01:00:48.578 --> 01:00:50.847 the voice you hear is entirely 01:00:50.847 --> 01:00:53.650 generated by software. As a 01:00:53.650 --> 01:00:56.987 result, it's more, it has more 01:00:56.987 --> 01:00:58.922 natural cadence and better 01:00:58.922 --> 01:01:00.223 emphasis. It's most noticeable 01:01:00.223 --> 01:01:02.292 when Siri is speaking longer or 01:01:02.292 --> 01:01:03.593 more complex sentences. Let's 01:01:03.593 --> 01:01:05.262 have a listen together starting 01:01:05.262 --> 01:01:06.496 with iOS 12. 01:01:08.832 --> 01:01:09.833 Absolute zero is the lowest 01:01:09.833 --> 01:01:11.401 limit thermodynamic temperature 01:01:11.401 --> 01:01:12.636 scale, a state at which the 01:01:12.636 --> 01:01:13.870 enthalpy and entropy of a cooled 01:01:13.870 --> 01:01:15.705 ideal gas reach minimum value 01:01:15.705 --> 01:01:18.441 taken as zero. 01:01:19.843 --> 01:01:20.443 all right. So 01:01:20.443 --> 01:01:23.780 that's okay. But now let's try 01:01:23.780 --> 01:01:25.048 iOS 13 with Neural Text to 01:01:25.048 --> 01:01:26.483 Speech. 01:01:28.852 --> 01:01:30.420 Absolute zero is the lowest 01:01:30.420 --> 01:01:31.621 limit thermodynamic temperature 01:01:31.621 --> 01:01:32.789 scale, a state at which the 01:01:32.789 --> 01:01:34.624 enthalpy and entropy of a cooled 01:01:34.624 --> 01:01:36.293 ideal gas reach minimum value 01:01:36.293 --> 01:01:38.628 taken as zero. 01:01:40.597 --> 01:01:43.333 Way better. Way better! 01:01:43.333 --> 01:01:47.237 (Applause). 01:01:47.237 --> 01:01:49.639 That's Siri along with Air Pods, 01:01:49.639 --> 01:01:51.107 HomePod and CarPlay. Thank you. 01:01:51.107 --> 01:01:56.279 Back to you, Craig. 01:01:56.279 --> 01:01:58.381 >> CRAIG FEDERIGHI: Thank you 01:01:58.381 --> 01:02:02.218 Stacey. So that's our next big 01:02:02.218 --> 01:02:07.190 release of iOS, and there is so 01:02:07.190 --> 01:02:08.725 much we didn't have time to talk 01:02:08.725 --> 01:02:10.293 about, like the ability to deal 01:02:10.293 --> 01:02:11.962 with call spam by sending 01:02:11.962 --> 01:02:14.431 unknown callers directly to 01:02:14.431 --> 01:02:15.198 voice mail. Yes. 01:02:15.198 --> 01:02:16.232 (Applause). 01:02:16.232 --> 01:02:18.335 Or low data mode or for our 01:02:18.335 --> 01:02:20.604 enterprise customers, the 01:02:20.604 --> 01:02:22.539 ability to Single sign-on to 01:02:22.539 --> 01:02:24.474 enterprise acts and have 01:02:24.474 --> 01:02:25.508 separate iCloud accounts for 01:02:25.508 --> 01:02:26.776 your personal and work lives. 01:02:26.776 --> 01:02:28.478 (Applause). 01:02:31.781 --> 01:02:33.750 So you may notice there has been 01:02:33.750 --> 01:02:35.585 one thing missing from the iOS 01:02:35.585 --> 01:02:39.055 13 story, and that's iPad. 01:02:39.055 --> 01:02:39.222 Yes. 01:02:39.222 --> 01:02:40.790 (Applause). 01:02:40.790 --> 01:02:42.392 Now, from the beginning, iPad 01:02:42.392 --> 01:02:44.394 has been built on the technical 01:02:44.394 --> 01:02:46.129 foundations of iOS, so, of 01:02:46.129 --> 01:02:47.764 course, it gets all of these 01:02:47.764 --> 01:02:49.633 great new features that we are 01:02:49.633 --> 01:02:51.001 bringing to iPhone. But over 01:02:51.001 --> 01:02:54.704 the years, iPad has also evolved 01:02:54.704 --> 01:02:55.905 into something unique. You 01:02:55.905 --> 01:02:58.541 know, with its giant canvas and 01:02:58.541 --> 01:03:02.746 powerful features like 01:03:02.746 --> 01:03:04.547 slide-over, split view, Drag and 01:03:04.547 --> 01:03:07.884 Drop and Apple Pencil, iPad 01:03:07.884 --> 01:03:08.685 delivers an experience is that 01:03:08.685 --> 01:03:10.987 is truly distinct. We have big 01:03:10.987 --> 01:03:12.288 changes coming to iPad this year 01:03:12.288 --> 01:03:13.923 and the time has come to 01:03:13.923 --> 01:03:15.158 recognize the platform in a 01:03:15.158 --> 01:03:17.093 special way. Let's take a 01:03:17.093 --> 01:03:18.595 look. 01:03:41.317 --> 01:03:48.758 (Music). 01:03:48.758 --> 01:03:52.762 (Applause). 01:03:52.762 --> 01:03:54.164 >> CRAIG FEDERIGHI: That's 01:03:54.164 --> 01:03:56.633 right. We are calling it iPad 01:03:56.633 --> 01:03:57.834 OS. And I would like to give 01:03:57.834 --> 01:04:01.438 you a first look. 01:04:04.774 --> 01:04:08.645 So let's take a look at iPad OS. 01:04:08.645 --> 01:04:09.746 Swipe home and the first thing 01:04:09.746 --> 01:04:11.748 you notice is this tighter grid 01:04:11.748 --> 01:04:13.817 of icons, so you have more tools 01:04:13.817 --> 01:04:15.685 at your disposal right on your 01:04:15.685 --> 01:04:17.787 Home screen. What I think is 01:04:17.787 --> 01:04:19.289 super cool is Watch what happens 01:04:19.289 --> 01:04:21.658 when I swipe over, I can now pin 01:04:21.658 --> 01:04:24.194 my Widgets right on my Home 01:04:24.194 --> 01:04:24.694 screen. 01:04:24.694 --> 01:04:26.196 (Applause). 01:04:28.998 --> 01:04:31.701 It's gorgeous. You get a lot of 01:04:31.701 --> 01:04:32.936 information at a glance. Let's 01:04:32.936 --> 01:04:35.305 turn to multitasking. Let's 01:04:35.305 --> 01:04:38.241 start with slide-over, launch 01:04:38.241 --> 01:04:39.676 into Safari and slide over from 01:04:39.676 --> 01:04:40.276 the right-hand side of the 01:04:40.276 --> 01:04:41.778 screen. You can see I have 01:04:41.778 --> 01:04:43.146 messages there now. I can, of 01:04:43.146 --> 01:04:45.181 course, change the app I have in 01:04:45.181 --> 01:04:46.950 slide-over, I can pick up 01:04:46.950 --> 01:04:48.318 Reminders and drag it on over, 01:04:48.318 --> 01:04:50.754 now, I have Reminders in 01:04:50.754 --> 01:04:52.255 slide-over, so next time I slide 01:04:52.255 --> 01:04:54.357 out, of course, there is 01:04:54.357 --> 01:04:55.525 Reminders, but what if I want to 01:04:55.525 --> 01:04:56.960 get back to the last app? Could 01:04:56.960 --> 01:04:59.028 we make that super easy? The 01:04:59.028 --> 01:05:02.398 answer is yes. I can drag from 01:05:02.398 --> 01:05:03.800 the bot tomorrow and they fan 01:05:03.800 --> 01:05:05.535 out just like that with just a 01:05:05.535 --> 01:05:08.004 tap I can switch apps. I can 01:05:08.004 --> 01:05:10.106 even just slide along the bottom 01:05:10.106 --> 01:05:12.075 to move quickly between my apps 01:05:12.075 --> 01:05:13.777 in slide-over. It's really 01:05:13.777 --> 01:05:15.278 great. 01:05:16.346 --> 01:05:18.314 Now, next, I would like to talk 01:05:18.314 --> 01:05:20.350 about Split View. Because now 01:05:20.350 --> 01:05:24.387 we are bringing multiwindow 01:05:24.387 --> 01:05:25.655 capabilities to apps on iPad. 01:05:25.655 --> 01:05:27.190 For instance, I have a single 01:05:27.190 --> 01:05:28.691 note right here in notes, but 01:05:28.691 --> 01:05:30.960 what with I want to have two 01:05:30.960 --> 01:05:32.962 notes side by side. Well, now, 01:05:32.962 --> 01:05:35.832 I can. I can tap, drag, and now 01:05:35.832 --> 01:05:38.168 I have a split with two notes. 01:05:38.168 --> 01:05:40.136 (Applause). 01:05:43.673 --> 01:05:45.642 Now, I can use this across 01:05:45.642 --> 01:05:47.043 spaces as well, so here I have 01:05:47.043 --> 01:05:49.579 two notes, but here I have a 01:05:49.579 --> 01:05:51.080 Pages document. What if I have 01:05:51.080 --> 01:05:52.649 notes I want to use while 01:05:52.649 --> 01:05:54.450 working on my Pages document. I 01:05:54.450 --> 01:05:56.252 am going to slide on over, pick 01:05:56.252 --> 01:05:57.754 up another note, and I can just 01:05:57.754 --> 01:06:00.590 move back to my Pages space, and 01:06:00.590 --> 01:06:02.659 drop it over there. Now, I have 01:06:02.659 --> 01:06:05.995 Pages right next to Notes. Now 01:06:05.995 --> 01:06:07.397 that I have notes in all of 01:06:07.397 --> 01:06:08.598 these different spaces, well, 01:06:08.598 --> 01:06:10.800 you can guess how I can find 01:06:10.800 --> 01:06:13.403 them, right? I bring up the 01:06:13.403 --> 01:06:15.471 dock, tap on Notes and we have 01:06:15.471 --> 01:06:18.708 app exposé now on iPad, here are 01:06:18.708 --> 01:06:21.311 all of my notes spaces in one 01:06:21.311 --> 01:06:23.112 place. Now, this just doesn't 01:06:23.112 --> 01:06:27.350 work for system apps. It 01:06:27.350 --> 01:06:28.918 also worked for third peasht 01:06:28.918 --> 01:06:30.653 apps as well. In addition to 01:06:30.653 --> 01:06:32.989 notes and Pages I can have two 01:06:32.989 --> 01:06:34.490 Microsoft Word documents side by 01:06:34.490 --> 01:06:37.193 side. That's enterprisey right 01:06:37.193 --> 01:06:38.895 there. And it works great for 01:06:38.895 --> 01:06:40.463 some of the work flows in apps 01:06:40.463 --> 01:06:41.764 like Mail. So, for instance, 01:06:41.764 --> 01:06:43.533 let's say I want to reply to 01:06:43.533 --> 01:06:48.104 this message from Phil, well, I 01:06:48.104 --> 01:06:49.305 can just start typing to Phil 01:06:49.305 --> 01:06:51.074 and then I realize, you know, I 01:06:51.074 --> 01:06:52.809 would actually like to draw on 01:06:52.809 --> 01:06:54.844 many of my other contents of my 01:06:54.844 --> 01:06:56.746 inbox for this reply. I can 01:06:56.746 --> 01:06:58.915 drag that compose window off to 01:06:58.915 --> 01:07:01.818 the side into Split View, even 01:07:01.818 --> 01:07:03.887 create a split so I can see my 01:07:03.887 --> 01:07:06.089 messages, I can tap through 01:07:06.089 --> 01:07:07.957 these other messages. If I find 01:07:07.957 --> 01:07:09.826 an image I want to put to my 01:07:09.826 --> 01:07:11.427 message to Phil, just tap, drag 01:07:11.427 --> 01:07:12.795 it out just like that, and check 01:07:12.795 --> 01:07:14.197 this out, if there is a link I 01:07:14.197 --> 01:07:15.899 want to preview, just tap and 01:07:15.899 --> 01:07:18.101 hold. I get a preview of the 01:07:18.101 --> 01:07:21.771 Web pairnlg. -- page, that 01:07:21.771 --> 01:07:23.139 looks perfect for Phil, drop it 01:07:23.139 --> 01:07:24.974 in here, better composing 01:07:24.974 --> 01:07:26.743 through multitasking on iPad. 01:07:26.743 --> 01:07:29.212 And that's a Quick Look at the 01:07:29.212 --> 01:07:35.018 new Home screen and must 01:07:35.018 --> 01:07:36.352 Multitasking in iPad OS. 01:07:36.352 --> 01:07:37.320 (Applause). 01:07:37.320 --> 01:07:40.123 But there is a lot more. Let's 01:07:40.123 --> 01:07:42.258 start with Files. Now, browsing 01:07:42.258 --> 01:07:44.460 in Files, of course, you have 01:07:44.460 --> 01:07:48.364 icon view, list view, well, how 01:07:48.364 --> 01:07:52.502 about column view. Great for 01:07:52.502 --> 01:07:54.837 digging through deep file 01:07:54.837 --> 01:07:56.105 hierarchies. You get a great 01:07:56.105 --> 01:07:57.473 file preview right here and 01:07:57.473 --> 01:07:59.842 quick actions for things like 01:07:59.842 --> 01:08:02.745 rotating images, making PDFs, 01:08:02.745 --> 01:08:04.981 and great rich metadata right at 01:08:04.981 --> 01:08:06.683 the bottom. Now, we are also 01:08:06.683 --> 01:08:08.484 improving the way you can share 01:08:08.484 --> 01:08:10.586 files. For instance, in iCloud 01:08:10.586 --> 01:08:13.356 Drive we now support folder 01:08:13.356 --> 01:08:13.589 sharing. 01:08:13.589 --> 01:08:15.825 (Applause). 01:08:19.862 --> 01:08:21.965 And get this, we also have 01:08:21.965 --> 01:08:24.233 built-in support for SMB file 01:08:24.233 --> 01:08:25.802 sharing so you can share from 01:08:25.802 --> 01:08:28.338 your work PC, home PC, right in 01:08:28.338 --> 01:08:33.009 the files. Now, there is one 01:08:33.009 --> 01:08:34.377 more. That's right, you can now 01:08:34.377 --> 01:08:36.212 plug in a thumb drive. 01:08:36.212 --> 01:08:38.348 (Applause). 01:08:41.617 --> 01:08:43.886 So thumb drives, external disk 01:08:43.886 --> 01:08:45.989 drives and SD cards, all show up 01:08:45.989 --> 01:08:48.458 right in the files app, but now 01:08:48.458 --> 01:08:49.959 this one is really great too. 01:08:49.959 --> 01:08:50.793 Sometimes when you are working 01:08:50.793 --> 01:08:53.062 with a camera, you would like to 01:08:53.062 --> 01:08:57.233 impofort directly -- imFort 01:08:57.233 --> 01:08:59.936 directly into an app like right 01:08:59.936 --> 01:09:01.337 room and now you can. 01:09:02.238 --> 01:09:04.574 There is much, much more. 01:09:04.574 --> 01:09:05.875 Prienl it's a huge year for 01:09:05.875 --> 01:09:07.610 Files this year, and it's also a 01:09:07.610 --> 01:09:10.680 huge year for Safari. Safari is 01:09:10.680 --> 01:09:12.949 just the perfect device for 01:09:12.949 --> 01:09:14.217 browsing the Internet. It's 01:09:14.217 --> 01:09:16.853 like holding the web in your 01:09:16.853 --> 01:09:18.221 hands and this year we are 01:09:18.221 --> 01:09:19.655 making Safari more capable than 01:09:19.655 --> 01:09:21.457 ever. When you look at the Web 01:09:21.457 --> 01:09:23.659 today it's often split into two 01:09:23.659 --> 01:09:25.294 categories. On the one hand you 01:09:25.294 --> 01:09:27.463 have the mobile Web designed for 01:09:27.463 --> 01:09:29.799 the small screen and mobile 01:09:29.799 --> 01:09:31.901 devices, and desktop sites that 01:09:31.901 --> 01:09:33.302 are designed for large screens 01:09:33.302 --> 01:09:35.571 like on your Mac and often 01:09:35.571 --> 01:09:36.739 websites will serve up the wrong 01:09:36.739 --> 01:09:38.808 thing for the iPad. Well, no 01:09:38.808 --> 01:09:41.310 more. Because we are bringing 01:09:41.310 --> 01:09:44.247 desktop class browsing to Safari 01:09:44.247 --> 01:09:45.081 on iPad. 01:09:45.081 --> 01:09:48.785 (Applause). 01:09:48.785 --> 01:09:50.520 Now, with this Safari does all 01:09:50.520 --> 01:09:52.155 of the heavy lifting, so instead 01:09:52.155 --> 01:09:53.723 of the mobile site, you will see 01:09:53.723 --> 01:09:56.659 the desktop site but it will be 01:09:56.659 --> 01:09:58.127 sized perfectly for the iPad 01:09:58.127 --> 01:09:59.929 display and have automatically 01:09:59.929 --> 01:10:02.799 optimized for touch input. Now, 01:10:02.799 --> 01:10:05.301 this also works great for apps 01:10:05.301 --> 01:10:10.740 like Google dock Docks, square 01:10:10.740 --> 01:10:12.642 space and word press. The 01:10:12.642 --> 01:10:14.544 desktop class experience doesn't 01:10:14.544 --> 01:10:16.579 stop there. We are bringing a 01:10:16.579 --> 01:10:18.281 download manager to Safari. 01:10:18.281 --> 01:10:20.883 (Applause). 01:10:20.883 --> 01:10:23.486 30 new keyboard shortcuts, and 01:10:23.486 --> 01:10:27.023 much more. Next I want to talk 01:10:27.023 --> 01:10:28.724 about fonts. Now, we all know 01:10:28.724 --> 01:10:30.793 that fonts bring out the 01:10:30.793 --> 01:10:32.495 personality of a project, and 01:10:32.495 --> 01:10:33.930 this year we are giving you a 01:10:33.930 --> 01:10:38.234 new way to use custom fonts 01:10:38.234 --> 01:10:40.736 inside of your favorite apps. 01:10:40.736 --> 01:10:42.205 You will be able to download 01:10:42.205 --> 01:10:43.673 them right from the App Store. 01:10:43.673 --> 01:10:45.608 We are working with all of the 01:10:45.608 --> 01:10:48.878 major providers of fonts. Next, 01:10:48.878 --> 01:10:51.347 we are taking a big leap forward 01:10:51.347 --> 01:10:53.883 in text editing, making it even 01:10:53.883 --> 01:10:56.786 faster with the power of 01:10:56.786 --> 01:10:59.455 Multi-Touch. So navigating long 01:10:59.455 --> 01:11:01.424 documents, you can now grab the 01:11:01.424 --> 01:11:04.026 scroll indicator and jump 01:11:04.026 --> 01:11:05.428 anywhere in the document 01:11:05.428 --> 01:11:05.695 instantly. 01:11:05.695 --> 01:11:07.330 (Applause). 01:11:07.330 --> 01:11:09.932 Now, moving the cursor is easier 01:11:09.932 --> 01:11:11.868 than ever, just pick it up, and 01:11:11.868 --> 01:11:14.103 drag it where you want it to 01:11:14.103 --> 01:11:14.270 go. 01:11:14.270 --> 01:11:16.339 And selecting text, just put 01:11:16.339 --> 01:11:19.976 your finger down and drag out a 01:11:19.976 --> 01:11:21.611 selection. There is no need to 01:11:21.611 --> 01:11:23.613 double tap and no magnifying 01:11:23.613 --> 01:11:25.648 glass getting in your way. 01:11:25.648 --> 01:11:28.251 And -- yeah. And when you have 01:11:28.251 --> 01:11:29.752 a selection, check this out, you 01:11:29.752 --> 01:11:32.488 want to copy or cut, just a 01:11:32.488 --> 01:11:35.358 three finger pinch to copy, and 01:11:35.358 --> 01:11:38.194 a three finger spread to plop it 01:11:38.194 --> 01:11:40.329 right down. This works across 01:11:40.329 --> 01:11:41.664 all sorts of apps. 01:11:41.664 --> 01:11:43.232 (Applause). 01:11:44.233 --> 01:11:46.569 And if you make a mistake, don't 01:11:46.569 --> 01:11:48.871 worry, just a three finger swip 01:11:48.871 --> 01:11:51.941 to undo. No more shaking that 01:11:51.941 --> 01:11:53.476 iPad. 01:11:57.046 --> 01:11:59.482 Finally, I would like to talk 01:11:59.482 --> 01:12:02.919 about Apple Pencil. Apple 01:12:02.919 --> 01:12:04.754 Pencil has become an 01:12:04.754 --> 01:12:06.856 indispensable tool for iPad 01:12:06.856 --> 01:12:08.191 users. It's perfect for marking 01:12:08.191 --> 01:12:10.092 documents, taking notes or doing 01:12:10.092 --> 01:12:11.027 illustration. A critical part 01:12:11.027 --> 01:12:12.695 of the experience is the 01:12:12.695 --> 01:12:15.331 incredible low latency of Apple 01:12:15.331 --> 01:12:17.733 Pencil. Our goal was to have it 01:12:17.733 --> 01:12:19.735 be indistinguishable for making 01:12:19.735 --> 01:12:22.071 marks on a physical piece of 01:12:22.071 --> 01:12:22.905 paper. Apple Pencil already 01:12:22.905 --> 01:12:25.942 leads the industry with a record 01:12:25.942 --> 01:12:28.544 low 20 milliseconds latency, but 01:12:28.544 --> 01:12:30.846 we have been optimizing and 01:12:30.846 --> 01:12:32.048 advancing prediction algorithms 01:12:32.048 --> 01:12:33.983 and today we are bringing that 01:12:33.983 --> 01:12:37.620 latency down to 9 milliseconds. 01:12:37.620 --> 01:12:38.454 It's incredible. 01:12:38.454 --> 01:12:42.225 (Applause). 01:12:42.225 --> 01:12:43.559 Now, of course, an important 01:12:43.559 --> 01:12:45.127 part of your experience using 01:12:45.127 --> 01:12:47.396 your pencil is a great tool 01:12:47.396 --> 01:12:50.366 palette and a great set of tools 01:12:50.366 --> 01:12:53.069 so new in iPad OS, we have 01:12:53.069 --> 01:12:54.704 redesigned it and we are 01:12:54.704 --> 01:12:57.273 providing a pencilKit developer 01:12:57.273 --> 01:12:59.242 API so third-party apps can have 01:12:59.242 --> 01:13:01.944 the same great experience. We 01:13:01.944 --> 01:13:03.946 have also made it a lot easier 01:13:03.946 --> 01:13:06.849 to markup anything on any app. 01:13:06.849 --> 01:13:08.551 You can drag your pencil up from 01:13:08.551 --> 01:13:09.619 the corner of the screen and 01:13:09.619 --> 01:13:11.120 just like that you are you are 01:13:11.120 --> 01:13:13.823 in markup. You can markup a 01:13:13.823 --> 01:13:15.291 screenshot or even an entire 01:13:15.291 --> 01:13:17.226 document. This works just great 01:13:17.226 --> 01:13:19.028 throughout the system. Now, to 01:13:19.028 --> 01:13:20.830 show you Pencil in action, I 01:13:20.830 --> 01:13:23.032 would like to invite up Toby 01:13:23.032 --> 01:13:24.367 Paterson. Our Senior Director 01:13:24.367 --> 01:13:26.269 in charge of the iPad system 01:13:26.269 --> 01:13:29.472 experience to give you a demo. 01:13:29.472 --> 01:13:29.672 Toby. 01:13:29.672 --> 01:13:31.774 (Applause). 01:13:31.774 --> 01:13:36.212 >> TOBY PATERSON: Thanks Craig. 01:13:36.212 --> 01:13:37.913 Okay. Well, let's jump into 01:13:37.913 --> 01:13:39.248 Notes here and take a look at 01:13:39.248 --> 01:13:40.983 the new text editing gestures. 01:13:40.983 --> 01:13:42.618 It begins with a tap to place 01:13:42.618 --> 01:13:44.453 the cursor up there at the top 01:13:44.453 --> 01:13:45.921 of the screen, and then to move 01:13:45.921 --> 01:13:47.823 the cursor, we will just grab it 01:13:47.823 --> 01:13:51.661 with your finger, oops. Grab it 01:13:51.661 --> 01:13:53.663 with your finger, put it exactly 01:13:53.663 --> 01:13:54.964 where you wanted. Now, for 01:13:54.964 --> 01:13:57.800 typing there is I the standard 01:13:57.800 --> 01:13:59.969 keyboard, of course, but Watch 01:13:59.969 --> 01:14:01.103 what happens when I pinch with 01:14:01.103 --> 01:14:03.439 two fingers, it shrinks down to 01:14:03.439 --> 01:14:04.640 a compact layout and this is 01:14:04.640 --> 01:14:06.842 great for typing with one finger 01:14:06.842 --> 01:14:09.178 or your thumb while holding your 01:14:09.178 --> 01:14:12.181 iPad. I know. I do this a lot. 01:14:12.181 --> 01:14:16.285 You can use quick path here. 01:14:16.285 --> 01:14:18.821 Oops! Just like that. Now, to 01:14:18.821 --> 01:14:20.289 select text, just hold your 01:14:20.289 --> 01:14:26.495 finger on a word, sorry. Hold 01:14:26.495 --> 01:14:28.030 your finger on a word and just 01:14:28.030 --> 01:14:29.665 drag it out like that and our 01:14:29.665 --> 01:14:31.901 new gestures make text editing a 01:14:31.901 --> 01:14:33.402 breeze. It's a three finger 01:14:33.402 --> 01:14:35.604 pinch, once to copy or twice in 01:14:35.604 --> 01:14:37.773 a row to cut and then a three 01:14:37.773 --> 01:14:40.643 finger drop gesture to paste it 01:14:40.643 --> 01:14:41.677 into place like that. 01:14:41.677 --> 01:14:42.745 (Applause). 01:14:42.745 --> 01:14:45.581 It's really easy. Now, to undo 01:14:45.581 --> 01:14:47.450 your gestures, or to undo 01:14:47.450 --> 01:14:49.585 changes I want to reassure you 01:14:49.585 --> 01:14:51.020 can still shake your iPad if you 01:14:51.020 --> 01:14:52.722 want, but I do find the three 01:14:52.722 --> 01:14:54.323 finger swipe to the left a 01:14:54.323 --> 01:14:55.725 little bit easier. I want to 01:14:55.725 --> 01:14:57.827 note that these gestures are not 01:14:57.827 --> 01:14:59.295 limited to text editing only. 01:14:59.295 --> 01:15:00.963 They will work in any 01:15:00.963 --> 01:15:02.331 application that supports copy 01:15:02.331 --> 01:15:04.800 paste, undo and redo. Okay. 01:15:04.800 --> 01:15:06.068 Let's switch now and talk about 01:15:06.068 --> 01:15:08.904 the pencil. So you can see here 01:15:08.904 --> 01:15:12.074 at the tool palette with its 01:15:12.074 --> 01:15:13.509 beautiful new design the new 01:15:13.509 --> 01:15:14.877 tools and you can drag it around 01:15:14.877 --> 01:15:16.445 the screen like this. You can 01:15:16.445 --> 01:15:18.080 pin it to any edge of the 01:15:18.080 --> 01:15:19.615 screen, you minimize it down in 01:15:19.615 --> 01:15:20.716 the bottom like that, and then 01:15:20.716 --> 01:15:23.853 with a tap or I crag, open it -- 01:15:23.853 --> 01:15:26.088 a drag, open it back up again. 01:15:26.088 --> 01:15:27.656 Notes has been tailor made to 01:15:27.656 --> 01:15:28.991 work well with the pencil, but 01:15:28.991 --> 01:15:31.894 you can use this to markup any 01:15:31.894 --> 01:15:33.596 application on the iPad. Let's 01:15:33.596 --> 01:15:35.431 switch over to Safari and I will 01:15:35.431 --> 01:15:36.966 show you how this works. So 01:15:36.966 --> 01:15:40.569 Craig has put me in charge of 01:15:40.569 --> 01:15:42.538 the next software offsite and I 01:15:42.538 --> 01:15:44.039 want to share an idea with him. 01:15:44.039 --> 01:15:45.408 Check this out. Watch as I drag 01:15:45.408 --> 01:15:47.076 from the corner of the iPad with 01:15:47.076 --> 01:15:48.344 my pencil like this. It takes 01:15:48.344 --> 01:15:49.745 you right into markup where you 01:15:49.745 --> 01:15:51.847 can see a screenshot of exactly 01:15:51.847 --> 01:15:53.849 what you were looking at. But 01:15:53.849 --> 01:15:56.886 many apps can now support a new 01:15:56.886 --> 01:15:58.654 full page capture mode which you 01:15:58.654 --> 01:16:00.256 select with this button at the 01:16:00.256 --> 01:16:01.657 top. Here you can see the 01:16:01.657 --> 01:16:04.059 entire document that you were 01:16:04.059 --> 01:16:05.628 looking at. You can scroll 01:16:05.628 --> 01:16:07.029 through it or use the side bar 01:16:07.029 --> 01:16:08.931 on the right to quickly navigate 01:16:08.931 --> 01:16:10.766 and as you would expect you can 01:16:10.766 --> 01:16:12.401 mark it up with your pencil just 01:16:12.401 --> 01:16:19.475 like this. I will pe bet we 01:16:19.475 --> 01:16:21.510 ha a a few Rush fans, I think 01:16:21.510 --> 01:16:25.681 Craig would make a -- just bring 01:16:25.681 --> 01:16:27.049 up the share sheet and send it 01:16:27.049 --> 01:16:28.050 off from here. That's how you 01:16:28.050 --> 01:16:30.519 can easily markup anything on 01:16:30.519 --> 01:16:32.154 your iPad. Back to you now, 01:16:32.154 --> 01:16:32.788 Craig. Thank you. 01:16:32.788 --> 01:16:37.159 (Applause). 01:16:37.159 --> 01:16:37.860 >> CRAIG FEDERIGHI: Thank you 01:16:37.860 --> 01:16:40.262 Toby. Those are some great 01:16:40.262 --> 01:16:41.664 improvements to Ap Apple 01:16:41.664 --> 01:16:44.233 Pencil and so much more for iPad 01:16:44.233 --> 01:16:46.368 OS. There are a ton of features 01:16:46.368 --> 01:16:48.604 that take iPad OS to the next 01:16:48.604 --> 01:16:50.105 level. Well, that's what I have 01:16:50.105 --> 01:16:52.208 for you now. I'm going to hand 01:16:52.208 --> 01:16:53.909 it back to Tim. Thank you so 01:16:53.909 --> 01:16:54.109 much! 01:16:54.109 --> 01:16:58.214 (Applause). 01:16:58.214 --> 01:17:01.016 >> TIM COOK: Thank you Craig. 01:17:01.016 --> 01:17:04.653 These are just blow away huge 01:17:04.653 --> 01:17:06.755 releases. IPad OS built on the 01:17:06.755 --> 01:17:09.191 foundation of iOS takes the 01:17:09.191 --> 01:17:10.593 distinctive experience of iPad 01:17:10.593 --> 01:17:14.897 even further. In a powerful new 01:17:14.897 --> 01:17:17.199 version of iOS, iOS 13, we can't 01:17:17.199 --> 01:17:18.667 wait for all of you to get your 01:17:18.667 --> 01:17:22.137 hands on these great new 01:17:22.137 --> 01:17:24.840 releases. Now, let's turn to 01:17:24.840 --> 01:17:26.008 the Mac. 01:17:26.008 --> 01:17:28.377 (Applause). 01:17:29.979 --> 01:17:34.016 We love the Mac! And our 01:17:34.016 --> 01:17:35.384 customers do too. In fact, the 01:17:35.384 --> 01:17:37.052 Mac is the number one in 01:17:37.052 --> 01:17:38.387 customer satisfaction by far in 01:17:38.387 --> 01:17:41.156 the industry. People use their 01:17:41.156 --> 01:17:44.226 Macs to create amazing things, 01:17:44.226 --> 01:17:46.562 simply and powerfully. We have 01:17:46.562 --> 01:17:49.098 the strongest Mac lineup we have 01:17:49.098 --> 01:17:50.999 ever had from the new MacBook 01:17:50.999 --> 01:17:54.570 Air all the way up to the power 01:17:54.570 --> 01:17:56.772 house iMac Pro. And for Mac 01:17:56.772 --> 01:17:58.874 users looking to push the limits 01:17:58.874 --> 01:18:01.477 of performance, there is one 01:18:01.477 --> 01:18:03.412 more spot in our lineup that the 01:18:03.412 --> 01:18:05.114 team has been working really 01:18:05.114 --> 01:18:07.483 hard to fill. 01:18:07.483 --> 01:18:10.786 (Applause). 01:18:10.786 --> 01:18:13.956 Yes! To create a product that 01:18:13.956 --> 01:18:16.859 will take ma'am further than -- 01:18:16.859 --> 01:18:18.794 Mac further than its ever gone 01:18:18.794 --> 01:18:20.596 before, and I am so excited and 01:18:20.596 --> 01:18:23.098 thrilled to show it to you now. 01:18:23.098 --> 01:18:24.533 (Applause). 01:19:08.377 --> 01:19:08.611 (Music). 01:19:08.611 --> 01:19:12.081 (Applause). 01:19:30.532 --> 01:19:33.636 >> TIM COOK: This is the new 01:19:33.636 --> 01:19:37.439 MacPro and it's incredible. 01:19:37.439 --> 01:19:39.208 (Applause). 01:19:39.208 --> 01:19:41.944 It has a truly gorgeous design, 01:19:41.944 --> 01:19:44.947 and remarkable performance to 01:19:44.947 --> 01:19:46.882 match. It is the most powerful 01:19:46.882 --> 01:19:49.051 Mac we have ever created. And 01:19:49.051 --> 01:19:50.786 to tell you all about it, I 01:19:50.786 --> 01:19:53.956 would like to invite John Ternus 01:19:53.956 --> 01:20:01.430 to the stage. John. 01:20:01.430 --> 01:20:02.498 >> JOHN TERNUS: Thank you, Tim. 01:20:02.498 --> 01:20:04.133 I am so excited to be able to 01:20:04.133 --> 01:20:07.102 tell you about this new MacPro. 01:20:07.102 --> 01:20:08.270 Now, in designing this product 01:20:08.270 --> 01:20:09.505 we wanted to build an 01:20:09.505 --> 01:20:11.473 architecture that could meet 01:20:11.473 --> 01:20:12.608 incredible diversity of pro 01:20:12.608 --> 01:20:14.343 needs, a system that offers 01:20:14.343 --> 01:20:15.044 virtually unlimited 01:20:15.044 --> 01:20:17.479 possibilities for customization. 01:20:17.479 --> 01:20:20.382 And key to this is a simple and 01:20:20.382 --> 01:20:22.284 elegant solution for accessing 01:20:22.284 --> 01:20:23.419 internal components. Now, 01:20:23.419 --> 01:20:25.421 inside you will find a stainless 01:20:25.421 --> 01:20:28.190 steel frame that forms a strong 01:20:28.190 --> 01:20:28.991 internal structure for the 01:20:28.991 --> 01:20:30.592 system and it provides a 01:20:30.592 --> 01:20:33.228 foundation for modularity and 01:20:33.228 --> 01:20:34.963 flexibility. The frame also 01:20:34.963 --> 01:20:36.565 incorporated stainless steel 01:20:36.565 --> 01:20:37.466 handles. They feel great in 01:20:37.466 --> 01:20:39.001 your hand and make it easy to 01:20:39.001 --> 01:20:40.302 move the system around. All of 01:20:40.302 --> 01:20:42.004 the internal modules mount to 01:20:42.004 --> 01:20:44.473 this frame, which means users 01:20:44.473 --> 01:20:46.175 have 360 degree access to easily 01:20:46.175 --> 01:20:49.244 configure components and every 01:20:49.244 --> 01:20:51.480 sub system has been optimized 01:20:51.480 --> 01:20:52.314 for performance. Let's start 01:20:52.314 --> 01:20:54.583 with the processor. Now, we 01:20:54.583 --> 01:20:55.984 have designed this new MacPro 01:20:55.984 --> 01:20:58.387 for our customers who need the 01:20:58.387 --> 01:21:01.724 ultimate in CPU performance for 01:21:01.724 --> 01:21:03.092 tasks like production rendering 01:21:03.092 --> 01:21:05.027 or playing back hundreds of 01:21:05.027 --> 01:21:07.362 virtual Instruments. So we are 01:21:07.362 --> 01:21:10.099 using a brand new Intel Xeon 01:21:10.099 --> 01:21:13.168 Processor, and it has up to 28 01:21:13.168 --> 01:21:15.137 cores. 01:21:15.137 --> 01:21:18.207 (Applause). 01:21:19.975 --> 01:21:23.378 And to get every last ounce o 01:21:23.378 --> 01:21:25.347 offer form ance out of this 01:21:25.347 --> 01:21:26.882 processor, we are giving it over 01:21:26.882 --> 01:21:29.084 300 watts of power and massive 01:21:29.084 --> 01:21:31.420 heat sync for cooling so it can 01:21:31.420 --> 01:21:32.855 run fully unconstrained all of 01:21:32.855 --> 01:21:35.858 the time. We also have an 01:21:35.858 --> 01:21:36.558 extremely high performance 01:21:36.558 --> 01:21:39.762 memory architecture. Six 01:21:39.762 --> 01:21:43.499 channels in 12 slots enable an 01:21:43.499 --> 01:21:45.634 incredible 1.5 tear ray bites of 01:21:45.634 --> 01:21:53.208 system -- TBs of system metry. memory. Now, let's talk about 01:21:53.208 --> 01:21:55.511 expansion. Many of our pro 01:21:55.511 --> 01:21:57.012 customers need to add things 01:21:57.012 --> 01:22:00.449 like fiber channel or audio or 01:22:00.449 --> 01:22:01.683 SDI video to their systems we 01:22:01.683 --> 01:22:03.252 are bringing PCI expansion back 01:22:03.252 --> 01:22:04.720 to the Mac in a big way. 01:22:04.720 --> 01:22:07.356 (Applause). 01:22:07.356 --> 01:22:10.392 Because this new MacPro has 01:22:10.392 --> 01:22:14.062 eight internal PCI slots. There 01:22:14.062 --> 01:22:16.698 are four double wide slots and 01:22:16.698 --> 01:22:18.167 three single wide slots, and 01:22:18.167 --> 01:22:20.402 there is one additional half 01:22:20.402 --> 01:22:22.037 length slot that we populate 01:22:22.037 --> 01:22:24.940 with an I/O card. Now, the Ico 01:22:24.940 --> 01:22:28.076 card has two thunder bolt three 01:22:28.076 --> 01:22:30.412 ports, and there are also two 01:22:30.412 --> 01:22:32.047 more thunder bolt 3 ports 01:22:32.047 --> 01:22:33.415 conveniently located on the top 01:22:33.415 --> 01:22:35.484 of the system. Feign lie, the 01:22:35.484 --> 01:22:38.187 Mac -- finally the MacPro has 01:22:38.187 --> 01:22:41.623 two built in ethernet ports. 01:22:41.623 --> 01:22:43.158 One of the most critical areas 01:22:43.158 --> 01:22:45.194 of expansion is graphics. 01:22:45.194 --> 01:22:46.295 Graphics performance is so 01:22:46.295 --> 01:22:48.130 important for tasks like 01:22:48.130 --> 01:22:50.532 animating 3D film assets or 01:22:50.532 --> 01:22:52.334 compositing 8K scenes or 01:22:52.334 --> 01:22:53.836 building complex 3D 01:22:53.836 --> 01:22:55.037 environments, but we wanted to 01:22:55.037 --> 01:22:57.873 go beyond the typical graphics 01:22:57.873 --> 01:22:59.808 card design so we invented 01:22:59.808 --> 01:23:01.310 something new. It starts with 01:23:01.310 --> 01:23:03.245 an industry standard PCI 01:23:03.245 --> 01:23:05.681 connector so the slot maintains 01:23:05.681 --> 01:23:06.682 compatibility with standard 01:23:06.682 --> 01:23:08.617 cards. We have added a second 01:23:08.617 --> 01:23:11.186 connector that allowed us to 01:23:11.186 --> 01:23:12.087 integrate thunder bolt through 01:23:12.087 --> 01:23:13.755 the system and provide a 01:23:13.755 --> 01:23:14.957 tremendous amount of extra 01:23:14.957 --> 01:23:17.392 power. In fact, at 500 watts 01:23:17.392 --> 01:23:18.927 this module has the same power 01:23:18.927 --> 01:23:21.630 capacity as the entire previous 01:23:21.630 --> 01:23:22.731 generation MacPro. And instead 01:23:22.731 --> 01:23:25.434 of adding its own dedicated fan, 01:23:25.434 --> 01:23:27.870 we have a huge heat sync that's 01:23:27.870 --> 01:23:29.805 quietly cooled by the MacPro 01:23:29.805 --> 01:23:32.407 thermal system. We call this 01:23:32.407 --> 01:23:34.109 the MacPro expansion model. And 01:23:34.109 --> 01:23:35.510 using this architecture we are 01:23:35.510 --> 01:23:37.512 going to offer multiple graphics 01:23:37.512 --> 01:23:39.848 option, starting with the Radeon 01:23:39.848 --> 01:23:41.750 Pro 580X. A great all around 01:23:41.750 --> 01:23:43.952 graphics car. For a big upgrade 01:23:43.952 --> 01:23:45.554 in graphics performance 9 MacPro 01:23:45.554 --> 01:23:48.790 can be configured with Radeon 01:23:48.790 --> 01:23:51.960 Pro Vega II. Vega II delivers 01:23:51.960 --> 01:23:54.062 14 teraflops of graphics 01:23:54.062 --> 01:23:57.032 computement. An insane one TB 01:23:57.032 --> 01:23:59.268 per second of memory band 01:23:59.268 --> 01:24:02.037 willth. With t t the 01:24:02.037 --> 01:24:04.373 increased head room, we can use 01:24:04.373 --> 01:24:07.776 two Vega II GP Us for double the 01:24:07.776 --> 01:24:09.077 teraflops, double the memory and 01:24:09.077 --> 01:24:11.346 double the memory bandwidth. 01:24:11.346 --> 01:24:13.415 This is quite simply the world's 01:24:13.415 --> 01:24:17.552 most powerful gra graphics 01:24:17.552 --> 01:24:18.787 card. 01:24:19.621 --> 01:24:20.422 (Applause). 01:24:21.490 --> 01:24:23.225 Now, these two GPUs are 01:24:23.225 --> 01:24:25.761 connected by the inf 01:24:25.761 --> 01:24:26.995 Infinity Fabric Link which 01:24:26.995 --> 01:24:28.997 allows data transfer five times 01:24:28.997 --> 01:24:30.866 faster. This is a big deal for 01:24:30.866 --> 01:24:32.701 apps that are optimized to take 01:24:32.701 --> 01:24:34.469 advantage of multiple GPUs. And 01:24:34.469 --> 01:24:36.171 if all of this wasn't crazy 01:24:36.171 --> 01:24:37.806 enough, the MacPro can be 01:24:37.806 --> 01:24:39.408 configured with two of these 01:24:39.408 --> 01:24:39.641 modules. 01:24:39.641 --> 01:24:42.611 (Applause). 01:24:42.611 --> 01:24:46.682 Enabling up to 56 teraflops and 01:24:46.682 --> 01:24:51.453 128 gigabytes of high bandwidth 01:24:51.453 --> 01:24:53.555 memory. Now, we have also done 01:24:53.555 --> 01:24:56.058 something really special for 01:24:56.058 --> 01:24:57.459 video editing, one of the 01:24:57.459 --> 01:24:59.061 challenges in working with high 01:24:59.061 --> 01:25:00.862 quality cameras is the need to 01:25:00.862 --> 01:25:02.898 convert files into proxy for 01:25:02.898 --> 01:25:04.599 easier editing. This is a time 01:25:04.599 --> 01:25:05.834 consuming and error prone 01:25:05.834 --> 01:25:07.202 process. Being able to work 01:25:07.202 --> 01:25:08.403 directly with native formats 01:25:08.403 --> 01:25:10.305 would be a game changer in high 01:25:10.305 --> 01:25:11.873 end work flows so we have built 01:25:11.873 --> 01:25:13.809 a brand new card we call after 01:25:13.809 --> 01:25:15.544 burner and it turns your MacPro 01:25:15.544 --> 01:25:17.980 into a monster of a video 01:25:17.980 --> 01:25:19.181 editing machine. After burner 01:25:19.181 --> 01:25:21.583 is a hardware accelerator card 01:25:21.583 --> 01:25:24.653 built with FPGA, and this is 01:25:24.653 --> 01:25:28.056 capable of processing 6 billion 01:25:28.056 --> 01:25:30.325 pixels per second. 01:25:30.325 --> 01:25:32.094 (Applause). 01:25:34.262 --> 01:25:36.064 So with this custom solution, we 01:25:36.064 --> 01:25:39.735 have achieved an unprecedented 01:25:39.735 --> 01:25:42.604 performance for the pro rez and 01:25:42.604 --> 01:25:47.175 pro rez RAW codecs. But with 01:25:47.175 --> 01:25:49.311 after burner the new MacPro can 01:25:49.311 --> 01:25:51.079 play back an incredible three 01:25:51.079 --> 01:25:57.386 streams of 8K pro pr rez RAW. 01:25:58.587 --> 01:26:01.590 Or 12 streams of 4K. This is 01:26:01.590 --> 01:26:03.025 ground breaking performance, and 01:26:03.025 --> 01:26:05.327 it means we can finally say 01:26:05.327 --> 01:26:06.962 goodbye to proxy work flows. 01:26:06.962 --> 01:26:08.697 Now, of course, all of this 01:26:08.697 --> 01:26:13.168 expiewt requires a mass -- 01:26:13.168 --> 01:26:14.636 commute requires a massive 01:26:14.636 --> 01:26:17.272 amount of power so we have given 01:26:17.272 --> 01:26:19.307 1.4 kilowatt power supply. All 01:26:19.307 --> 01:26:22.878 of that power requires a capable 01:26:22.878 --> 01:26:25.080 coomg system so the MacPro has 01:26:25.080 --> 01:26:27.749 thee enormous fans and one 01:26:27.749 --> 01:26:30.385 blower that can generate up to 01:26:30.385 --> 01:26:32.387 300 cubic feet per minute of air 01:26:32.387 --> 01:26:34.389 flow. When it's under your desk 01:26:34.389 --> 01:26:38.960 it's an quiet as an iMac Pro. 01:26:38.960 --> 01:26:41.596 The beautiful aluminum housing 01:26:41.596 --> 01:26:42.531 slides over the frame and 01:26:42.531 --> 01:26:44.966 latches into place. It's unique 01:26:44.966 --> 01:26:46.568 three dimensional vents are both 01:26:46.568 --> 01:26:48.870 machined on both internal and 01:26:48.870 --> 01:26:49.971 external surfaces. The 01:26:49.971 --> 01:26:52.474 resulting pat tern maximizes air 01:26:52.474 --> 01:26:55.477 flow while creating an extremely 01:26:55.477 --> 01:26:56.912 rigid structure and finally 01:26:56.912 --> 01:26:58.814 optional wheels make it easy to 01:26:58.814 --> 01:27:01.016 move the MacPro around your 01:27:01.016 --> 01:27:01.249 studio. 01:27:01.249 --> 01:27:06.555 (Applause). 01:27:06.555 --> 01:27:08.857 As you can see, utility and 01:27:08.857 --> 01:27:10.559 function define the design of 01:27:10.559 --> 01:27:12.027 the new MacPro, and while the 01:27:12.027 --> 01:27:13.562 specs we have been talking about 01:27:13.562 --> 01:27:15.263 are impressive, we have really 01:27:15.263 --> 01:27:17.833 been focused on delivering real 01:27:17.833 --> 01:27:19.034 world performance where it 01:27:19.034 --> 01:27:20.235 matters most. To do that, we 01:27:20.235 --> 01:27:21.770 have been working closely with a 01:27:21.770 --> 01:27:23.305 number of pro app Developers. 01:27:23.305 --> 01:27:25.373 Is this includes Adobe, Auto 01:27:25.373 --> 01:27:27.476 Desk, Serif and Blackmagic who 01:27:27.476 --> 01:27:28.944 are announcing support for the 01:27:28.944 --> 01:27:31.980 new MacProed to today. 01:27:31.980 --> 01:27:34.649 Blackmagic is seeing per 01:27:34.649 --> 01:27:36.284 performance games. They can tap 01:27:36.284 --> 01:27:38.887 into the CPU and GPUs to add 01:27:38.887 --> 01:27:40.589 effects and coloring in real 01:27:40.589 --> 01:27:42.691 time on native 8K content. This 01:27:42.691 --> 01:27:44.659 is a work flow that has never 01:27:44.659 --> 01:27:47.629 been possible before the new 01:27:47.629 --> 01:27:53.502 MacPro. Side effects, red, epic 01:27:53.502 --> 01:27:56.138 are also announcing support 01:27:56.138 --> 01:27:58.039 today. Avid is taking advantage 01:27:58.039 --> 01:27:59.641 of the expansion capabilities to 01:27:59.641 --> 01:28:00.575 do something never before 01:28:00.575 --> 01:28:02.177 possible in a single work 01:28:02.177 --> 01:28:03.345 station. They are enabling 01:28:03.345 --> 01:28:07.048 support for up to 6HDX cards. 01:28:07.048 --> 01:28:08.617 Is this yields nor I/O, 01:28:08.617 --> 01:28:10.218 increased voices and two times 01:28:10.218 --> 01:28:11.920 the processing than any other 01:28:11.920 --> 01:28:14.422 system can achieve. 3D app 01:28:14.422 --> 01:28:16.825 Developers like Unity, Pixar, 01:28:16.825 --> 01:28:19.227 Foundry and Maxon are also 01:28:19.227 --> 01:28:21.329 announcing support. Maxon is 01:28:21.329 --> 01:28:24.733 seeing 20% faster GPU render 01:28:24.733 --> 01:28:26.134 performance than on a windows 01:28:26.134 --> 01:28:27.602 work station maxed out with 01:28:27.602 --> 01:28:30.105 three of the latest video cards. 01:28:30.105 --> 01:28:31.873 We are excited to announce that 01:28:31.873 --> 01:28:33.775 Maxon is bringing Redshift 01:28:33.775 --> 01:28:35.410 render engine to the Mac 01:28:35.410 --> 01:28:38.046 optimized for Metal. And 01:28:38.046 --> 01:28:39.648 finally -- there you go. The 01:28:39.648 --> 01:28:43.318 folks at oavme Otoy are 01:28:43.318 --> 01:28:45.320 hard at work building a version 01:28:45.320 --> 01:28:47.122 of Octane that will shine with 01:28:47.122 --> 01:28:48.790 the GPU performance of the 01:28:48.790 --> 01:28:50.125 MacPro. We are thrilled by the 01:28:50.125 --> 01:28:51.126 excitement and commitment we are 01:28:51.126 --> 01:28:52.861 seeing from all of these great 01:28:52.861 --> 01:28:54.462 Developers. And, of course, our 01:28:54.462 --> 01:28:55.830 own internal app teams are 01:28:55.830 --> 01:28:57.399 wreelly excited about the MacPro 01:28:57.399 --> 01:28:59.935 as well. Now, I would like to 01:28:59.935 --> 01:29:03.071 bring up David Earl to give you 01:29:03.071 --> 01:29:05.273 a firsthand list look at what 01:29:05.273 --> 01:29:07.175 you can do in logic and final 01:29:07.175 --> 01:29:12.314 cut on the new MacPro. David. 01:29:12.314 --> 01:29:13.415 (Applause). 01:29:13.415 --> 01:29:14.316 >> DAVID EARL: Thanks John. I 01:29:14.316 --> 01:29:16.818 am thrilled to show you Logic 01:29:16.818 --> 01:29:18.787 Pro running on the new MacPro. 01:29:18.787 --> 01:29:20.522 To get started we are going to 01:29:20.522 --> 01:29:23.525 open up this music score from a 01:29:23.525 --> 01:29:24.859 documentary that was shot in 01:29:24.859 --> 01:29:25.694 Kenya. What you see is the 01:29:25.694 --> 01:29:27.195 logic project and every row is a 01:29:27.195 --> 01:29:29.497 track and every track represents 01:29:29.497 --> 01:29:31.333 an individual musical instrument 01:29:31.333 --> 01:29:32.934 performance. Let's have a 01:29:32.934 --> 01:29:36.438 listen. 01:29:36.438 --> 01:29:40.675 (Music). 01:29:40.675 --> 01:29:41.376 ♪ . 01:29:41.376 --> 01:29:42.877 ♪ okay. So we wanted to have 01:29:42.877 --> 01:29:45.447 some fun and see just how far we 01:29:45.447 --> 01:29:46.982 could push this powerful new 01:29:46.982 --> 01:29:47.916 Mac. What you are looking at 01:29:47.916 --> 01:29:49.417 here is a brand new version of 01:29:49.417 --> 01:29:50.819 logic and the theme of this 01:29:50.819 --> 01:29:52.187 release is all about 01:29:52.187 --> 01:29:53.788 performance. So show 01:29:53.788 --> 01:29:56.258 performance I'm going to use 01:29:56.258 --> 01:29:57.859 these incredible sampler 01:29:57.859 --> 01:29:58.893 libraries. I use the libraries 01:29:58.893 --> 01:30:00.562 so it sounds like a real 01:30:00.562 --> 01:30:02.197 orchestra when I create parts. 01:30:02.197 --> 01:30:05.300 Let's add a 50 piece percussion 01:30:05.300 --> 01:30:06.935 ensemble to the score. And you 01:30:06.935 --> 01:30:09.838 know what, how about 100 piece 01:30:09.838 --> 01:30:10.238 orchestra. 01:30:10.238 --> 01:30:11.239 ♪ . 01:30:11.239 --> 01:30:13.942 ♪ and how about another full 01:30:13.942 --> 01:30:15.010 orchestra just because, you 01:30:15.010 --> 01:30:18.013 know, we can. 01:30:18.013 --> 01:30:19.814 ♪ . 01:30:19.814 --> 01:30:22.150 ♪ now, many composers have to 01:30:22.150 --> 01:30:23.718 actually add a second and third 01:30:23.718 --> 01:30:26.087 computer to be able to run these 01:30:26.087 --> 01:30:27.289 massive orchestral libraries but 01:30:27.289 --> 01:30:29.524 the new MacPro with CPU power 01:30:29.524 --> 01:30:31.359 and ram can do this all in a 01:30:31.359 --> 01:30:32.861 single unit. So, of course, I'm 01:30:32.861 --> 01:30:35.030 going to need a lot more to push 01:30:35.030 --> 01:30:36.931 this MacPro. So let's add a ton 01:30:36.931 --> 01:30:38.900 more tracks. So we have never 01:30:38.900 --> 01:30:41.403 seen this before in logic. I 01:30:41.403 --> 01:30:45.840 have 300, 400, 500, we can now 01:30:45.840 --> 01:30:48.009 have a thousand audio tracks and 01:30:48.009 --> 01:30:49.711 a thousand software Instruments 01:30:49.711 --> 01:30:50.178 in logic. 01:30:50.178 --> 01:30:52.380 (Applause). 01:30:54.082 --> 01:30:55.183 That's four times the amount 01:30:55.183 --> 01:30:56.818 that we had in our previous 01:30:56.818 --> 01:30:59.554 version of lodge iks, and -- 01:30:59.554 --> 01:31:00.889 logic, and, of course, with this 01:31:00.889 --> 01:31:03.558 going on we have to check the 01:31:03.558 --> 01:31:05.427 CPU. That's 56 threads across 01:31:05.427 --> 01:31:08.063 28 cores with more tracks and 01:31:08.063 --> 01:31:09.197 plug-ins than we have ever seen 01:31:09.197 --> 01:31:11.800 before in logic. The MacPro 01:31:11.800 --> 01:31:13.802 still has power to spare. It's 01:31:13.802 --> 01:31:15.470 a monster for running logic. 01:31:15.470 --> 01:31:19.474 Okay. Now, let's take this 01:31:19.474 --> 01:31:22.744 music score over to Final Cut. 01:31:22.744 --> 01:31:25.046 It's the Soundtrack for this 01:31:25.046 --> 01:31:26.114 beautiful documentary that was 01:31:26.114 --> 01:31:30.352 shot and edited in HDR it 01:31:30.352 --> 01:31:32.687 follows Amy Vitale on a recent 01:31:32.687 --> 01:31:34.456 assignment to Kenya. 01:31:34.456 --> 01:31:36.057 Now, what we see here, we have 01:31:36.057 --> 01:31:37.459 never seen before in a Mac. 01:31:37.459 --> 01:31:40.762 This is AK pro res RAW playing 01:31:40.762 --> 01:31:43.264 back at full resolution, what 01:31:43.264 --> 01:31:45.233 makes 8K amazing is that there 01:31:45.233 --> 01:31:47.435 is over 33 million pixels in 01:31:47.435 --> 01:31:48.970 every frame which means it looks 01:31:48.970 --> 01:31:50.772 great on a huge display like 01:31:50.772 --> 01:31:51.940 this but excludes enough 01:31:51.940 --> 01:31:54.008 resolution we can crop in and 01:31:54.008 --> 01:31:56.010 reframe for 4K projects and we 01:31:56.010 --> 01:31:58.313 can add 8K effects in real time 01:31:58.313 --> 01:31:59.981 like this animated tidal and I 01:31:59.981 --> 01:32:03.651 think I'm going to go in and add 01:32:03.651 --> 01:32:05.053 advanced color correction and 01:32:05.053 --> 01:32:08.056 lens flair without stopping. I 01:32:08.056 --> 01:32:09.758 don't have to wait for it to 01:32:09.758 --> 01:32:11.393 render. So far we have been 01:32:11.393 --> 01:32:13.628 Watching a single stream of 8K 01:32:13.628 --> 01:32:16.297 pro res RAW but this has after 01:32:16.297 --> 01:32:17.432 burner installed which means we 01:32:17.432 --> 01:32:19.100 can push it further and we can 01:32:19.100 --> 01:32:22.303 have our single stream of 8K 01:32:22.303 --> 01:32:25.573 ProRes RAW, add another stream 01:32:25.573 --> 01:32:28.877 of 8K and third stream 8K ProRes 01:32:28.877 --> 01:32:32.380 RAW running simultaneously, 01:32:32.380 --> 01:32:33.448 that's 100 million pixels. This 01:32:33.448 --> 01:32:36.818 has never been seen. 01:32:36.818 --> 01:32:37.786 (Applause). 01:32:37.786 --> 01:32:40.989 Never been seen before on any 01:32:40.989 --> 01:32:42.824 video editing software on any 01:32:42.824 --> 01:32:43.925 computer. It's a power house 01:32:43.925 --> 01:32:46.227 and absolutely by far the most 01:32:46.227 --> 01:32:47.829 powerful Mac that's ever been 01:32:47.829 --> 01:32:49.431 created for professional film 01:32:49.431 --> 01:32:51.499 makers and musicians. Thank 01:32:51.499 --> 01:32:54.402 you. Back to you, John. 01:32:54.402 --> 01:32:57.105 (Applause). 01:32:57.105 --> 01:32:59.007 >> JOHN TERNUS: Thank you, 01:32:59.007 --> 01:33:00.508 David. That performance is 01:33:00.508 --> 01:33:03.011 nuts. So is the new MacPro. It 01:33:03.011 --> 01:33:05.613 is the most configurable, most 01:33:05.613 --> 01:33:07.449 expandable and by far the most 01:33:07.449 --> 01:33:09.484 powerful Mac we have ever made. 01:33:09.484 --> 01:33:11.886 But, of course, an extraordinary 01:33:11.886 --> 01:33:15.723 computer desevens and ex 01:33:15.723 --> 01:33:16.391 extraordinary display to tell 01:33:16.391 --> 01:33:19.093 you about that I would like to 01:33:19.093 --> 01:33:19.994 bring out Colleen Novielli from 01:33:19.994 --> 01:33:24.032 the marketing team. Colleen. 01:33:24.032 --> 01:33:24.799 (Applause). 01:33:24.799 --> 01:33:25.800 >> COLLEEN NOVIELLI: Thank you, 01:33:25.800 --> 01:33:28.903 John. Good morning. Displays 01:33:28.903 --> 01:33:30.638 are incredibly important to our 01:33:30.638 --> 01:33:32.574 pro customers because they play 01:33:32.574 --> 01:33:34.876 a vital role in creating their 01:33:34.876 --> 01:33:37.278 life's best work. Yet today if 01:33:37.278 --> 01:33:39.013 you look at their wish list, 01:33:39.013 --> 01:33:41.149 there is no single display that 01:33:41.149 --> 01:33:42.350 gives them every feature they 01:33:42.350 --> 01:33:46.387 have asked for, and this one 01:33:46.387 --> 01:33:48.122 feature, High Dynamic Range or 01:33:48.122 --> 01:33:50.725 HDR, it's incressingly requested 01:33:50.725 --> 01:33:52.327 because it's yet to be delivered 01:33:52.327 --> 01:33:53.661 with pro level precision. What 01:33:53.661 --> 01:33:57.866 is HDR? HDR is a way to bring 01:33:57.866 --> 01:34:00.001 content to life by better 01:34:00.001 --> 01:34:01.035 reflecting what the eye can see 01:34:01.035 --> 01:34:03.304 in the real world. The eye sees 01:34:03.304 --> 01:34:05.473 the highlights, really dark 01:34:05.473 --> 01:34:07.175 blacks, vibrant color and all 01:34:07.175 --> 01:34:08.877 the details in between. Std 01:34:08.877 --> 01:34:12.814 more and more devices can play 01:34:12.814 --> 01:34:14.382 HDR content so more and more 01:34:14.382 --> 01:34:16.484 pros who create that content, 01:34:16.484 --> 01:34:18.620 they need a great HDR display. 01:34:18.620 --> 01:34:23.858 Is there there is one class of 01:34:23.858 --> 01:34:26.895 displays called reference 01:34:26.895 --> 01:34:27.996 monitors. But they are still 01:34:27.996 --> 01:34:30.565 missing these features, and they 01:34:30.565 --> 01:34:31.999 are incredibly expensive. This 01:34:31.999 --> 01:34:34.736 one is $43,000. 01:34:34.736 --> 01:34:37.438 So our goal, it was simple. 01:34:37.438 --> 01:34:39.941 Make a display that expertly 01:34:39.941 --> 01:34:41.676 delivers every feature that pros 01:34:41.676 --> 01:34:44.078 have asked for. Like the 01:34:44.078 --> 01:34:45.980 MacPro, the design is stunning 01:34:45.980 --> 01:34:48.950 and every element is built for 01:34:48.950 --> 01:34:50.752 pros. And it's the most 01:34:50.752 --> 01:34:53.121 incredible panel we have ever 01:34:53.121 --> 01:34:55.557 made. It's a 32 inch LCD 01:34:55.557 --> 01:34:57.492 display with over 20 million 01:34:57.492 --> 01:35:01.029 pixels, and with two 18 pixels 01:35:01.029 --> 01:35:04.132 fer inch it's a 6K Retina 01:35:04.132 --> 01:35:05.567 display. 01:35:05.567 --> 01:35:07.735 (Applause). 01:35:08.870 --> 01:35:10.638 It's the largest Retina display 01:35:10.638 --> 01:35:13.107 we have ever made. It's over 01:35:13.107 --> 01:35:16.744 40% larger than the iMac 5K 01:35:16.744 --> 01:35:18.246 display giving pros more room 01:35:18.246 --> 01:35:20.381 for their tools and content. It 01:35:20.381 --> 01:35:23.718 has P3 and true 10 bit color and 01:35:23.718 --> 01:35:26.287 reference modes built in. All 01:35:26.287 --> 01:35:27.889 expertly calibrated at the 01:35:27.889 --> 01:35:29.824 factory. And we keep that color 01:35:29.824 --> 01:35:31.626 accurate at a super wide viewing 01:35:31.626 --> 01:35:34.362 angle by using a cutting edge 01:35:34.362 --> 01:35:36.264 polarizer for contrast that's 25 01:35:36.264 --> 01:35:39.167 times better than a typical LCD 01:35:39.167 --> 01:35:40.001 display. 01:35:40.001 --> 01:35:40.935 (Applause). 01:35:40.935 --> 01:35:43.972 It's awesome! 01:35:43.972 --> 01:35:46.407 Now, the cover glass has our 01:35:46.407 --> 01:35:49.344 industry leading antireflective 01:35:49.344 --> 01:35:50.945 coating, but for challenging 01:35:50.945 --> 01:35:52.146 lighting conditions we have 01:35:52.146 --> 01:35:56.284 created an innovative matte 01:35:56.284 --> 01:35:57.685 option. This coating, it 01:35:57.685 --> 01:35:59.387 scatters the light, but it also 01:35:59.387 --> 01:36:01.723 5Ds unwanted haze and sparkle 01:36:01.723 --> 01:36:05.026 and lowers the contrast, so 01:36:05.026 --> 01:36:07.161 instead, we precisely etch the 01:36:07.161 --> 01:36:09.664 glass itself for a nano texture 01:36:09.664 --> 01:36:12.834 surface and this means quality, 01:36:12.834 --> 01:36:14.535 contrast along with flow 01:36:14.535 --> 01:36:16.504 reflectivity. Next, we have 01:36:16.504 --> 01:36:19.107 delivered HDR at a level never 01:36:19.107 --> 01:36:21.676 seen before. Now, for great HDR 01:36:21.676 --> 01:36:23.244 images you need extreme 01:36:23.244 --> 01:36:25.146 brightness right next to extreme 01:36:25.146 --> 01:36:26.547 contrast or deep blacks, and 01:36:26.547 --> 01:36:28.683 this is incredibly hard to 01:36:28.683 --> 01:36:30.885 achieve. So we have designed a 01:36:30.885 --> 01:36:32.186 back lighting system like none 01:36:32.186 --> 01:36:34.722 other in the world. 01:36:34.722 --> 01:36:37.158 First, a large array of blue 01:36:37.158 --> 01:36:38.693 LEDs generates extreme 01:36:38.693 --> 01:36:40.361 brightness. We calibrate every 01:36:40.361 --> 01:36:42.997 single LED on every single 01:36:42.997 --> 01:36:44.732 display at the factory and then 01:36:44.732 --> 01:36:46.434 this feeds a massive algorithm 01:36:46.434 --> 01:36:50.304 and then this modulates each LED 01:36:50.304 --> 01:36:52.440 based on the content rapidly, 01:36:52.440 --> 01:36:55.510 then we use custom lenses and 01:36:55.510 --> 01:36:57.278 reflectors to actually shape and 01:36:57.278 --> 01:36:59.380 precisely control the light. 01:36:59.380 --> 01:37:01.482 Now, a typical thermal system 01:37:01.482 --> 01:37:03.051 would make this impossible to 01:37:03.051 --> 01:37:04.485 achieve for more than a few 01:37:04.485 --> 01:37:06.120 minutes. So we did something 01:37:06.120 --> 01:37:08.322 amazing. We designed the rear 01:37:08.322 --> 01:37:10.458 lattice pattern to act as a heat 01:37:10.458 --> 01:37:12.160 sync and this doubles the 01:37:12.160 --> 01:37:14.662 surface area quietly extracting 01:37:14.662 --> 01:37:16.864 heat from each LED. The results 01:37:16.864 --> 01:37:19.934 are incredible. This display 01:37:19.934 --> 01:37:22.837 can maintain 1,000 nits of full 01:37:22.837 --> 01:37:24.505 screen brightness indefinitely. 01:37:24.505 --> 01:37:26.741 (Applause). 01:37:30.545 --> 01:37:33.047 Forever. And 1600 nits peak. 01:37:33.047 --> 01:37:34.882 And this is going to allow our 01:37:34.882 --> 01:37:36.484 pros to do things they have been 01:37:36.484 --> 01:37:40.121 dreaming about. So, for 01:37:40.121 --> 01:37:41.556 example, video editors can now 01:37:41.556 --> 01:37:45.793 work with their HDR content 01:37:45.793 --> 01:37:47.562 exactly as i its intended and 01:37:47.562 --> 01:37:49.297 photographers can edit an 01:37:49.297 --> 01:37:51.132 amazing image like this for 01:37:51.132 --> 01:37:52.867 hours. And that is not all. 01:37:52.867 --> 01:37:56.137 Those images are going to have 01:37:56.137 --> 01:37:59.040 gorgeous, incredibly nuanced 01:37:59.040 --> 01:38:02.176 contrast, an incredible 01:38:02.176 --> 01:38:04.011 1 million to one contrast 01:38:04.011 --> 01:38:05.346 ratio. 01:38:05.346 --> 01:38:09.917 (Applause). 01:38:09.917 --> 01:38:12.253 The images this display produces 01:38:12.253 --> 01:38:14.322 are truly stunning. With these 01:38:14.322 --> 01:38:16.157 capabilities, we have taken this 01:38:16.157 --> 01:38:19.327 way beyond High Dynamic Range. 01:38:19.327 --> 01:38:22.130 This is extreme dynamic range or 01:38:22.130 --> 01:38:25.133 XDR, and so we call this display 01:38:25.133 --> 01:38:27.468 the Pro Display XDR. 01:38:27.468 --> 01:38:29.470 (Applause). 01:38:33.307 --> 01:38:36.244 So now, we have delivered every 01:38:36.244 --> 01:38:37.378 feature on the pro wish list, 01:38:37.378 --> 01:38:40.148 but there is more. Thunder bolt 01:38:40.148 --> 01:38:41.949 3 will provide seamless one 01:38:41.949 --> 01:38:43.918 cable connectivity. So with a 01:38:43.918 --> 01:38:46.120 15 inch MacBook Pro you can have 01:38:46.120 --> 01:38:48.556 a stunning two display desktop 01:38:48.556 --> 01:38:51.659 set up or with the MacPro you 01:38:51.659 --> 01:38:55.296 can connect an incredible six 01:38:55.296 --> 01:38:57.832 displays with 120 million 01:38:57.832 --> 01:38:58.766 pixels. Yes! 01:38:58.766 --> 01:39:06.774 (Applause). 01:39:06.774 --> 01:39:09.811 Yeah! That's right! Now, there 01:39:09.811 --> 01:39:11.612 is one more feature that does 01:39:11.612 --> 01:39:13.214 not get much attention on other 01:39:13.214 --> 01:39:16.083 displays and that's the stand, 01:39:16.083 --> 01:39:18.686 which is as pro as the display 01:39:18.686 --> 01:39:20.254 itself. First, it has an 01:39:20.254 --> 01:39:21.556 amazing counter balancing arm 01:39:21.556 --> 01:39:23.791 that makes the display feel 01:39:23.791 --> 01:39:24.992 virtually weightless. It 01:39:24.992 --> 01:39:26.594 provides tilt and height 01:39:26.594 --> 01:39:28.429 adjustment and it maintains the 01:39:28.429 --> 01:39:32.466 display's angle as it's ra 01:39:32.466 --> 01:39:33.968 raised or lowered and it has 01:39:33.968 --> 01:39:35.336 rotation for Portrait Mode. 01:39:35.336 --> 01:39:41.809 (Applause). 01:39:41.809 --> 01:39:44.011 And this is perfect for 01:39:44.011 --> 01:39:46.214 retouching photos, designing a 01:39:46.214 --> 01:39:48.683 Web page or writing code. 01:39:48.683 --> 01:39:52.520 Yeah! 01:39:52.520 --> 01:39:54.856 And it's removable. It quickly 01:39:54.856 --> 01:39:55.923 detaches from the display to 01:39:55.923 --> 01:39:58.459 pack it up and take it on 01:39:58.459 --> 01:40:00.661 location. And finally, for pros 01:40:00.661 --> 01:40:02.263 with unique mounting 01:40:02.263 --> 01:40:04.165 requirements, we have designed a 01:40:04.165 --> 01:40:05.600 base amount adapter that 01:40:05.600 --> 01:40:07.802 attaches in a matter of seconds. 01:40:07.802 --> 01:40:10.404 So that's the new Pro Display 01:40:10.404 --> 01:40:12.473 XDR. It's the only display in 01:40:12.473 --> 01:40:14.542 the industry that delivers every 01:40:14.542 --> 01:40:16.944 feature on a pro's wish list and 01:40:16.944 --> 01:40:19.647 more. And now, all pros can use 01:40:19.647 --> 01:40:22.183 the same display across the work 01:40:22.183 --> 01:40:24.252 flow and have the same 01:40:24.252 --> 01:40:26.554 incredible XDR viewing 01:40:26.554 --> 01:40:27.855 experience with all of the 01:40:27.855 --> 01:40:29.590 features they need to create 01:40:29.590 --> 01:40:31.859 their life's best work making 01:40:31.859 --> 01:40:33.694 this the world's best Pro 01:40:33.694 --> 01:40:34.762 Display. 01:40:34.762 --> 01:40:38.766 And now back to you, John. 01:40:38.766 --> 01:40:46.741 (Applause). 01:40:46.741 --> 01:40:47.541 >> JOHN TERNUS: Thanks Colleen. 01:40:47.541 --> 01:40:50.378 So that's the new MacPro and Pro 01:40:50.378 --> 01:40:52.346 Display XDR. Ground breaking in 01:40:52.346 --> 01:40:54.248 every way, they deliver 01:40:54.248 --> 01:40:55.316 performance and capabilities 01:40:55.316 --> 01:40:56.817 that will forever change pro 01:40:56.817 --> 01:41:00.755 work flows. Now, the new MacPro 01:41:00.755 --> 01:41:04.392 will start with an 8 core Xeon 01:41:04.392 --> 01:41:07.194 processor, and a 256 gigabyte 01:41:07.194 --> 01:41:08.596 SSD. If you look at other 01:41:08.596 --> 01:41:10.231 systems configured with compbl 01:41:10.231 --> 01:41:11.732 components you will see they 01:41:11.732 --> 01:41:13.467 cost around $8,000. The new 01:41:13.467 --> 01:41:18.372 MacPro will start at $5,999. 01:41:18.372 --> 01:41:21.142 (Applause). 01:41:22.944 --> 01:41:24.211 And it's going to be available 01:41:24.211 --> 01:41:25.780 this fall. Now, we know a lot 01:41:25.780 --> 01:41:27.348 of customers use the MacPro 01:41:27.348 --> 01:41:28.749 really want to be able to rack 01:41:28.749 --> 01:41:30.651 mount them in edit bays and 01:41:30.651 --> 01:41:32.119 machine rooms. To support this 01:41:32.119 --> 01:41:33.955 we are also going to have a 01:41:33.955 --> 01:41:36.991 version optimized for rack 01:41:36.991 --> 01:41:37.291 deployment. 01:41:37.291 --> 01:41:38.693 (Applause). 01:41:41.128 --> 01:41:43.898 As for the Pro Display XDR, 01:41:43.898 --> 01:41:45.800 well, the reference monitors we 01:41:45.800 --> 01:41:47.768 talked about can cause tens of 01:41:47.768 --> 01:41:48.936 thousands of dollars and still 01:41:48.936 --> 01:41:51.405 not match the feature set. The 01:41:51.405 --> 01:41:54.075 Pro Display XDR will be 01:41:54.075 --> 01:41:56.510 $4,999 for the display itself. 01:41:56.510 --> 01:42:02.450 And the nanotech version will be 01:42:02.450 --> 01:42:05.353 $5,999 the Visa adapter will be 01:42:05.353 --> 01:42:09.290 $199 and the pro stand 01:42:10.891 --> 01:42:13.961 So that is the new MacPro and 01:42:13.961 --> 01:42:19.800 Pro Display XDR. Now, back to 01:42:19.800 --> 01:42:20.001 Tim. 01:42:20.001 --> 01:42:22.403 >> TIM COOK: Thank you. Thank 01:42:22.403 --> 01:42:24.505 you John, and thank you Colleen. 01:42:24.505 --> 01:42:27.375 We can't wait to get the new 01:42:27.375 --> 01:42:30.544 MacPro and the Pro Display XDR 01:42:30.544 --> 01:42:32.913 into the hands of our pro users 01:42:32.913 --> 01:42:34.715 and see all the great things 01:42:34.715 --> 01:42:36.517 they are going to create with 01:42:36.517 --> 01:42:37.918 them. Powering the Mac 01:42:37.918 --> 01:42:41.355 experience is macOS the most 01:42:41.355 --> 01:42:43.157 advanced desktop Operating 01:42:43.157 --> 01:42:43.391 System. 01:42:43.391 --> 01:42:45.593 (Applause). 01:42:45.593 --> 01:42:48.529 The latest release of macOS is 01:42:48.529 --> 01:42:49.830 Mojave with system wide Dark 01:42:49.830 --> 01:42:51.766 Mode and new features for both 01:42:51.766 --> 01:42:53.901 finder and desktop that were 01:42:53.901 --> 01:42:55.636 inspired by pro users but 01:42:55.636 --> 01:42:56.837 designed for everyone. It's 01:42:56.837 --> 01:42:59.573 been a huge hit with Mac 01:42:59.573 --> 01:43:01.242 customers. The next release of 01:43:01.242 --> 01:43:03.878 macOS brings more exciting new 01:43:03.878 --> 01:43:05.379 features to the Mac, and to tell 01:43:05.379 --> 01:43:07.581 you all about it, I'd like to 01:43:07.581 --> 01:43:11.385 invite Craig back to the stage. 01:43:11.385 --> 01:43:11.585 Craig. 01:43:11.585 --> 01:43:15.890 (Applause). 01:43:15.890 --> 01:43:17.992 >> CRAIG FEDERIGHI: Great to be 01:43:17.992 --> 01:43:19.727 back with all of you again. For 01:43:19.727 --> 01:43:21.695 our next major release of macOS 01:43:21.695 --> 01:43:23.564 we are moving out of the desert 01:43:23.564 --> 01:43:25.933 into the beautiful waters off 01:43:25.933 --> 01:43:27.601 the California coast, a place 01:43:27.601 --> 01:43:29.703 for sailing, diving and so much 01:43:29.703 --> 01:43:32.473 more. It's macOS Catalina. 01:43:32.473 --> 01:43:37.044 (Applause). 01:43:37.044 --> 01:43:39.313 Now, Catalina includes cool new 01:43:39.313 --> 01:43:41.048 features, some really fresh new 01:43:41.048 --> 01:43:42.650 apps and some powerful 01:43:42.650 --> 01:43:44.318 technology for Developers. 01:43:44.318 --> 01:43:47.855 Let's take a look. We begin 01:43:47.855 --> 01:43:50.057 with iTunes. Now, iTunes 01:43:50.057 --> 01:43:53.160 started completely focused, rip, 01:43:53.160 --> 01:43:55.863 mix, and burn songs on your Mac. 01:43:55.863 --> 01:43:58.599 And then came the iTunes Music 01:43:58.599 --> 01:44:00.401 Store kicking off the digital 01:44:00.401 --> 01:44:02.403 music revolution. And then it 01:44:02.403 --> 01:44:05.506 took on Podcasts, and it 01:44:05.506 --> 01:44:08.776 redefined radio. And then 01:44:08.776 --> 01:44:10.778 video. Introducing us to 01:44:10.778 --> 01:44:13.214 on-demand movies and ad-free TV, 01:44:13.214 --> 01:44:14.882 and if that weren't enough, it 01:44:14.882 --> 01:44:16.917 also handled all of your syncing 01:44:16.917 --> 01:44:19.019 making possible the first iPod 01:44:19.019 --> 01:44:22.356 and iPhones. Well, now, 01:44:22.356 --> 01:44:23.557 customers love iTunes and 01:44:23.557 --> 01:44:26.026 everything it can do. But if 01:44:26.026 --> 01:44:27.928 there is one thing we hear over 01:44:27.928 --> 01:44:31.632 and over, it's can iTunes do 01:44:31.632 --> 01:44:37.438 even more? I think it can. 01:44:37.438 --> 01:44:39.840 Like how about calendar in 01:44:39.840 --> 01:44:40.941 iTunes. I mean, you could have 01:44:40.941 --> 01:44:43.077 all of your appointments and 01:44:43.077 --> 01:44:46.280 your best tracks right in one 01:44:46.280 --> 01:44:48.082 app. Could we take it further. 01:44:48.082 --> 01:44:51.552 I think so. How about Mail in 01:44:51.552 --> 01:44:55.089 iTunes? And maybe Safari in 01:44:55.089 --> 01:44:56.690 iTunes? And how are you going 01:44:56.690 --> 01:44:58.459 to switch between these apps, 01:44:58.459 --> 01:45:00.060 well, of course you will add a 01:45:00.060 --> 01:45:02.329 dock. I think we've nailed it. 01:45:02.329 --> 01:45:05.499 (Applause). 01:45:10.838 --> 01:45:12.439 "Truth Be Told" our team had a 01:45:12.439 --> 01:45:16.944 better idea. The future of 01:45:16.944 --> 01:45:19.980 Apple Music our iTunes at not 01:45:19.980 --> 01:45:22.216 one app but three, Apple Music, 01:45:22.216 --> 01:45:24.752 Apple Podcasts and Apple TV. 01:45:24.752 --> 01:45:27.821 (Applause). 01:45:27.821 --> 01:45:29.790 Let's start with Apple Music 01:45:29.790 --> 01:45:31.125 because Apple Music and Catalina 01:45:31.125 --> 01:45:33.093 is the best music app we have 01:45:33.093 --> 01:45:34.862 ever made with its singular 01:45:34.862 --> 01:45:37.364 focus on music, it's so simple, 01:45:37.364 --> 01:45:39.533 but it has all of the powerful 01:45:39.533 --> 01:45:41.802 music features you expect from 01:45:41.802 --> 01:45:44.305 iTunes all while being just 01:45:44.305 --> 01:45:46.040 blazingly fast. It's the best 01:45:46.040 --> 01:45:47.775 place for Apple Music 01:45:47.775 --> 01:45:49.610 subscribers with personalized 01:45:49.610 --> 01:45:50.778 recommendations from a catalog 01:45:50.778 --> 01:45:53.514 of over 50 million tracks. And 01:45:53.514 --> 01:45:56.250 for those of you that use iTunes 01:45:56.250 --> 01:45:58.252 to sync, we made that experience 01:45:58.252 --> 01:46:00.154 better as well. Because now 01:46:00.154 --> 01:46:01.855 when you plug in your phone, 01:46:01.855 --> 01:46:06.493 this is what you see. Nothing. 01:46:06.493 --> 01:46:09.296 (Applause). 01:46:11.799 --> 01:46:13.901 If you do want to sync, you can 01:46:13.901 --> 01:46:16.837 find it in the side bar in 01:46:16.837 --> 01:46:18.439 finder, all of your sync options 01:46:18.439 --> 01:46:19.707 are right there. 01:46:19.707 --> 01:46:21.442 (Applause). 01:46:23.877 --> 01:46:25.479 And next let's turn our 01:46:25.479 --> 01:46:28.449 attention to Podcast. It brings 01:46:28.449 --> 01:46:30.117 a dedicated Podcast listening 01:46:30.117 --> 01:46:31.785 experience to the Mac and it 01:46:31.785 --> 01:46:32.987 features all of the great 01:46:32.987 --> 01:46:34.655 features you are used to in iOS, 01:46:34.655 --> 01:46:36.056 like listen now where you can 01:46:36.056 --> 01:46:38.559 see new episodes and keep track 01:46:38.559 --> 01:46:40.394 of your listening across all of 01:46:40.394 --> 01:46:42.129 your devices and it has a great 01:46:42.129 --> 01:46:44.164 new feature and it has to do 01:46:44.164 --> 01:46:46.133 with search. Sometimes you hear 01:46:46.133 --> 01:46:48.168 about something on the radio 01:46:48.168 --> 01:46:49.470 maybe or something on the news 01:46:49.470 --> 01:46:50.971 and you think I want to hear 01:46:50.971 --> 01:46:52.439 more about that, but you are not 01:46:52.439 --> 01:46:53.941 sure what show it was on or even 01:46:53.941 --> 01:46:55.843 that it appeared in the title, 01:46:55.843 --> 01:46:57.778 well, now we use Machine 01:46:57.778 --> 01:46:59.480 Learning to index the contents 01:46:59.480 --> 01:47:01.982 of the spoken content of 01:47:01.982 --> 01:47:04.318 Podcasts so now you can search 01:47:04.318 --> 01:47:06.020 the content and find the Podcast 01:47:06.020 --> 01:47:07.821 with just a few clicks in the 01:47:07.821 --> 01:47:08.922 app. It's great! 01:47:08.922 --> 01:47:11.225 (Applause). 01:47:13.260 --> 01:47:16.263 And finally, the Apple TV app, 01:47:16.263 --> 01:47:18.098 your new home for TV and music 01:47:18.098 --> 01:47:20.034 on the Mac. Now, you will love 01:47:20.034 --> 01:47:21.669 having access to Watch now, 01:47:21.669 --> 01:47:24.171 including all of your great 01:47:24.171 --> 01:47:26.707 channels like HBO and Showtime, 01:47:26.707 --> 01:47:28.842 and it has all of your purchased 01:47:28.842 --> 01:47:30.544 movies for iTunes as well, and 01:47:30.544 --> 01:47:32.913 they have never looked or 01:47:32.913 --> 01:47:34.214 sounded better because now on 01:47:34.214 --> 01:47:36.784 recent Macs we have support for 01:47:36.784 --> 01:47:40.054 4K HDR play back on the Mac with 01:47:40.054 --> 01:47:43.557 HDR10 and Dolby Vision. And 01:47:43.557 --> 01:47:46.093 Dolby Atmos play back as well so 01:47:46.093 --> 01:47:48.095 you will experience amazing 01:47:48.095 --> 01:47:49.730 spatial audio rendered right how 01:47:49.730 --> 01:47:51.965 of your MacBook's speakers. 01:47:51.965 --> 01:47:53.734 That's Apple Music, Apple 01:47:53.734 --> 01:47:55.436 Podcasts and Apple TV, and now I 01:47:55.436 --> 01:47:57.838 want to turn to something new. 01:47:57.838 --> 01:48:04.044 We call it side car. Yes. Now, 01:48:04.044 --> 01:48:06.847 Mac users love connecting their 01:48:06.847 --> 01:48:09.049 laptop to an external display so 01:48:09.049 --> 01:48:10.651 they can spread out their work, 01:48:10.651 --> 01:48:11.819 but often when they have to 01:48:11.819 --> 01:48:13.354 leave on the go, they have to 01:48:13.354 --> 01:48:14.655 leave that display behind. 01:48:14.655 --> 01:48:16.390 Well, no longer, because now you 01:48:16.390 --> 01:48:18.992 can use your iPad as a second 01:48:18.992 --> 01:48:20.327 display for your Mac. 01:48:20.327 --> 01:48:22.796 (Applause). 01:48:26.800 --> 01:48:28.635 It's great. You can spread out 01:48:28.635 --> 01:48:30.738 your work right across your 01:48:30.738 --> 01:48:32.639 iPad, but, of course, some pro 01:48:32.639 --> 01:48:35.409 users like using these dedicated 01:48:35.409 --> 01:48:37.010 tablets for precise input on 01:48:37.010 --> 01:48:39.980 their Mac. Well, now with the 01:48:39.980 --> 01:48:41.982 iPad and Apple Pencil, you can 01:48:41.982 --> 01:48:45.319 do that too. It works both 01:48:45.319 --> 01:48:47.221 wired and wirelessly so you can 01:48:47.221 --> 01:48:48.922 get comfortable, and it works 01:48:48.922 --> 01:48:51.425 across all of your favorite Mac 01:48:51.425 --> 01:48:54.361 Apps that support tablets. Now, 01:48:54.361 --> 01:48:57.798 next I want to turn to 01:48:57.798 --> 01:48:59.199 accessibility. Now, we believe 01:48:59.199 --> 01:49:00.868 technology is most powerful when 01:49:00.868 --> 01:49:03.303 everyone can use it. So we 01:49:03.303 --> 01:49:05.506 Engineer a wide array of 01:49:05.506 --> 01:49:06.707 assistive technologies into our 01:49:06.707 --> 01:49:09.143 all of our products. Now, for 01:49:09.143 --> 01:49:11.578 users with physical motor 01:49:11.578 --> 01:49:13.046 limitations, voice can be an 01:49:13.046 --> 01:49:14.148 extremely powerful way to 01:49:14.148 --> 01:49:15.983 operate a computer. And this 01:49:15.983 --> 01:49:18.485 year we are proud to introduce 01:49:18.485 --> 01:49:20.754 voice control. Now, voice 01:49:20.754 --> 01:49:22.389 control let's you control your 01:49:22.389 --> 01:49:24.391 Mac entirely with your voice, 01:49:24.391 --> 01:49:26.393 and not just that, we are also 01:49:26.393 --> 01:49:29.029 bringing it to iOS as well. I 01:49:29.029 --> 01:49:31.298 would like to show you just how 01:49:31.298 --> 01:49:34.435 transformative this can be. 01:49:37.337 --> 01:49:41.175 >> Wake up. Voice control is a 01:49:41.175 --> 01:49:42.543 break through feature that gives 01:49:42.543 --> 01:49:44.278 you full control of your 01:49:44.278 --> 01:49:46.480 devices, with just your voice. 01:49:46.480 --> 01:49:48.615 It's a whole new way to do 01:49:48.615 --> 01:49:51.318 everything you love 01:49:54.254 --> 01:49:58.625 Correct love. 16. 01:49:58.625 --> 01:50:04.898 Open photos. Control up, show 01:50:04.898 --> 01:50:06.900 numbers. 13. 01:50:06.900 --> 01:50:09.736 Click share. 01:50:09.736 --> 01:50:12.739 3. 01:50:12.739 --> 01:50:15.476 Tim, next field. Let's ride 01:50:15.476 --> 01:50:18.679 this one today. Thumbs up 01:50:18.679 --> 01:50:20.681 emoji. Click send. 01:50:20.681 --> 01:50:25.919 Open Maps. Show grid. Long 01:50:25.919 --> 01:50:31.325 press it. Open app switcher. 01:50:31.325 --> 01:50:33.660 4. Tap share. 01:50:33.660 --> 01:50:35.863 Tap Tim. 01:50:35.863 --> 01:50:38.365 Tap send. 01:50:43.504 --> 01:50:46.773 ♪ 01:50:46.773 --> 01:50:49.142 Hey, good to see you. Open 01:50:49.142 --> 01:50:51.845 music. Turn up the volume. 01:50:51.845 --> 01:50:53.747 ♪ . 01:50:53.747 --> 01:50:53.847 ♪ 01:50:55.382 --> 01:50:59.586 (Applause). 01:51:09.429 --> 01:51:10.063 >> CRAIG FEDERIGHI: So that's 01:51:10.063 --> 01:51:12.666 voice control. Now, it 01:51:12.666 --> 01:51:15.869 leverages the latest Siri voice 01:51:15.869 --> 01:51:16.970 recognition technology to 01:51:16.970 --> 01:51:17.571 precisely understand what you 01:51:17.571 --> 01:51:19.273 are saying and all of those 01:51:19.273 --> 01:51:20.841 commands and your voice is 01:51:20.841 --> 01:51:22.209 processed locally on device so 01:51:22.209 --> 01:51:24.311 none of that audio goes to 01:51:24.311 --> 01:51:26.346 Apple. Now, next, I want to 01:51:26.346 --> 01:51:27.948 turn to a new solution that 01:51:27.948 --> 01:51:29.349 helps you find your Mac should 01:51:29.349 --> 01:51:32.586 it ever be lost or stolen. It's 01:51:32.586 --> 01:51:36.390 called find my. Now, find my 01:51:36.390 --> 01:51:37.824 combines Find My IPhone with 01:51:37.824 --> 01:51:39.192 Find My Friends and it's now 01:51:39.192 --> 01:51:40.861 available on the Mac and iOS 01:51:40.861 --> 01:51:43.196 devices as well. And it has a 01:51:43.196 --> 01:51:45.799 new twist, because it can now 01:51:45.799 --> 01:51:47.034 even locate Apple devices that 01:51:47.034 --> 01:51:49.069 are off line. Now, this is 01:51:49.069 --> 01:51:50.671 particularly important for Macs 01:51:50.671 --> 01:51:52.539 because often your laptop is 01:51:52.539 --> 01:51:55.175 folded up in a bag, asleep, and 01:51:55.175 --> 01:51:57.244 no longer on the network. Now, 01:51:57.244 --> 01:52:00.247 the way this works is really 01:52:00.247 --> 01:52:01.782 cool. Let's say you have 01:52:01.782 --> 01:52:04.184 misplaced your MacBook. So even 01:52:04.184 --> 01:52:05.619 when it's off line and sleeping 01:52:05.619 --> 01:52:08.522 it sends out a secure Bluetooth 01:52:08.522 --> 01:52:10.557 beacon that can be detected by 01:52:10.557 --> 01:52:12.025 other people's Apple devices 01:52:12.025 --> 01:52:14.261 nearby. Now, they can relay 01:52:14.261 --> 01:52:15.629 your MacBook's location to the 01:52:15.629 --> 01:52:16.997 network and ultimately back to 01:52:16.997 --> 01:52:20.534 you so you can find it. Now, 01:52:20.534 --> 01:52:22.135 what's amazing is that this 01:52:22.135 --> 01:52:24.171 whole interaction is end-to-end 01:52:24.171 --> 01:52:25.772 encrypted and anonymous. It 01:52:25.772 --> 01:52:28.375 uses just tiny bits of data that 01:52:28.375 --> 01:52:29.776 piggyback on existing network 01:52:29.776 --> 01:52:31.378 traffic, so there is no need to 01:52:31.378 --> 01:52:33.213 worry about your battery life, 01:52:33.213 --> 01:52:37.017 your data usage, or your 01:52:37.017 --> 01:52:41.088 privacy. Next, activation lock. 01:52:41.088 --> 01:52:43.156 We are bringing activation lock 01:52:43.156 --> 01:52:45.158 to your Mac to make it far less 01:52:45.158 --> 01:52:47.094 attractive to thieves. It's 01:52:47.094 --> 01:52:49.229 amazing on all Macs with a T2 01:52:49.229 --> 01:52:50.430 security chip and it works just 01:52:50.430 --> 01:52:52.499 like on your iPhone and iPad. 01:52:52.499 --> 01:52:54.234 So in the unfortunate event that 01:52:54.234 --> 01:52:56.536 your Mac ever is stolen, the 01:52:56.536 --> 01:52:58.171 thief will find it completely 01:52:58.171 --> 01:52:59.940 useless because they can't even 01:52:59.940 --> 01:53:03.310 install or boot it unless you 01:53:03.310 --> 01:53:04.878 reactivate it with your 01:53:04.878 --> 01:53:05.946 credentials. Now, I want to 01:53:05.946 --> 01:53:07.547 turn to apps because there is 01:53:07.547 --> 01:53:10.350 much more to the App Storey in 01:53:10.350 --> 01:53:12.019 Catalina. Now, you will find of 01:53:12.019 --> 01:53:15.656 course the beautiful new photo 01:53:15.656 --> 01:53:17.958 browsing experience in Photos. 01:53:17.958 --> 01:53:19.960 Up dated start page in Safari. 01:53:19.960 --> 01:53:23.130 The brand new gallery view in 01:53:23.130 --> 01:53:25.932 notes. And a completely 01:53:25.932 --> 01:53:27.067 redesigned Reminders app, but 01:53:27.067 --> 01:53:29.870 also for the first time we're 01:53:29.870 --> 01:53:31.271 bringing Screen Time to the Mac. 01:53:31.271 --> 01:53:32.906 Now, it has all of the same 01:53:32.906 --> 01:53:34.741 great features from iOS, so you 01:53:34.741 --> 01:53:36.209 and your family can understand 01:53:36.209 --> 01:53:38.045 the complete picture of your use 01:53:38.045 --> 01:53:39.346 across all of your devices and 01:53:39.346 --> 01:53:41.348 all of the limits are enforced 01:53:41.348 --> 01:53:43.917 across all of your devices. We 01:53:43.917 --> 01:53:46.019 think this is going to be great 01:53:46.019 --> 01:53:48.221 for families. Now, of course, 01:53:48.221 --> 01:53:50.023 Mac users love third-party apps 01:53:50.023 --> 01:53:51.958 and they love to have more on 01:53:51.958 --> 01:53:54.361 the platform. We have been 01:53:54.361 --> 01:53:56.263 working on a new project that 01:53:56.263 --> 01:53:57.964 internally we call Project 01:53:57.964 --> 01:53:59.266 Catatast, and it's new 01:53:59.266 --> 01:54:00.801 technology that let's Developers 01:54:00.801 --> 01:54:02.502 quickly and efficiently create 01:54:02.502 --> 01:54:05.105 apps for the Mac based on their 01:54:05.105 --> 01:54:07.441 existing iPad apps. Now, there 01:54:07.441 --> 01:54:09.676 are over a million iPad apps out 01:54:09.676 --> 01:54:10.844 there and we think some of them 01:54:10.844 --> 01:54:13.080 would be fantastic on the Mac, 01:54:13.080 --> 01:54:15.282 now, iPad Developers, of course, 01:54:15.282 --> 01:54:16.783 would also love to have a 01:54:16.783 --> 01:54:17.984 greater audience to sell their 01:54:17.984 --> 01:54:20.754 apps to. And there are 01:54:20.754 --> 01:54:22.122 100 million active Mac users out 01:54:22.122 --> 01:54:23.957 there waiting for them. Now, if 01:54:23.957 --> 01:54:26.059 you are running Mojave you have 01:54:26.059 --> 01:54:27.961 already used Catalyst technology 01:54:27.961 --> 01:54:29.763 because we used it to build 01:54:29.763 --> 01:54:32.432 News, Stocks, Voice Memos, Home, 01:54:32.432 --> 01:54:34.601 that was just V1 and we have 01:54:34.601 --> 01:54:37.003 learned a lot since then. We 01:54:37.003 --> 01:54:39.005 have spent the last year 01:54:39.005 --> 01:54:41.241 expanding the number of 01:54:41.241 --> 01:54:42.642 categories of apps the 01:54:42.642 --> 01:54:43.543 technology could support and we 01:54:43.543 --> 01:54:45.045 have tuned it up so it results 01:54:45.045 --> 01:54:46.980 in a much better Mac App. We 01:54:46.980 --> 01:54:48.215 are pleased to announce that we 01:54:48.215 --> 01:54:51.384 are making cast lift available 01:54:51.384 --> 01:54:54.421 to -- Catalyst available in 01:54:54.421 --> 01:54:55.655 macOS Catalina. 01:54:55.655 --> 01:54:58.825 (Applause). 01:55:00.460 --> 01:55:03.130 Now, the experience starts right 01:55:03.130 --> 01:55:06.066 here in XCode just open up your 01:55:06.066 --> 01:55:08.034 existing iPad project, check the 01:55:08.034 --> 01:55:09.903 Mac check box. And just like 01:55:09.903 --> 01:55:11.805 that you will get a huge head 01:55:11.805 --> 01:55:13.974 start because XCode 01:55:13.974 --> 01:55:15.675 automatically builds in all of 01:55:15.675 --> 01:55:17.010 the fundamental features like 01:55:17.010 --> 01:55:18.545 cursor controls, window controls 01:55:18.545 --> 01:55:20.914 and so forth, and that let's you 01:55:20.914 --> 01:55:22.582 focus on the finishing touches, 01:55:22.582 --> 01:55:25.252 maybe a translucent side bar, 01:55:25.252 --> 01:55:26.787 pull down menus or whatever 01:55:26.787 --> 01:55:28.355 features would make your app 01:55:28.355 --> 01:55:30.590 just great on the Mac. Now, 01:55:30.590 --> 01:55:32.993 this means one Development Team 01:55:32.993 --> 01:55:36.396 for the first time can build a 01:55:36.396 --> 01:55:38.865 single app that can span all the 01:55:38.865 --> 01:55:40.967 way from iPhone to iPad to Mac. 01:55:40.967 --> 01:55:42.536 Now, we have been working with a 01:55:42.536 --> 01:55:45.438 number of Developers previewing 01:55:45.438 --> 01:55:46.840 Catalyst technology, and we have 01:55:46.840 --> 01:55:49.176 already seen some great Mac 01:55:49.176 --> 01:55:52.145 Apps. For instance, the great 01:55:52.145 --> 01:55:55.515 racing game Asphalt 9: Legends 01:55:55.515 --> 01:55:57.951 from Game Loft. Here is what 01:55:57.951 --> 01:55:59.853 they had to say. 01:56:07.961 --> 01:56:09.963 And Twitter excited to come back 01:56:09.963 --> 01:56:14.534 to the Mac with a native app 01:56:24.711 --> 01:56:27.781 And finally, we asked Atlassian, 01:56:27.781 --> 01:56:30.584 Developers of Jira cloud, 01:56:30.584 --> 01:56:31.184 leading project management 01:56:31.184 --> 01:56:32.919 solution for agile software 01:56:32.919 --> 01:56:34.921 development to give Catalyst a 01:56:34.921 --> 01:56:37.090 try. To tell you more about it 01:56:37.090 --> 01:56:39.459 I would like to invite Rob 01:56:39.459 --> 01:56:41.695 senior iOS Engineer to the 01:56:41.695 --> 01:56:44.497 stage, R Rob, come on up. 01:56:44.497 --> 01:56:47.300 >> ROB CHATFIELD: Thanks, Craig. 01:56:47.300 --> 01:56:49.502 Jira has been on the web for 01:56:49.502 --> 01:56:51.104 years, and recently we have put 01:56:51.104 --> 01:56:53.640 a lot of effort into mobile. 01:56:53.640 --> 01:56:55.075 Like our iOS app that offers 01:56:55.075 --> 01:56:57.043 quick and easy access to your 01:56:57.043 --> 01:56:59.412 projects on the go. Many of you 01:56:59.412 --> 01:57:01.014 have asked us for a similar 01:57:01.014 --> 01:57:03.016 experience on the Mac. Well, 01:57:03.016 --> 01:57:04.284 today, I am thrilled to announce 01:57:04.284 --> 01:57:06.253 that we have done just that. We 01:57:06.253 --> 01:57:07.187 are impressed that we were able 01:57:07.187 --> 01:57:09.656 to get the Jira project up and 01:57:09.656 --> 01:57:11.157 running in just a few days and 01:57:11.157 --> 01:57:14.728 it's a huge project. Now, our 01:57:14.728 --> 01:57:17.297 iOS devs are Mac Dev too. One 01:57:17.297 --> 01:57:23.403 code base, one team. Here is a 01:57:23.403 --> 01:57:26.640 preview. The boards view looks 01:57:26.640 --> 01:57:28.108 amazing on the Mac display with 01:57:28.108 --> 01:57:30.143 plenty of room for multitasking, 01:57:30.143 --> 01:57:33.446 and the benefit of this being a 01:57:33.446 --> 01:57:35.382 native app is that its insanely 01:57:35.382 --> 01:57:36.917 fast. We can switch between 01:57:36.917 --> 01:57:38.318 these views instantly, which is 01:57:38.318 --> 01:57:40.153 a level of performance you just 01:57:40.153 --> 01:57:41.554 don't get on the Web. And this 01:57:41.554 --> 01:57:43.356 is one project. So all of the 01:57:43.356 --> 01:57:45.825 work we did on iPad 01:57:45.825 --> 01:57:47.060 automatically translated to the 01:57:47.060 --> 01:57:50.263 Mac, like keyboard shortcuts, 01:57:50.263 --> 01:57:52.966 Spotlight, and Drag and Drop. 01:57:52.966 --> 01:57:54.968 And it was easy to add those 01:57:54.968 --> 01:57:56.569 finishing touches that make it 01:57:56.569 --> 01:57:58.905 perfect for the desktop. For 01:57:58.905 --> 01:58:00.674 example, we added our top tasks 01:58:00.674 --> 01:58:04.177 into the custom Toolbar. All of 01:58:04.177 --> 01:58:06.880 this never would have happened 01:58:06.880 --> 01:58:08.515 without Project Catalyst. We 01:58:08.515 --> 01:58:10.517 are super excited to be bringing 01:58:10.517 --> 01:58:12.218 the Jira app to Mac and can't 01:58:12.218 --> 01:58:14.554 wait for you to try it. So look 01:58:14.554 --> 01:58:16.289 for Jira Cloud in the Mac App 01:58:16.289 --> 01:58:17.791 Store later this year. Thank 01:58:17.791 --> 01:58:18.458 you very much! 01:58:18.458 --> 01:58:21.294 (Applause). 01:58:25.832 --> 01:58:26.399 >> CRAIG FEDERIGHI: We are 01:58:26.399 --> 01:58:27.834 really excited about this 01:58:27.834 --> 01:58:28.835 technology and excited to see 01:58:28.835 --> 01:58:31.104 what apps you all bring to the 01:58:31.104 --> 01:58:34.074 Mac App Store this fall. So 01:58:34.074 --> 01:58:37.310 that's macOS Catalina. Sidecar, 01:58:37.310 --> 01:58:38.812 strong security improvements, 01:58:38.812 --> 01:58:41.114 great new system apps and 01:58:41.114 --> 01:58:42.482 Project Catalyst bringing a 01:58:42.482 --> 01:58:44.084 whole new way to bring new apps 01:58:44.084 --> 01:58:46.586 to the Mac. You know, you have 01:58:46.586 --> 01:58:48.555 seen a lot today in terms of 01:58:48.555 --> 01:58:50.223 tools for pro users, and you 01:58:50.223 --> 01:58:51.992 know who our biggest group of 01:58:51.992 --> 01:58:54.361 pros is? Well, it's Developers, 01:58:54.361 --> 01:58:58.765 all of you. And, you know, 01:58:58.765 --> 01:59:00.567 everything we do for Developers 01:59:00.567 --> 01:59:02.268 is focused on the goal of 01:59:02.268 --> 01:59:04.738 helping you create the greatest 01:59:04.738 --> 01:59:06.773 and most innovative apps and we 01:59:06.773 --> 01:59:09.542 do this by providing tools and 01:59:09.542 --> 01:59:10.343 technologies designed to give 01:59:10.343 --> 01:59:12.846 you a head start. Well, this 01:59:12.846 --> 01:59:14.848 year we have a whole bunch to 01:59:14.848 --> 01:59:17.484 talk about, like Metal and Core 01:59:17.484 --> 01:59:18.852 ML, but we are going to cover 01:59:18.852 --> 01:59:20.153 that later in the conference. 01:59:20.153 --> 01:59:21.921 Today I want to focus on just 01:59:21.921 --> 01:59:25.125 two areas. AR and Swift. And 01:59:25.125 --> 01:59:29.029 we will start with AR. Today we 01:59:29.029 --> 01:59:30.697 have three really big 01:59:30.697 --> 01:59:34.067 announcements, starting with 01:59:34.067 --> 01:59:36.669 RealityKit. Creating complex 3D 01:59:36.669 --> 01:59:37.971 environments can require deep 01:59:37.971 --> 01:59:40.807 knowledge of 3D modeling and 01:59:40.807 --> 01:59:44.177 mastery of sophisticated gaming 01:59:44.177 --> 01:59:45.812 engines like Unity and unreal, 01:59:45.812 --> 01:59:46.746 but what about the Developers 01:59:46.746 --> 01:59:49.315 who want to incorporate 3D and 01:59:49.315 --> 01:59:50.817 AR in their apps but they don't 01:59:50.817 --> 01:59:52.318 have that experience. That's 01:59:52.318 --> 01:59:53.753 where RealityKit comes in. It's 01:59:53.753 --> 01:59:55.755 built from the ground up for AR 01:59:55.755 --> 01:59:59.325 with photo realistic rendering, 01:59:59.325 --> 02:00:00.727 amazing effects like camera 02:00:00.727 --> 02:00:02.862 motion blur and noise, and it 02:00:02.862 --> 02:00:04.497 seamlessly integrated into ARKit 02:00:04.497 --> 02:00:07.434 and has a native Swift API. How 02:00:07.434 --> 02:00:09.969 do you actually model 3D 02:00:09.969 --> 02:00:11.504 content? That's where Reality 02:00:11.504 --> 02:00:14.340 Composer comes in. Reality come 02:00:14.340 --> 02:00:17.877 poser is a new app featuring 02:00:17.877 --> 02:00:19.312 Drag and Drop interface and a 02:00:19.312 --> 02:00:20.780 library of high quality objects 02:00:20.780 --> 02:00:22.882 and animations making it 02:00:22.882 --> 02:00:24.517 incredibly fast and easy to 02:00:24.517 --> 02:00:26.152 build an interactive 02:00:26.152 --> 02:00:27.220 environment. It's integrated 02:00:27.220 --> 02:00:29.122 with XCode, but it's also 02:00:29.122 --> 02:00:31.357 available on iOS. So you can 02:00:31.357 --> 02:00:33.860 edit, test, and tune your app 02:00:33.860 --> 02:00:35.361 right on the device where it 02:00:35.361 --> 02:00:37.330 will ultimately be delivered. 02:00:37.330 --> 02:00:40.400 Of course, the foundation of AR 02:00:40.400 --> 02:00:44.437 on iOS is ARKit, and ARKit is a 02:00:44.437 --> 02:00:46.439 major update. I want to focus 02:00:46.439 --> 02:00:49.242 on one area around the 02:00:49.242 --> 02:00:50.243 improvement in the way people 02:00:50.243 --> 02:00:52.045 are handled in AR scenes 02:00:52.045 --> 02:00:53.513 starting with people occlusion. 02:00:53.513 --> 02:00:56.182 Now, this is insane. What used 02:00:56.182 --> 02:00:58.084 to require painstaking 02:00:58.084 --> 02:00:59.652 compositing by hand can now be 02:00:59.652 --> 02:01:00.620 done in real time. 02:01:00.620 --> 02:01:02.122 (Applause). 02:01:02.122 --> 02:01:03.289 Now, by knowing where these 02:01:03.289 --> 02:01:04.591 people are in the scenes you can 02:01:04.591 --> 02:01:06.693 see we can layer virtual content 02:01:06.693 --> 02:01:08.128 in front and behind them, and 02:01:08.128 --> 02:01:11.264 check this out, Motion Capture. 02:01:11.264 --> 02:01:12.632 Just point your camera at a 02:01:12.632 --> 02:01:14.934 person and we can track in real 02:01:14.934 --> 02:01:16.870 time the positions of their 02:01:16.870 --> 02:01:18.571 head, their torso and their 02:01:18.571 --> 02:01:19.973 limbs and feed it as an input 02:01:19.973 --> 02:01:21.407 into the AR experience. 02:01:21.407 --> 02:01:22.375 (Applause). 02:01:22.375 --> 02:01:24.144 Now, Developers are going to do 02:01:24.144 --> 02:01:26.346 amazing things with ARKit 3, and 02:01:26.346 --> 02:01:29.115 that brings us to Minecraft. 02:01:29.115 --> 02:01:31.351 Minecraft is the best selling 02:01:31.351 --> 02:01:33.386 game of all time, and a great 02:01:33.386 --> 02:01:35.522 platform or creativity. So to 02:01:35.522 --> 02:01:37.957 see how ARKit is enabling 02:01:37.957 --> 02:01:40.527 Minecraft to go to the next 02:01:40.527 --> 02:01:42.362 level, I'm happy to welcome to 02:01:42.362 --> 02:01:45.465 the stage Lydia Winters and Saxs 02:01:45.465 --> 02:01:49.002 Persson from Mojang. 02:01:49.002 --> 02:01:51.104 (Applause). 02:01:53.940 --> 02:01:56.476 >> LYDIA WINTERS: Thanks Craig. 02:01:56.476 --> 02:01:57.977 Our amazing community inspires 02:01:57.977 --> 02:02:00.647 us to push boundaries and build 02:02:00.647 --> 02:02:02.415 unique experiences. We are here 02:02:02.415 --> 02:02:05.885 today to show you our newest 02:02:05.885 --> 02:02:07.187 creation. 02:02:07.187 --> 02:02:09.289 >> We have been dreaming about 02:02:09.289 --> 02:02:10.623 Minecraft in the real world, 02:02:10.623 --> 02:02:11.891 Minecraft in Augmented Reality. 02:02:11.891 --> 02:02:14.260 We share a vision with Apple how 02:02:14.260 --> 02:02:16.396 AR can uniquely connect us to 02:02:16.396 --> 02:02:18.498 the world and today technology 02:02:18.498 --> 02:02:19.799 is ready for the vision. We 02:02:19.799 --> 02:02:20.967 built something we think is 02:02:20.967 --> 02:02:21.868 pretty special. 02:02:21.868 --> 02:02:23.269 >> LYDIA WINTERS: We are excited 02:02:23.269 --> 02:02:25.004 to demo GamePlay for the very 02:02:25.004 --> 02:02:27.340 first time right here on stage. 02:02:27.340 --> 02:02:33.379 (Applause). 02:02:33.379 --> 02:02:37.417 This is Minecraft Earth. 02:02:37.417 --> 02:02:38.017 >> SAXS PERSSON: Let's start 02:02:38.017 --> 02:02:40.019 with the basics. This is a real 02:02:40.019 --> 02:02:41.654 living, breathing Minecraft 02:02:41.654 --> 02:02:43.489 world right on your tabletop 02:02:43.489 --> 02:02:45.792 with red stone circuitry, 02:02:45.792 --> 02:02:47.794 fireworks, flowing water. You 02:02:47.794 --> 02:02:51.164 can break anything, you can play 02:02:51.164 --> 02:02:53.600 with your mobs, and when I look 02:02:53.600 --> 02:02:55.902 at Lydia,ky see what tool she is 02:02:55.902 --> 02:02:58.071 olding and I can see her name, 02:02:58.071 --> 02:03:00.440 and I can see anything she is 02:03:00.440 --> 02:03:01.040 building. 02:03:01.040 --> 02:03:01.808 >> LYDIA WINTERS: I will put 02:03:01.808 --> 02:03:04.043 myself into the build. There I 02:03:04.043 --> 02:03:05.478 am. 02:03:05.478 --> 02:03:06.112 >> SAXS PERSSON: Nice. Looks 02:03:06.112 --> 02:03:08.781 just like you. Let's use Motion 02:03:08.781 --> 02:03:10.750 Capture and make your character 02:03:10.750 --> 02:03:14.220 wave. Try one wave. Try the 02:03:14.220 --> 02:03:16.022 double wave. Cool. 02:03:16.022 --> 02:03:17.123 >> LYDIA WINTERS: This looks 02:03:17.123 --> 02:03:18.491 amazing on the tabletop, but 02:03:18.491 --> 02:03:22.595 let's use the stage. 02:03:29.636 --> 02:03:40.346 Here we go. 02:03:40.346 --> 02:03:44.517 (Applause). 02:03:48.288 --> 02:03:49.389 >> LYDIA WINTERS: Look, mom, I'm 02:03:49.389 --> 02:03:56.696 in m Minecraft!. 02:03:58.698 --> 02:03:59.332 >> SAXS PERSSON: You fit right 02:03:59.332 --> 02:04:01.401 in with the new people occlusion 02:04:01.401 --> 02:04:02.669 feature like you can fit right 02:04:02.669 --> 02:04:04.904 into your Minecraft world. That 02:04:04.904 --> 02:04:08.441 only works on iOS. 02:04:18.584 --> 02:04:19.285 >> LYDIA WINTERS: It's like hide 02:04:19.285 --> 02:04:22.522 and seek. 02:04:22.522 --> 02:04:24.891 >> SAXS PERSSON: This is a fully 02:04:24.891 --> 02:04:27.193 interest or active world even at 02:04:27.193 --> 02:04:29.362 this scale. There are some 02:04:29.362 --> 02:04:30.563 interesting levers over here, I 02:04:30.563 --> 02:04:32.065 will press the one with the 02:04:32.065 --> 02:04:34.767 feathers on it. 02:04:34.767 --> 02:04:35.435 >> SAXS PERSSON: Watch out for 02:04:35.435 --> 02:04:38.471 the chickens. 02:04:38.471 --> 02:04:39.072 >> LYDIA WINTERS: Chickens. 02:04:39.072 --> 02:04:39.672 >> SAXS PERSSON: I will put 02:04:39.672 --> 02:04:40.840 seeds in my hand. They should 02:04:40.840 --> 02:04:42.575 come rushing over. 02:04:42.575 --> 02:04:47.313 >> LYDIA WINTERS: So cute! Hey 02:04:47.313 --> 02:04:48.915 Saxs, there is another lever 02:04:48.915 --> 02:04:51.517 over here it has TNT on it, I'm 02:04:51.517 --> 02:04:53.519 definitely going to pull it. 02:04:53.519 --> 02:04:57.090 >> SAXS PERSSON: Watch out. 02:04:57.090 --> 02:04:58.324 >> LYDIA WINTERS: I'm right on 02:04:58.324 --> 02:05:02.628 the edge. Skeletons. 02:05:02.628 --> 02:05:03.296 >> SAXS PERSSON: Lydia I'm going 02:05:03.296 --> 02:05:06.199 to help you out with the 02:05:06.199 --> 02:05:06.466 skeletons. 02:05:06.466 --> 02:05:08.067 >> LYDIA WINTERS: Thank you. 02:05:08.067 --> 02:05:08.601 >> SAXS PERSSON: Uht-oh, 02:05:08.601 --> 02:05:10.136 chicken, sorry. 02:05:10.136 --> 02:05:12.338 >> LYDIA WINTERS: Oh, know. 02:05:12.338 --> 02:05:14.006 Skeletons only. 02:05:14.006 --> 02:05:15.007 >> SAXS PERSSON: I'm trying. 02:05:15.007 --> 02:05:17.243 All right. That's a huge cave 02:05:17.243 --> 02:05:19.445 underneath you we can light up. 02:05:19.445 --> 02:05:20.246 >> LYDIA WINTERS: It's hard to 02:05:20.246 --> 02:05:21.547 believe that there is nothing on 02:05:21.547 --> 02:05:22.949 the ground or around us on the 02:05:22.949 --> 02:05:24.917 stage. It's incredibly 02:05:24.917 --> 02:05:26.119 immersive. 02:05:26.119 --> 02:05:28.388 The fun, quirkiness and 02:05:28.388 --> 02:05:29.689 surprises of Minecraft are all 02:05:29.689 --> 02:05:32.125 around to discover. Oh, no, 02:05:32.125 --> 02:05:36.162 Saxs, a creeper! 02:05:36.162 --> 02:05:42.235 (Applause). 02:05:50.076 --> 02:05:51.010 >> LYDIA WINTERS: It's always a 02:05:51.010 --> 02:05:52.445 creeper. 02:05:52.445 --> 02:05:54.680 Minecraft takes on its biggest 02:05:54.680 --> 02:05:57.116 dimension yet, earth. Unleash 02:05:57.116 --> 02:05:58.718 your creativity, build with 02:05:58.718 --> 02:06:00.086 friends and turn the real world 02:06:00.086 --> 02:06:02.955 into your Playground. 02:06:02.955 --> 02:06:05.124 >> SAXS PERSSON: Go to Minecraft 02:06:05.124 --> 02:06:07.393 dot net to learn more. We can't 02:06:07.393 --> 02:06:09.529 wait to see what you do in 02:06:09.529 --> 02:06:11.330 Minecraft Earth. Thanks, 02:06:11.330 --> 02:06:11.731 everyone. 02:06:11.731 --> 02:06:16.135 >> SAXS PERSSON: Thank you! 02:06:16.135 --> 02:06:18.237 (Applause). 02:06:18.237 --> 02:06:18.871 >> CRAIG FEDERIGHI: Isn't that 02:06:18.871 --> 02:06:20.373 great in now, just to be clear, 02:06:20.373 --> 02:06:22.375 no chickens were harmed on the 02:06:22.375 --> 02:06:25.445 stage at WWDC. I know it was 02:06:25.445 --> 02:06:27.246 life like, but that was an 02:06:27.246 --> 02:06:29.215 illusion. That's ARKit 3, 02:06:29.215 --> 02:06:30.716 RealityKit and Reality Composer. 02:06:30.716 --> 02:06:35.188 It's a huge year for AR. It's 02:06:35.188 --> 02:06:39.025 also an enormous year for 02:06:39.025 --> 02:06:39.225 Swift. 02:06:39.225 --> 02:06:40.827 (Applause). 02:06:43.930 --> 02:06:46.432 Now, platform programming 02:06:46.432 --> 02:06:47.900 language transitions they only 02:06:47.900 --> 02:06:50.069 come along every 20 to 30 years. 02:06:50.069 --> 02:06:52.405 You k know, C and Objective-C 02:06:52.405 --> 02:06:55.575 those were created in the 70s 02:06:55.575 --> 02:06:56.876 and 80s and Swift was just 02:06:56.876 --> 02:06:59.111 launched five years ago and it's 02:06:59.111 --> 02:07:00.780 amazing how strong it's been 02:07:00.780 --> 02:07:02.849 going. There are over 450,000 02:07:02.849 --> 02:07:04.417 apps on the App Store using 02:07:04.417 --> 02:07:06.619 Swift, and Developers are loving 02:07:06.619 --> 02:07:06.786 it. 02:07:06.786 --> 02:07:09.355 (Applause). 02:07:09.355 --> 02:07:14.360 Yes. Thank you all. 02:07:14.360 --> 02:07:16.996 But, you know, a new language 02:07:16.996 --> 02:07:18.698 enables new paradigms and with 02:07:18.698 --> 02:07:20.867 it, new frameworks. Now, 02:07:20.867 --> 02:07:23.069 Objective-C enabled AppKit and 02:07:23.069 --> 02:07:25.571 then UIKit improving developer 02:07:25.571 --> 02:07:27.039 productivity by an order of 02:07:27.039 --> 02:07:29.041 magnitude and igniting the app 02:07:29.041 --> 02:07:30.543 revolution. Now, when we 02:07:30.543 --> 02:07:31.944 introduce Swift, the first step 02:07:31.944 --> 02:07:33.546 was to make sure Developers 02:07:33.546 --> 02:07:35.214 could access these great 02:07:35.214 --> 02:07:36.449 frameworks while taking 02:07:36.449 --> 02:07:37.850 advantage of the languages, 02:07:37.850 --> 02:07:39.185 speed, and expressiveness, but, 02:07:39.185 --> 02:07:41.754 of course, the biggest gains 02:07:41.754 --> 02:07:45.091 were yet to come. The true step 02:07:45.091 --> 02:07:46.592 function in development would 02:07:46.592 --> 02:07:48.661 only come when we engineered a 02:07:48.661 --> 02:07:50.796 new framework, built from the 02:07:50.796 --> 02:07:53.032 ground up to take advantage of 02:07:53.032 --> 02:07:55.401 everything that Swift had to 02:07:55.401 --> 02:07:57.036 offer. Today we are announcing 02:07:57.036 --> 02:08:00.806 that new framework. It's called 02:08:00.806 --> 02:08:01.541 SwiftUI. 02:08:01.541 --> 02:08:04.343 (Applause). 02:08:15.888 --> 02:08:18.491 Now, SwiftUI is built in Swift 02:08:18.491 --> 02:08:20.426 for Swift. And it provides a 02:08:20.426 --> 02:08:22.728 new paradigm. You specify UI 02:08:22.728 --> 02:08:24.764 with simple declarations. It 02:08:24.764 --> 02:08:26.332 makes code really easy to write 02:08:26.332 --> 02:08:28.167 and really easy to understand. 02:08:28.167 --> 02:08:29.602 It's designed to help you build 02:08:29.602 --> 02:08:31.671 better apps with way less code. 02:08:31.671 --> 02:08:33.472 For instance, let's take an app 02:08:33.472 --> 02:08:35.207 like this, a simple list. We 02:08:35.207 --> 02:08:36.509 have all written one of these. 02:08:36.509 --> 02:08:37.910 It turns out if you want to 02:08:37.910 --> 02:08:40.513 write this with support for all 02:08:40.513 --> 02:08:42.682 of the modern features you might 02:08:42.682 --> 02:08:43.716 end up writing something like 02:08:43.716 --> 02:08:46.652 this in UIKit. It's actually 02:08:46.652 --> 02:08:48.521 quite a bit of code. Here is 02:08:48.521 --> 02:08:52.558 that same thing in SwiftUI. 02:08:52.558 --> 02:08:53.526 That's it! 02:08:53.526 --> 02:08:55.127 (Applause). 02:08:55.127 --> 02:09:01.434 Just a few lines of Swift code. 02:09:01.434 --> 02:09:03.603 Yes. Now, there is so much that 02:09:03.603 --> 02:09:05.338 SwiftUI gives you. It frees you 02:09:05.338 --> 02:09:07.273 to focus on the functionality in 02:09:07.273 --> 02:09:10.409 your apps and we automatically 02:09:10.409 --> 02:09:12.912 do new things for you like when 02:09:12.912 --> 02:09:14.714 we add Dark Mode your app gets 02:09:14.714 --> 02:09:15.948 it automatically. And the 02:09:15.948 --> 02:09:17.249 framework is only part of the 02:09:17.249 --> 02:09:19.352 story because in XCode there's a 02:09:19.352 --> 02:09:20.419 new interactive development 02:09:20.419 --> 02:09:22.722 experience, you can think 02:09:22.722 --> 02:09:24.423 Mr. About it like Playgrounds 02:09:24.423 --> 02:09:26.659 cranked to 11 built for apps. 02:09:26.659 --> 02:09:28.861 To show you SwiftUI in action, I 02:09:28.861 --> 02:09:30.796 would like to invite Josh 02:09:30.796 --> 02:09:34.700 Shaffer, the head of our iOS UI 02:09:34.700 --> 02:09:36.102 frameworks team to the stage to 02:09:36.102 --> 02:09:38.537 give you a live demo. Josh. 02:09:38.537 --> 02:09:42.608 (Applause). 02:09:42.608 --> 02:09:44.043 >> JOSH SHAFFER: All right. 02:09:44.043 --> 02:09:45.678 Thanks Craig. Let me show you 02:09:45.678 --> 02:09:47.213 how easy it is to get started 02:09:47.213 --> 02:09:49.215 with SwiftUI. On the canvas on 02:09:49.215 --> 02:09:50.983 the right you can see my simple 02:09:50.983 --> 02:09:52.885 hello world app. And I can 02:09:52.885 --> 02:09:54.220 select the text on the canvas 02:09:54.220 --> 02:09:55.955 and when I do XCode highlights 02:09:55.955 --> 02:09:57.823 the code in the editor on the 02:09:57.823 --> 02:09:59.525 left. Watch what happens when I 02:09:59.525 --> 02:10:01.961 edit it. The preview updates 02:10:01.961 --> 02:10:02.261 immediately. 02:10:02.261 --> 02:10:06.465 (Applause). 02:10:06.465 --> 02:10:08.234 Now, to get started let's open 02:10:08.234 --> 02:10:09.402 our library of views. We can 02:10:09.402 --> 02:10:11.771 see options and drag one out and 02:10:11.771 --> 02:10:13.539 drop it on the canvas. As soon 02:10:13.539 --> 02:10:15.941 as I do, the code is added to 02:10:15.941 --> 02:10:18.244 the editor on the left. With 02:10:18.244 --> 02:10:20.146 simple Drag and Drop, we can get 02:10:20.146 --> 02:10:22.581 real code created instantly, and 02:10:22.581 --> 02:10:24.383 built in inspectors let us 02:10:24.383 --> 02:10:26.686 adjust the layout of our views 02:10:26.686 --> 02:10:28.287 exactly like you would in an app 02:10:28.287 --> 02:10:29.889 like Keynote. The inspectors 02:10:29.889 --> 02:10:31.290 are tailored for each type of 02:10:31.290 --> 02:10:32.858 view so you can see the kind of 02:10:32.858 --> 02:10:34.326 options that you have, and 02:10:34.326 --> 02:10:36.128 choose exactly the one that you 02:10:36.128 --> 02:10:38.030 want. And I can use the exact 02:10:38.030 --> 02:10:39.799 same tools to edit the code 02:10:39.799 --> 02:10:42.001 directly too. So with just one 02:10:42.001 --> 02:10:43.569 step, we can take this view we 02:10:43.569 --> 02:10:44.870 have been building and convert 02:10:44.870 --> 02:10:47.506 it into a scrollable list of 02:10:47.506 --> 02:10:49.909 views. 02:10:49.909 --> 02:10:53.546 Now, a list requires content. 02:10:53.546 --> 02:10:54.747 Thanks. It's really 02:10:54.747 --> 02:10:55.748 incredible. 02:10:55.748 --> 02:10:57.683 So a list requires content and 02:10:57.683 --> 02:10:59.618 for that we can bring in a model 02:10:59.618 --> 02:11:01.520 object I created earlier and 02:11:01.520 --> 02:11:03.622 start connecting it up to our 02:11:03.622 --> 02:11:07.159 views. For the first pubc app 02:11:07.159 --> 02:11:08.961 written with SwiftUI we thought 02:11:08.961 --> 02:11:11.063 it would be fun to let our 02:11:11.063 --> 02:11:12.798 friends in product marketing to 02:11:12.798 --> 02:11:14.100 choose the name. Here we have a 02:11:14.100 --> 02:11:16.202 list of themes but we need a 02:11:16.202 --> 02:11:17.603 place to display a release name. 02:11:17.603 --> 02:11:19.705 For that we can drag in a custom 02:11:19.705 --> 02:11:21.173 component a created earlier and 02:11:21.173 --> 02:11:23.008 drop it at the top. Now, even 02:11:23.008 --> 02:11:25.511 with this little amount of code, 02:11:25.511 --> 02:11:26.812 SwiftUI already provides default 02:11:26.812 --> 02:11:28.914 support for really common 02:11:28.914 --> 02:11:30.816 features like localization for 02:11:30.816 --> 02:11:32.918 right-to-left languages and, of 02:11:32.918 --> 02:11:36.689 course, iOS 13's new Dark Mode. 02:11:37.656 --> 02:11:39.992 (Applause). 02:11:42.094 --> 02:11:45.397 All right. Now, let's make this 02:11:45.397 --> 02:11:47.199 interactive. So that when we 02:11:47.199 --> 02:11:49.001 select a row in the table we 02:11:49.001 --> 02:11:50.136 will display a name for the 02:11:50.136 --> 02:11:51.337 theme. We are ready to test it 02:11:51.337 --> 02:11:52.972 out, and with just a click, we 02:11:52.972 --> 02:11:54.940 go from designing our app to 02:11:54.940 --> 02:11:56.175 interacting with it, right in 02:11:56.175 --> 02:11:57.676 XCode. 02:11:57.676 --> 02:11:59.678 Now, testing within XCode is 02:11:59.678 --> 02:12:00.913 incredible, but I want to try it 02:12:00.913 --> 02:12:03.516 on a device too, so with just 02:12:03.516 --> 02:12:05.217 one more click we can now 02:12:05.217 --> 02:12:06.619 install it on our phone and be 02:12:06.619 --> 02:12:08.387 ready to try it out there. So 02:12:08.387 --> 02:12:12.024 let's try farms, or maybe food. 02:12:12.024 --> 02:12:13.893 That's great, but what's really 02:12:13.893 --> 02:12:15.094 incredible about this is that we 02:12:15.094 --> 02:12:16.595 can start to edit it live right 02:12:16.595 --> 02:12:20.699 on the device. So SwiftUI 02:12:20.699 --> 02:12:22.001 includes built in support for 02:12:22.001 --> 02:12:23.803 animated transitions. Let's see 02:12:23.803 --> 02:12:25.137 options and pick a cool one for 02:12:25.137 --> 02:12:26.839 the top. This time when we 02:12:26.839 --> 02:12:28.541 choose a name it will animate 02:12:28.541 --> 02:12:30.342 in. So let's say deserts or 02:12:30.342 --> 02:12:33.712 maybe beaches. That's better, 02:12:33.712 --> 02:12:35.614 but we all know that product 02:12:35.614 --> 02:12:38.083 marketing chooses these names 02:12:38.083 --> 02:12:39.485 randomly, so to get a feel that 02:12:39.485 --> 02:12:41.220 matches that reality, let's wrap 02:12:41.220 --> 02:12:43.322 our banner in a custom 02:12:43.322 --> 02:12:44.323 randomizer component I built 02:12:44.323 --> 02:12:45.925 earlier to help us pick a name 02:12:45.925 --> 02:12:47.493 and now we are ready to choose 02:12:47.493 --> 02:12:49.595 the next name for macOS. That 02:12:49.595 --> 02:12:51.230 one is not great. Let's try 02:12:51.230 --> 02:12:55.134 wurn one more. Cute animals 02:12:55.134 --> 02:12:57.102 seems promising. That one is 02:12:57.102 --> 02:12:58.904 perfect. All right because 02:12:58.904 --> 02:13:00.406 SwiftUI includes built in 02:13:00.406 --> 02:13:01.874 support for integrating with 02:13:01.874 --> 02:13:03.075 other Apple frameworks I thought 02:13:03.075 --> 02:13:06.612 it would be fun to use 02:13:06.612 --> 02:13:09.615 RealityKit to view Flying 02:13:09.615 --> 02:13:10.549 Squirrel. It looks like it's 02:13:10.549 --> 02:13:12.351 going to be amazing. That's a 02:13:12.351 --> 02:13:14.553 Quick Look at building 02:13:14.553 --> 02:13:16.155 interfaces with SwiftUI and 02:13:16.155 --> 02:13:17.756 XCode previews. You are going 02:13:17.756 --> 02:13:18.958 to love it. 02:13:18.958 --> 02:13:23.662 (Applause). 02:13:23.662 --> 02:13:25.664 >> CRAIG FEDERIGHI: What do you 02:13:25.664 --> 02:13:25.865 think? 02:13:25.865 --> 02:13:28.334 (Applause). 02:13:34.473 --> 02:13:35.975 Now, I'm sure that many of you 02:13:35.975 --> 02:13:38.143 are really excited to adopt 02:13:38.143 --> 02:13:39.879 SwiftUI in your apps and the 02:13:39.879 --> 02:13:41.213 good news is you can do it 02:13:41.213 --> 02:13:42.448 starting with a single view all 02:13:42.448 --> 02:13:44.483 the way up to a whole 02:13:44.483 --> 02:13:45.584 application. And this isn't 02:13:45.584 --> 02:13:48.487 just for building iOS apps. For 02:13:48.487 --> 02:13:50.356 the first time ever, we now have 02:13:50.356 --> 02:13:53.092 a native framework for building 02:13:53.092 --> 02:13:54.426 Watch apps as well. 02:13:54.426 --> 02:13:56.562 (Applause). 02:13:59.798 --> 02:14:02.401 But not just that, SwiftUI is 02:14:02.401 --> 02:14:04.904 available across all of our 02:14:04.904 --> 02:14:07.273 platforms and it provides 02:14:07.273 --> 02:14:08.941 bindings to all of the native 02:14:08.941 --> 02:14:10.442 controls so you can customize 02:14:10.442 --> 02:14:11.744 experiences specifically for 02:14:11.744 --> 02:14:14.380 each all while using a common 02:14:14.380 --> 02:14:16.215 API. It's incredibly powerful. 02:14:16.215 --> 02:14:18.050 Now, that's just some of our big 02:14:18.050 --> 02:14:19.652 news for Developers this 02:14:19.652 --> 02:14:20.653 morning. I want to thank you 02:14:20.653 --> 02:14:22.321 all for spending the time with 02:14:22.321 --> 02:14:24.189 me. You are so awesome. I will 02:14:24.189 --> 02:14:25.691 hand it back to Tim. Thank 02:14:25.691 --> 02:14:25.858 you. 02:14:25.858 --> 02:14:29.395 (Applause). 02:14:31.630 --> 02:14:35.334 thank you Craig. 02:14:35.334 --> 02:14:37.169 What an incredible morning! 02:14:37.169 --> 02:14:39.104 Have you enjoyed it? 02:14:39.104 --> 02:14:44.109 (Applause). 02:14:44.109 --> 02:14:46.445 Today we moved all of our 02:14:46.445 --> 02:14:48.480 software platforms forward 02:14:48.480 --> 02:14:49.949 providing customers new ways to 02:14:49.949 --> 02:14:52.184 enrich their lives and powerful 02:14:52.184 --> 02:14:53.786 tools to Developers so they can 02:14:53.786 --> 02:14:56.622 continue to change the world. 02:14:56.622 --> 02:14:58.023 All of the platforms will be 02:14:58.023 --> 02:15:00.392 available as a beta today. 02:15:00.392 --> 02:15:02.628 (Applause). 02:15:02.628 --> 02:15:08.300 And the public seed for macOS, 02:15:08.300 --> 02:15:09.735 iOS and iPad iOS will be 02:15:09.735 --> 02:15:11.637 available in July, and, of 02:15:11.637 --> 02:15:13.005 course, all of this great 02:15:13.005 --> 02:15:14.640 software will be available to 02:15:14.640 --> 02:15:15.908 users in the fall. 02:15:15.908 --> 02:15:20.279 (Applause). 02:15:20.279 --> 02:15:22.014 Now, you will also be able to 02:15:22.014 --> 02:15:25.317 get an early look at the new 02:15:25.317 --> 02:15:27.820 MacPro and the Pro Display XDR 02:15:27.820 --> 02:15:29.521 in our Pro Studio just across 02:15:29.521 --> 02:15:30.889 the street. I encourage you to 02:15:30.889 --> 02:15:33.592 do that. We have a huge week 02:15:33.592 --> 02:15:36.228 planned for you guys, with more 02:15:36.228 --> 02:15:38.797 than 100 sessions, more than 200 02:15:38.797 --> 02:15:41.100 hands-on labs, and over a 02:15:41.100 --> 02:15:42.401 thousand Apple engineers that 02:15:42.401 --> 02:15:44.603 are here to help you. So seek 02:15:44.603 --> 02:15:46.939 them out. We can't wait to see 02:15:46.939 --> 02:15:49.441 what you guys are going to dream 02:15:49.441 --> 02:15:50.809 up and how you are going to 02:15:50.809 --> 02:15:52.044 continue to change the world. 02:15:52.044 --> 02:15:54.179 Now, before I close this 02:15:54.179 --> 02:15:56.615 morning, I would like to thank 02:15:56.615 --> 02:15:59.451 everyone that worked so hard at 02:15:59.451 --> 02:16:00.753 Apple on all of the products 02:16:00.753 --> 02:16:03.789 that you saw this morning. 02:16:03.789 --> 02:16:05.290 These guys have given up their 02:16:05.290 --> 02:16:06.925 nights and weekends from their 02:16:06.925 --> 02:16:08.560 families and so on, so forth, 02:16:08.560 --> 02:16:10.896 and many of these innovations 02:16:10.896 --> 02:16:12.798 are years in the making. So 02:16:12.798 --> 02:16:14.333 thank you. Let's give them a 02:16:14.333 --> 02:16:15.601 round of applause. 02:16:15.601 --> 02:16:20.873 (Applause). 02:16:31.116 --> 02:16:32.618 Yes. Thank you all for coming, 02:16:32.618 --> 02:16:34.920 and sharing the time with us. 02:16:34.920 --> 02:16:37.623 Have a great week! Thank you! 02:16:37.623 --> 02:16:39.792 (Applause).